Do we need a new store?
Not automatically. We start with your existing store and scope the changes needed. A rebuild is not a default requirement.
Help shoppers find the right pair.
Footwear shoppers compare by use, fit, width, support, material and price. We investigate how AI represents your range and where clearer product information or buying content could help customers choose.
Use and occasion
Explain which styles suit which uses, from school and work to running and hiking, using specifications your team can support.
Fit and sizing
Make sizing guidance, width options, materials, care and differences between ranges easier to evaluate.
Content to collection
Connect buying answers to suitable products and existing collections. Add pages only when a distinct need justifies them.
What happens in your 100 days?
We agree a target, establish your baseline and begin implementation in week one. At day 30 we review progress and refine the work. Through days 60–90 we assess outcomes and expand what works. At day 100 we agree the next direction.
Fortnightly updates and monthly commercial reviews connect the work to your goals. We review identifiable AI referrals, orders and revenue alongside visibility, explaining where attribution is incomplete.
The first conversation is about fit: your store, priority markets, available product evidence and the commercial outcome you want to improve. Together we decide what deserves attention first, who needs to approve the work and how progress will be reviewed before agreeing the partnership.
Commerce experience behind the implementation.
Flux built the Shopify platform behind ROC Boots, which runs two footwear brand experiences, youth fashion and school shoes, from one inventory system and one checkout. That is commerce experience, not a quantified Lift result.
Before you
choose a partner.
Can you work alongside our team?
Yes. We agree responsibilities for product information, content, technical work and marketing, so approvals and ownership are clear.
Help better-fit buyers find your range.
Bring your store, your range and your commercial priorities. We’ll discuss whether Lift is the right next step.
Book a Lift call