Lyka

AI visibility and ranking for Pet: Australia

Lyka was founded in 2018 by former management consultant Anna Podolsky and veterinarian Matthew Muir, combining business and clinical backgrounds to launch a fresh, subscription-based dog food service out of Sydney.

Lyka
appears in
11.1
% of measured AI answers in this industry and market.

Found score

Track Lyka’s AI visibility weekly →

AI visibility scores and ranking

Data through

November 1, 2026

Updated

November 1, 2026

Latest scan visibility

11.6

November 1, 2026

Overall visibility

11.1

25 October – 1 November 2026 (scan 2 of 4)

Industry rank

4

Within this industry and market

Published scan history

Across 14 recorded scans from 16 August 2026 to 1 November 2026, Lyka's single-scan score moved from 12.2% to 11.6%, down 0.6 percentage points. Latest recorded scan 11.6% on 1 November 2026; combined-window score 11.1%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 11.1% over 25 October – 1 November 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
16 August 202612.2%
19 August 202612.5%
22 August 202612.5%
25 August 202612.4%
30 August 202610.7%
6 September 202612.7%
13 September 202616.9%
20 September 202612.0%
27 September 202612.9%
4 October 202611.6%
11 October 202611.6%
18 October 202611.1%
25 October 202610.7%
1 November 202611.6%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

13.3%

Perplexity Logo

Perplexity

11.0%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

9.0%

25 October – 1 November 2026 (scan 2 of 4)

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ChatGPT names Lyka most often.

It appears in 13.3% of collected ChatGPT answers and 9.0% of Google AI Overviews answers: a difference of 4.3 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 40 of 150 questions.

Lyka appears in at least one collected answer to 26.7% of the tracked questions. That is question coverage; the 11.1% visibility score measures its share of individual answers.

Across 14 published scans, visibility ranged from 10.7% to 16.9%. The latest scan was 11.6% on 1 November 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

25 October – 1 November 2026 (scan 2 of 4)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best Australian dog food brands
  • Best Australian owned dog food brand
  • Best Australian owned pet brands
  • Best Australian pet brands
  • Best Australian pet food vs imported pet food
  • Best Australian sourced pet food Australia

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best Australian made pet products (Black Hawk, Ivory Coat, SavourLife)
  • Best award winning Australian pet brands (Outback Tails, Black Hawk, Rufus & Coco)
  • Which Australian pet brands are sold overseas (Black Hawk, Aussie Dog Products, Rufus & Coco)
  • Best Australian pet brand that ships internationally (EzyDog, Huds and Toke, Coco & Pud)
  • Best dog food with no fillers Australia (Ivory Coat, Scratch, Prime100)
  • Best dry dog food Australia (Black Hawk, Ivory Coat, Petzyo)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best Australian dog food brands

From the recorded answer

Lyka: A popular fresh-cooked, human-grade subscription dog food delivered straight to your door.
Read recorded answer

Recorded answer text · Google AI Overviews · 1 November 2026

The best dog food in Australia depends on your dog's health needs, life stage, and budget, with top options split between scientific vet-backed diets, Australian-made natural brands, and fresh-delivered meals.

You can read independent reviews and product breakdowns on Pet Food Reviews Australia.

### Top Vet-Recommended & Scientific Brands

- Royal Canin & Hill's Science Diet: Frequently recommended by Australian veterinarians for target health conditions, breed-specific sizing, and life stages with extensive batch testing. - Purina Pro Plan: Trusted for complete wellness formulas and targeted nutritional ratios. - ADVANCE: A popular locally formulated option backed by veterinary science.

### Top Australian-Made & Natural Brands

- Black Hawk & Ivory Coat: Widely available everyday premium choices featuring quality meat sources and balanced grains or grain-free alternatives. - SavourLife: A family-owned Australian brand offering natural, holistic formulas (such as SavourLife Grain Free Chicken ) while donating a portion of profits to pet rescue organisations. - Scratch: Known for tailored kibble like Scratch Pasture Lamb, Brown Rice & Oats, focusing on gut health and prebiotic support. - Prime100: Favoured for functional, sensitive-stomach, and roll or dry diets free from artificial fillers. - Big Dog Pet Food: A leading name for raw and BARF-style frozen or patty diets.

### Freshly Prepared & Air-Dried Options

- Lyka: A popular fresh-cooked, human-grade subscription dog food delivered straight to your door. - ZIWI Peak & Frontier Pets: Prime choices for air-dried or freeze-dried raw nutrition offering high meat content with convenience.

To help narrow down the best choice, tell me:

- What breed, age, and weight is your dog? - Do they have any allergies, sensitive stomachs, or health conditions? - Are you looking for dry kibble, wet food, raw, or fresh-delivered meals?

ChatGPT

The question asked

Best Australian pet brands

From the recorded answer

!Sustainable Australian dog food: how Lyka is leading the way | Lyka Blog …
Read recorded answer

Recorded answer text · ChatGPT · 1 November 2026

Australia has some excellent homegrown pet brands, ranging from premium pet food and natural treats to stylish accessories, grooming and wellness products.

Here are my picks for some of the best Australian pet brands in 2026, considering quality, reputation, local manufacturing and product range.

## Top Australian pet brands

!Sustainable Australian dog food: how Lyka is leading the way | Lyka Blog

1\. Lyka

(Premium fresh food)

Fresh, gently cooked dog meals with Australian ingredients. A strong choice for fresh-food feeding.

