Charlie's Pet

AI visibility and ranking for Pet: Australia

Pet [AU]

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Charlie's Pet is an Australian pet products company built around home comfort items — beds, hooded beds, pools, cat trees and travel gear — sold through its own site (charlies.pet) and through mass retail, including Bunnings and pet-specific stockists such as VetSupply.

Charlie's Pet

appears in

0.1

% of measured AI answers in this industry and market.

Found score

Track Charlie's Pet’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 18, 2026

Updated

October 18, 2026

Latest scan visibility

0.2

October 18, 2026

Overall visibility

0.1

27 September – 18 October 2026 (scan 4 of 4)

Industry rank

Within this industry and market

Published scan history

Across 12 recorded scans from 16 August 2026 to 18 October 2026, Charlie's Pet's single-scan score moved from 0.0% to 0.2%, up 0.2 percentage points. Latest recorded scan 0.2% on 18 October 2026; combined-window score 0.1%.

View recorded scan history

Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.1% over 27 September – 18 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan date	Single-scan score
16 August 2026	0.0%
19 August 2026	0.0%
22 August 2026	0.0%
25 August 2026	0.0%
30 August 2026	0.0%
6 September 2026	0.0%
13 September 2026	0.0%
20 September 2026	0.0%
27 September 2026	0.0%
4 October 2026	0.0%
11 October 2026	0.2%
18 October 2026	0.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

ChatGPT

0.2%

Perplexity

0.0%

AI Overviews

0.2%

27 September – 18 October 2026 (scan 4 of 4)

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ChatGPT names Charlie's Pet most often.

It appears in 0.2% of collected ChatGPT answers and 0.0% of Perplexity answers: a difference of 0.2 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 2 of 150 questions.

Charlie's Pet appears in at least one collected answer to 1.3% of the tracked questions. That is question coverage; the 0.1% visibility score measures its share of individual answers.

Across 12 published scans, visibility ranged from 0.0% to 0.2%. The latest scan was 0.2% on 18 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

27 September – 18 October 2026 (scan 4 of 4)

Black Hawk

23.1

Prime100

15.6

Lyka

11.8

Scratch

10.8

Frontier Pets

10.4

Share of collected answers naming each brand

Explore other markets.

Australia United States United Kingdom

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

Best cooling mat for dogs Australia
Best pet products on sale Australia

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

Best Australian pet brands (Black Hawk, Frontier Pets, Ivory Coat)
Which pet food brands are actually Australian owned (Meals for Mutts, Prime100, SavourLife)
Best independent pet brands Australia (Lyka, Prime100, Frontier Pets)
Which Australian pet brands are actually good (Lyka, Scratch, Prime100)
Best Australian dog food brands (Prime100, Black Hawk, SavourLife)
Best Australian owned pet brands (SavourLife, Scratch, Ivory Coat)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

11 October 2026

The question asked

Best cooling mat for dogs Australia

From the recorded answer

Best Budget / Everyday Option: Paw Paws / Charlie's Pet Cooling Mat (Blue) …

Read recorded answer

Recorded answer text · Google AI Overviews · 11 October 2026

The best dog cooling mats in Australia range from pressure-activated gel pads to gel-free technical fabrics, depending on whether you need something for home, travel, or heavy chewers.

- Best Overall (Gel-Free): Rywell Extra Large Dog Cooling Mat (110 x 80cm) - Type: Arc-Chill 3.0 gel-free cooling fabric. - Why it stands out: It uses high-performance technical fabric rather than an internal gel bladder or water reservoir, meaning there is nothing for a puppy or chewer to puncture or leak. Available via NestPath. - Best Pressure-Activated Gel Mat: Dog Friendly Co. Dog Cooling Mat - Type: Pressure-activated non-toxic gel. - Why it stands out: Instantly cools when your dog lies on it without needing water, electricity, or refrigeration, and folds up easily for travel or the car. Available at Dog Friendly Co. for around $59. - Best Budget / Everyday Option: Paw Paws / Charlie's Pet Cooling Mat (Blue) - Type: Pressure-activated inner gel with durable PVC. - Why it stands out: Inexpensive, water-resistant, comes in sizes up to XXL, and requires no setup. Available via retailers like Myer or Dick Smith AU for around $33-$38. - Best Heavy-Duty Water/Ice Combo: All for Pets Chill Out Arctic Dog Cooling Mat - Type: Triple-layer waterbed and refreezable ice-cube sheet design. - Why it stands out: Provides a deeper, longer-lasting chill using pure water and foam insulation rather than standard thin gel layers. Available via Somerzby (approx. $67-$135).

---

### Types of Cooling Mats to Choose From

- Gel Mats: Quick-acting and cool to the touch. Watch out for chewers, as the non-toxic gel inside shouldn't be ingested in large quantities. They need short breaks away from the dog to "recharge" their cooling properties. - Gel-Free / Ice-Silk / Arc-Chill Fabrics: Breathable, machine-washable, and puncture-proof. Ideal for dogs who like to scratch or chew their bedding. - Water-Filled Mats: Heavy-duty and long-lasting, though they require filling and are less portable once set up.

If you'd like to narrow down the right option, let me know:

- How big is your dog (and are they a chewer)? - Will you mostly use it indoors, in a crate, or on travel trips?

ChatGPT

18 October 2026

The question asked

Best pet products on sale Australia

From the recorded answer

Charlie's Pet]( …

Read recorded answer

Recorded answer text · ChatGPT · 18 October 2026

# Best pet products on sale in Australia 🇦🇺

I've found some worthwhile pet deals and Australian retailers to check, including discounted beds, feeding accessories, cat litter and pet essentials. Prices are in Australian dollars (AUD), and sale prices can change with stock and size.

