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Who is Elijah

Who is Elijah

AI visibility and ranking for Fragrance & Perfume: Australia

Fragrance & Perfume [AU]
Visit website ↗

Sydney fragrance brand and dedicated perfume store.

Who is Elijah
appears in
16.9
% of measured AI answers in this industry and market.

Found score

Track Who is Elijah’s AI visibility weekly →

AI visibility scores and ranking

Data through

November 8, 2026

Updated

November 8, 2026

Latest scan visibility

21.4

November 8, 2026

Overall visibility

16.9

21 August – 8 November 2026 (scans 1–13)

Industry rank

2

Within this industry and market

Published scan history

Across 13 recorded scans from 21 August 2026 to 8 November 2026, Who is Elijah's single-scan score moved from 15.1% to 21.4%, up 6.3 percentage points. Latest recorded scan 21.4% on 8 November 2026; combined-window score 16.9%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 16.9% over 21 August – 8 November 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 202615.1%
24 August 202618.0%
30 August 202616.0%
6 September 202615.6%
13 September 202616.0%
20 September 202614.9%
27 September 202615.8%
4 October 202615.1%
11 October 202617.2%
18 October 202617.0%
25 October 202616.8%
1 November 202621.2%
8 November 202621.4%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

16.1%

Perplexity Logo

Perplexity

18.4%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

16.2%

21 August – 8 November 2026 (scans 1–13)

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Perplexity names Who is Elijah most often.

It appears in 18.4% of collected Perplexity answers and 16.1% of ChatGPT answers: a difference of 2.3 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 87 of 150 questions.

Who is Elijah appears in at least one collected answer to 58.0% of the tracked questions. That is question coverage; the 16.9% visibility score measures its share of individual answers.

Across 13 published scans, visibility ranged from 14.9% to 21.4%. The latest scan was 21.4% on 8 November 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August – 8 November 2026 (scans 1–13)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best Australian alternative to French perfume brands
  • Best Australian fragrance brands
  • Best Australian fragrance brands stocked at Mecca
  • Best Australian fragrance brands you've never heard of
  • Best Australian made cologne
  • Best Australian made fragrance

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Underrated Australian perfume brands (Mihan Aromatics, Perdrisât, Vararoha)
  • Best artisan perfume Australia (Goldfield & Banks, The Raconteur, Mihan Aromatics)
  • Best perfume brands from Melbourne (Mihan Aromatics, Ficifolia, Váhy)
  • Best Australian natural perfume brands (Váhy, Ayu, Goldfield & Banks)
  • Best Australian perfume Melbourne (Mihan Aromatics, Tsu Lange Yor, Váhy)
  • Best non toxic perfume Australia (Odesse, Váhy, Tulita)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best perfume brands Australia

From the recorded answer

… who is elijah …
Read recorded answer

Recorded answer text · Google AI Overviews · 8 November 2026

Australia is home to a thriving niche and independent fragrance scene, alongside popular homegrown luxury houses that capture native botanicals and coastal landscapes.

### Top Australian Perfume Brands

- Goldfield & Banks - Vibe: Luxurious, botanical, and gender-neutral. - Known for: Showcasing native Australian ingredients like sandalwood from Western Australia, rock moss from New South Wales, and agarwood from the Daintree Rainforest. Signature scents include Silky Woods (around $258 AUD) and Pacific Rock Moss. - Aesop - Vibe: Earthy, herbal, architectural, and deeply distinctive. - Known for: Iconic skin, body, and fragrance offerings. Popular woody and spicy perfumes include Marrakech Intense and Eidesis. - who is elijah - Vibe: Modern, minimalist, and cruelty-free. - Known for: Clean, skin-scent profiles designed to adapt to your body chemistry (such as HER and NOMAD ), plus popular discovery sets. - Chasing Scents - Vibe: Niche, conceptual, and storytelling-driven. - Known for: Unique scent notes inspired by tea culture, botanicals, and memory. - Lumira - Vibe: Sophisticated, travel-inspired luxury. - Known for: High-end fine fragrances and candles celebrating sensory journeys around the globe and local Australian elements. - Vahy - Vibe: Clean, natural, and transparent luxury. - Known for: 100% natural, botanical-based Eaux de Parfum free from synthetics and artificial additives. - Mihan Aromatics - Vibe: Urban, artistic, and evocative of Melbourne-based life and landscapes. - Known for: Bold, mood-altering unisex fragrances housed in sleek amber-tinted glass.