Official website

---

!Dog Food | Australian Made | Black Hawk Premium Dog Food - Black Hawk

2\. Black Hawk

(Everyday premium)

Australian-made dog and cat food, with a broad range of recipes.

Official website

---

!SavourLife Australian Salmon Training Treats for Dogs | Top dogs on price | Pet Circle

3\. SavourLife

(Social impact)

Australian-made food and treats. Donates 50% of profits to pet rescue organisations.

Official website

---

!Our Product Range | Prime100

4\. Prime100 Specialised single-protein diets, treats and alternative protein options.

Official website

---

!Ivory Coat Grain Free Ocean Fish & Salm Adult Dog Food 13kg Petbarn

5\. Ivory Coat Natural-style food, treats and grooming products for cats and dogs.

Official website

---

!Immune Vitamins For Dogs | Dog Immune System Supplements | Vetalogica

6\. Vetalogica Australian-made pet food, treats and wellness supplements.

Official website

---

!Calming Dog Beds | Buy Direct from Snooza Australia

7\. Snooza Comfortable pet beds, washable bedding and accessories.

Official website

---

![Fiesta - Harnais Step-In pour chiens - FuzzYard Europe](

8\. FuzzYard Stylish dog beds, toys, clothing, collars and accessories.

Official website

---

!Black Dog Wear Standard Collar Small - RSPCA VIC

9\. Blackdog Wear Australian-made collars, leads, training equipment and practical dog accessories.

Official website

---

!PAW By Blackmores Osteosupport Joint Care Powder Capsules And Osteocare Joint Protect Chews For Medium And Large Dogs - $94.99

10\. PAW by Blackmores Pet supplements focused on joint, skin, digestive and general wellbeing.

Official website

www.petcircle.com.auwww.petcircle.com.auwww.petcircle.com.aumodernslaveryregister.gov.au

## Best brands by category

| Category | My picks | |--------|--------| | Premium pet food | Lyka, Prime100 | | Everyday food | Black Hawk, Advance | | Natural treats | SavourLife, Bell & Bone | | Pet accessories | FuzzYard, Snooza | | Collars and leads | Blackdog Wear | | Supplements | PAW, Vetalogica | | Grooming | Dermcare, Aloveen |

## Australian-made vs Australian-owned

One important distinction: an Australian-owned brand isn't necessarily manufactured in Australia. For example, some brands manufacture different products in different countries. Always check the individual product's country-of-origin information. www.petcircle.com.auwww.petcircle.com.auwww.petcircle.com.aumodernslaveryregister.gov.au

## What kind of pet brands are you interested in?

I can narrow this down to the strongest Australian brands depending on what you're looking for.

1\. Which category?

---

2\. What are you looking for?

---

3\. Which market?

[Find the best brands]

Perplexity

The question asked

Best raw dog food Australia

From the recorded answer

Best fresh delivered food: Lyka - tailored meals delivered chilled, though it is gently cooked rather than fully raw.
Read recorded answer

Recorded answer text · Perplexity · 1 November 2026

For most Australian dogs, Big Dog Pet Foods is a strong all-round choice: its BARF-style meals contain meat, crushed bone, organs, vegetables and other functional ingredients, and are widely available locally. Petzyo Raw Royalty is another excellent option, particularly if you want Australian-made, single-protein meals delivered to your door.

### Best options by need

- Best overall frozen raw: Big Dog Pet Foods - convenient complete BARF-style patties, Australian-made and broadly available. - Best delivered raw food: Petzyo Raw Royalty - 100% raw, Australian-made, single-protein recipes and nationwide shipping. - Best for sensitive dogs: Prime100 SPD Raw Food - single-protein formulas designed for dogs with protein sensitivities. - Best freeze-dried option: Frontier Pets - useful if freezer space is limited; rehydrate before serving. - Best premium alternative: Ziwi Peak Provenance - air-dried rather than traditionally frozen raw, with a high proportion of meat ingredients. - Best fresh delivered food: Lyka - tailored meals delivered chilled, though it is gently cooked rather than fully raw.

### What to check before buying

Choose a product labelled complete and balanced for your dog's life stage. Daily meals should provide appropriate proportions of muscle meat, organs, calcium or bone, and plant ingredients; plain raw mince is generally not nutritionally complete by itself.

Handle raw food like raw meat: wash hands and bowls, keep it refrigerated or frozen, thaw it safely, and avoid leaving it at room temperature. Ask your veterinarian before feeding raw food to puppies, pregnant dogs, immunocompromised dogs, or dogs with medical conditions.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Lyka

Pet

25 October – 1 November 2026 (scan 2 of 4)

11.1

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

100

Answers naming the brand

900

Answers collected

11.1

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Lyka ranks #4 among 33 tracked brands for Pet · Australia (25 October – 1 November 2026). Its visibility is 11.1%. It was named in 100 of 900 AI answers across 40 of 150 tracked questions, averaging position 2.0 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 11.1% AI visibility for Lyka in Pet · Australia, measured over 25 October – 1 November 2026. It ranks #4 among 33 tracked brands.

How often does AI mention this brand?

Lyka was named in 100 of 900 collected AI answers, across 40 of 150 tracked questions, for Pet · Australia (25 October – 1 November 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Lyka by all 900 answers in the published Pet · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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