## Best places to shop pet sales

![Outward Hound Fun Feeder Teal - Pawsome Pals](

1\. Pet Circle

(Great for variety)

Discounts on beds, toys, fountains, feeders, food and litter.

Examples of listed deals include a slow-feeder bowl for \$3.74 (25% off), a lick mat for \$24.49 (30% off) and a stainless-steel cat fountain for \$63.99 (20% off)\. www.petcircle.com.au

Shop the Pet Circle sale

---

!Petstock Balgowlah | Pet Groomer in Balgowlah

2\. Petstock

Good for dog and cat food, treats and brand promotions.

Current promotional terms include an ACANA/ORIJEN discount campaign running through 31 October 2026. Check product eligibility and checkout terms. www.petstock.com.au

Shop Petstock

---

!PetO | Australia's Largest Dog & Cat Store | Pet Store

3\. PetO

Worth checking for budget essentials and multi-buy promotions.

Browse low-price items, buy-one-get-one offers and dog- and cat-specific promotions.

Shop PetO promotions

---

!Petbarn Australia - Product catalog, promotions and discounts | Catalogium Australia

4\. Petbarn

Useful for established brands and in-store shopping.

Check the current offers before buying; some October promotions have already expired, so advertised discounts may no longer apply. www.petbarn.com.au

Shop Petbarn

## Best-value products I found

Plush Hooded Bed Light Paws for Life

## \$23.99

Pet Circle · Cosy bed for cats and smaller dogs

A good option if you're looking for a comfortable indoor pet bed.

View product

---

!PetDreamHouse SPIN Interactive Slow Feeder Windmill

Paws for Life Slow Feeder Bowl

## \$3.74

25% off · Was \$4.99

An inexpensive feeding accessory for dogs that eat too quickly. www.petcircle.com.au

Shop at Pet Circle

---

![Trampoline Bolster Sofa Pet Bed Grey - Charlie's Pet](

Paws for Life Elevated Pet Sofa Bed

## \$47.99

20% off · Was \$59.99

A raised sofa-style bed for pets who like their own resting spot. www.petcircle.com.au

Shop at Pet Circle

---

!Best Dog Puzzle Toys - Business Insider

Paws for Life IQ Dog Slow Feeder

## \$11.24

25% off · Was \$14.99

An enrichment feeder that encourages dogs to work for their food. www.petcircle.com.au

Shop at Pet Circle

## Let me narrow down the best bargains for you

What pet are you shopping for?

Dogs

Cats

Dogs and cats

Birds, fish or small pets

---

What products do you want?

Everything on sale

Beds and furniture

Toys and accessories

Food and treats

Grooming and everyday essentials

---

Budget per item

Under \$25

Under \$50

Under \$100

Any budget

---

Your priority

Biggest discounts

Best quality for the price

Australian brands

[Find my best deals]

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Charlie's Pet

Pet

27 September – 18 October 2026 (scan 4 of 4)

0.1

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

Answers naming the brand

1800

Answers collected

0.1

AI visibility

Answers naming the brand ÷ all collected answers × 100

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

Record each response

Track brand mentions and positions across the published scans.

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Charlie's Pet ranks #28 among 33 tracked brands for Pet · Australia (27 September – 18 October 2026). Its visibility is 0.1%. It was named in 2 of 1,800 AI answers across 2 of 150 tracked questions, averaging position 1.0 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 0.1% AI visibility for Charlie's Pet in Pet · Australia, measured over 27 September – 18 October 2026. It ranks #28 among 33 tracked brands.

How often does AI mention this brand?

Charlie's Pet was named in 2 of 1,800 collected AI answers, across 2 of 150 tracked questions, for Pet · Australia (27 September – 18 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Charlie's Pet by all 1,800 answers in the published Pet · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Submitted for review.

Charlie's Pet

AI visibility and ranking for Pet: Australia

Charlie's Pet is an Australian pet products company built around home comfort items — beds, hooded beds, pools, cat trees and travel gear — sold through its own site (charlies.pet) and through mass retail, including Bunnings and pet-specific stockists such as VetSupply.

AI visibility scores and ranking

Visibility across AI platforms

See insights from more platforms.

What the results show

ChatGPT names Charlie's Pet most often.

Named across 2 of 150 questions.

How this brand compares.

In the same market.

Explore other markets.

Questions & answers

Prompts that surface this brand

Prompts that surface other brands

Recorded AI questions and answers

Best cooling mat for dogs Australia

Best pet products on sale Australia

Track your own prompts with Lift.

See the bigger picture in your industry

How we measure AI visibility

A clear measure.
An open method.

Ask consistently

Record each response

Compare the same scope

The scores, explained.

What is this brand’s AI Visibility Score?

How often does AI mention this brand?

How is the AI Visibility Score calculated?

Charlie's Pet

AI visibility and ranking for Pet: Australia

Charlie's Pet is an Australian pet products company built around home comfort items — beds, hooded beds, pools, cat trees and travel gear — sold through its own site (charlies.pet) and through mass retail, including Bunnings and pet-specific stockists such as VetSupply.

AI visibility scores and ranking

Visibility across AI platforms

See insights from more platforms.

What the results show

ChatGPT names Charlie's Pet most often.

Named across 2 of 150 questions.

How this brand compares.

In the same market.

Explore other markets.

Questions & answers

Prompts that surface this brand

Prompts that surface other brands

Recorded AI questions and answers

Best cooling mat for dogs Australia

Best pet products on sale Australia

Track your own prompts with Lift.

See the bigger picture in your industry

How we measure AI visibility

A clear measure.An open method.

Ask consistently

Record each response

Compare the same scope

The scores, explained.

What is this brand’s AI Visibility Score?

How often does AI mention this brand?

How is the AI Visibility Score calculated?

A clear measure.
An open method.