Pet
AI Visibility Index
Scan 1 of 4, live: 450 answers across ChatGPT, Perplexity and Google AI Overviews, put to 34 Australian pet brands. Updates automatically as further scans land.
16 August 2026 (scan 1 of 4 — live, updates automatically after each scan)
·450
answers·34
brandsThis volume is in progress
The brand population is frozen and the scan window is running. Leave your email and we'll send the ladder the day it publishes.
Get notified at launch24.4
Black Hawk's AI Visibility Score — the most-recommended Australian pet brand, scan 1
6 / 34
brands scored zero mentions across 450 answers (ghosts)
2 of top 3
top-3 AU pet brands are foreign-owned — Black Hawk (NZ) and Ivory Coat (China) — undisclosed in AI's answers
The top 10
Every brand in this vertical, scored on the same questions across every surface. These are the ten AI recommends most.
Pet food ownership in Australia runs through Auckland and Beijing: Black Hawk (NZ-listed EBOS Group, via Masterpet) and Ivory Coat (China-led New Hope Group consortium since 2017) are AI's #1 and #3 recommended "Australian" pet brands. Australia also has no dedicated pet food regulator or mandatory recall regime.
How the ladder works
Same questions, every brand, every day, across the full window. The score is appearance rate. No single-run snapshots, no cherry-picking.
Read the full methodologyDATA INFRASTRUCTURE BY SEARCHABLE · METHODOLOGY BY FLUX
Not in the top ten?
If you sell in this category, odds are you're already on the ladder. We'll send your Visibility Score, your average position, and the one thing costing you the most visibility. No charge, no pitch.
Get your brand's scoreScores delivered within 2 business days. Not on the ladder yet? We'll add you to the next scan window.