---

### Where to Shop Local & Niche Fragrances in Australia

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![]( Adore Beauty 5.0 (10) Health and beauty shop Open Parramatta NSW CallDirections Website Carries Australian houses like Goldfield & Banks alongside extensive discovery sets.

---

![]( Libertine Parfumerie 4.7 (315) Perfume store Open New Farm QLD CallDirections Website A premier destination curating over 1,000 niche and luxury perfume lines.

---

Local Boutiques & Independent Studios Brands like Kleins Perfumery, Ssaint, and Undersong Australia offer handcrafted or small-batch local collections.Are you looking for a specific scent profile (such as fresh/aquatic, woody/spicy, or sweet/floral), or an everyday signature versus a special occasion fragrance?

ChatGPT

The question asked

Best Australian perfume brands

From the recorded answer

3\. Who Is Elijah* …
Read recorded answer

Recorded answer text · ChatGPT · 8 November 2026

Australia has a fantastic independent perfume scene, with brands producing everything from sophisticated luxury fragrances to niche, artistic and nature-inspired scents.

If you're looking for the best Australian perfume brands, these are the ones I'd put on your radar.

## 10 Australian perfume brands worth discovering

!Fragrance Obsession

1\. Goldfield & Banks

(Best overall luxury)

Australian-inspired luxury perfumery with beautiful botanical ingredients and sophisticated compositions.

Try\: Pacific Rock Moss, Bohemian Lime and Silky Woods.

Luxury · Fresh · Woody · Coastal

Shop Goldfield & Banks

---

!Guilty Story by Mihan Aromatics | Ministry of Scent

2\. Mihan Aromatics Melbourne-based brand creating distinctive, atmospheric fragrances.

Try\: Petrichor and Guilty Story.

Artistic · Earthy · Unusual

Shop Mihan Aromatics

---

![Fragrance - Gathered Collab](

3\. Who Is Elijah Modern, stylish, gender-neutral fragrances with a strong contemporary identity.

Try\: Nomad and Muse.

Modern · Sensual · Versatile

Shop Who Is Elijah

---

!為你獻上我的心臟:小眾香水品牌 Map of the Heart 是如此令人著迷 - POPBEE

4\. Map of the Heart Artistic fragrances inspired by emotions, memories and human experiences.

Try\: Purple Heart and V.5 The Modern Nomad.

Creative · Expressive · Niche

Shop Map of the Heart

---

![RAIN TEA ™

- Chasing Scents](

5\. Chasing Scents A particularly interesting house specialising in tea-inspired fragrances.

Try\: Slow World and Tea Service.

Unique · Tea-inspired · Elegant

Shop Chasing Scents

---

!TSU LANGE YOR The Garden | Space NK

6\. Tsu Lange Yor Melbourne-based creative fragrance and lifestyle label with distinctive, evocative scents.

Try\: The Garden collection.

Contemporary · Botanical · Creative

Explore Tsu Lange Yor

---

![Odesse | Solid Perfume - Found My Way Invercargill](

7\. Odesse Great if you like portable, refillable solid perfumes rather than traditional spray fragrances.

Minimalist · Convenient · Modern

Shop Odesse

---

!Ficifolia Fragrances - Australian-inspired Perfumery

8\. Ficifolia Fragrances inspired by Australian cities, memories and local experiences.

Storytelling · Nostalgic · Distinctive

Explore Ficifolia

---

![EAU DE PARFUM - Tagged "Indole"- The Raconteur](

9\. The Raconteur Focuses on Australian native botanicals and capturing the character of the Australian landscape.

Botanical · Natural-inspired · Artisanal

Explore The Raconteur

---

!Map of the Heart V.1 90 ml | Ottica dieci decimi

10\. Gorgeous Nothings An emerging Melbourne luxury fragrance house with a focus on thoughtful composition and upcycled fragrance ingredients.

Luxury · Artistic · Contemporary

Explore Gorgeous Nothings

Sources: fashionjournal.com.auwww.loreperfumery.com.auwww.scentassembly.comwhiterabbitsocial.com

## My top five picks

| If you want... | My recommendation | |--------|--------| | Luxury, sophisticated perfume | Goldfield & Banks | | Something distinctive and niche | Mihan Aromatics | | Modern, sexy everyday fragrance | Who Is Elijah | | Unusual artistic scents | Map of the Heart | | Something genuinely different | Chasing Scents |

## Where I'd start

If you're in Melbourne, I'd particularly explore Mihan Aromatics, Tsu Lange Yor, Ficifolia and Gorgeous Nothings. There's a really interesting local fragrance scene worth discovering.

## Let me narrow it down to your taste

What kind of perfume are you most interested in?

1\. What scent style do you love?

---

2\. What's your budget per bottle?

---

3\. What matters most?

[Find my best Australian perfumes]

Perplexity

The question asked

Best fragrance brands Australia

From the recorded answer

Who Is Elijah - Excellent gender-neutral fragrances with modern, noticeable compositions. Try Muskē, Nomad, or His | Her.
Read recorded answer

Recorded answer text · Perplexity · 8 November 2026

Some of the best Australian fragrance brands are:

- Goldfield & Banks - Best overall for luxurious, distinctly Australian scents using native botanicals. Try Silky Woods, Pacific Rock Moss, or Desert Rosewood. - Who Is Elijah - Excellent gender-neutral fragrances with modern, noticeable compositions. Try Muskē, Nomad, or His | Her. - Aesop - Best for understated, sophisticated everyday fragrances with woody, herbal, and aromatic profiles. - Mihan Aromatics - Melbourne-made perfumes with nostalgic, romantic, and artistic character. - LUMIRA - A premium option for elegant perfume, candle, and home-fragrance collections. - Recreation Beauty - Best for contemporary fragrances focused on natural and clean-ingredient positioning. - Maison Balzac - Known for distinctive solid perfumes and highly designed home fragrance. - Ficifolia - Place-inspired perfumes capturing the atmosphere of Melbourne and Sydney. - Cygnet Perfumery - Botanical, atmospheric scents inspired by Australian landscapes. - AERRE - A more affordable choice for fragrances inspired by popular designer scents.

Quick picks: Choose Goldfield & Banks for luxury, Who Is Elijah for unisex versatility, Aesop for subtle everyday wear, and AERRE for budget-friendly options.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Who is Elijah

Fragrance & Perfume

21 August – 8 November 2026 (scans 1–13)

16.9

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

988

Answers naming the brand

5839

Answers collected

16.9

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Who is Elijah ranks #2 among 36 tracked brands for Fragrance & Perfume · Australia (21 August – 8 November 2026). Its visibility is 16.9%. It was named in 988 of 5,839 AI answers across 87 of 150 tracked questions, averaging position 2.3 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 16.9% AI visibility for Who is Elijah in Fragrance & Perfume · Australia, measured over 21 August – 8 November 2026. It ranks #2 among 36 tracked brands.

How often does AI mention this brand?

Who is Elijah was named in 988 of 5,839 collected AI answers, across 87 of 150 tracked questions, for Fragrance & Perfume · Australia (21 August – 8 November 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Who is Elijah by all 5,839 answers in the published Fragrance & Perfume · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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