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Váhy

AI visibility and ranking for Fragrance & Perfume: Australia

Fragrance & Perfume [AU]
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Melbourne fragrance brand co-founded 2020 by Kate Macdonald and Anna Weatherlake, using native Australian sandalwood.

Váhy
appears in
7.4
% of measured AI answers in this industry and market.

Found score

Track Váhy’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 18, 2026

Updated

October 18, 2026

Latest scan visibility

7.2

October 18, 2026

Overall visibility

7.4

21 August – 18 October 2026 (scans 1–10)

Industry rank

4

Within this industry and market

Published scan history

Across 10 recorded scans from 21 August 2026 to 18 October 2026, Váhy's single-scan score moved from 9.6% to 7.2%, down 2.4 percentage points. Latest recorded scan 7.2% on 18 October 2026; combined-window score 7.4%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 7.4% over 21 August – 18 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20269.6%
24 August 20267.6%
30 August 20267.8%
6 September 20267.8%
13 September 20265.3%
20 September 20268.7%
27 September 20265.6%
4 October 20266.2%
11 October 20268.7%
18 October 20267.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

3.8%

Perplexity Logo

Perplexity

5.9%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

12.6%

21 August – 18 October 2026 (scans 1–10)

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Google AI Overviews names Váhy most often.

It appears in 12.6% of collected Google AI Overviews answers and 3.8% of ChatGPT answers: a difference of 8.8 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 49 of 150 questions.

Váhy appears in at least one collected answer to 32.7% of the tracked questions. That is question coverage; the 7.4% visibility score measures its share of individual answers.

Across 10 published scans, visibility ranged from 5.3% to 9.6%. The latest scan was 7.2% on 18 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August – 18 October 2026 (scans 1–10)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best Australian alternative to French perfume brands
  • Best Australian fragrance brands
  • Best Australian fragrance brands you've never heard of
  • Best Australian made cologne
  • Best Australian made fragrance
  • Best Australian made perfume

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best local perfume brands Australia (Goldfield & Banks, Who is Elijah, Mihan Aromatics)
  • Best Australian perfume brands (Goldfield & Banks, Mihan Aromatics, Who is Elijah)
  • Best fragrance brands Australia (Goldfield & Banks, The Raconteur, Maison Balzac)
  • Best new Australian perfume brands (Ficifolia, Mihan Aromatics, Yalana Fragrances)
  • What perfume brands do Australians actually wear (Goldfield & Banks, Who is Elijah, Mihan Aromatics)
  • Best Australian perfumers (Goldfield & Banks, Who is Elijah, Mihan Aromatics)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best Australian made perfume

From the recorded answer

Váhy: A Melbourne-based natural and organic house creating transparent, plant-based, genderless fine fragrances.
Read recorded answer

Recorded answer text · Google AI Overviews · 18 October 2026

The best Australian-made perfumes span acclaimed luxury houses and independent artisan labels that capture unique local botanicals and landscapes:

### Top Australian Perfume Brands & Scents

- Goldfield & Banks: Australia's premier luxury fragrance house combines French botanical expertise with rare local ingredients. - Popular Picks: Silky Woods (vanilla, dark wood, and tobacco-like depth), Pacific Rock Moss (aromatic, coastal, and aquatic), Ingenious Ginger (citrus and creamy vanilla), and Mystic Bliss (inspired by Flinders Island and the Aurora Australis). - Mihan Aromatics: A Melbourne-based niche brand handcrafting gender-neutral parfums on an organic sugarcane base. - Popular Pick: Guilty Story (notes of neroli, saffron, cinnamon, vanilla, amber, and Australian sandalwood). - Wyalba (by Bondi Wash): Handcrafted in Sydney by natural perfumer Samuel Gravan. - Popular Pick: Wildflower Natural Perfume (evocative of raw Australian flora and vast landscapes). - Who is Elijah: Cruelty-free and hand-filled in Sydney with a focus on modern minimalism and sustainability. - Váhy: A Melbourne-based natural and organic house creating transparent, plant-based, genderless fine fragrances. - Perdrisat: A small-batch Melbourne niche label known for limited-run releases and distinct profiles like Sycophant (fig and ambrette) and Love Bomb (rose and burnt sugar).

According to a consensus among fragrance collectors on Reddit, brands like Goldfield & Banks, Mihan Aromatics, and Aesop consistently rank among the most celebrated home-grown options.If you'd like to narrow down the best choice, tell me:

- What scent profile do you prefer (woody, floral, fresh, citrus, or gourmand/sweet)? - Are you looking for an everyday scent or something for special occasions?

ChatGPT

The question asked

Best handmade perfume Australia

From the recorded answer

!Vahy Ember Haze 100% Natural Perfume | One Fine Secret Australia …
Read recorded answer

Recorded answer text · ChatGPT · 18 October 2026

If you're looking for the best handmade perfumes in Australia, I'd start with independent Australian perfumers who create distinctive scents in small batches, rather than mass-market fragrances. There are some particularly interesting makers in Melbourne, from natural botanical perfumes to artistic, unconventional fragrances. fashionjournal.com.auwww.loreperfumery.com.ausitchu.com.au

## My top Australian handmade perfume picks

!WHISKY - Perdrisât - JUNGLES

## 1\. Perdrisât

Melbourne · Artistic and small-batch

A great starting point if you want something unusual and personal. Its fragrances are made and bottled in Melbourne, with scent concepts inspired by characters, memories and cinematic scenes. fashionjournal.com.auwww.loreperfumery.com.ausitchu.com.au

Explore: Perdrisât

---

!Mihan Aromatics | Petrichor Plains | Nosy

## 2\. Mihan Aromatics

Melbourne · Earthy and atmospheric

Worth exploring for expressive scents inspired by Australian landscapes and moods. Petrichor Plains is a particularly interesting option if you love the smell of rain, earth and the outdoors. sitchu.com.au

Explore: Mihan Aromatics

---

!Vahy Ember Haze 100% Natural Perfume | One Fine Secret Australia

## 3\. Váhy

Melbourne · Natural and botanical

A strong candidate if you prefer natural ingredients and gender-neutral fragrances. Its range includes Ember Haze, for a smoky, sophisticated direction, and Isle of Blanc, for a lighter feel. fashionjournal.com.auwww.loreperfumery.com.ausitchu.com.au

Explore: Váhy

---

!Grimoire Parfums Penanggal - Grimoire Parfums

## 4\. Grimoire Parfums

Melbourne · Dark, rich and unusual

An intriguing choice if you like complex, moody fragrances with a story behind them. The brand draws on mythology and vintage perfumery, with Penanggal a notable scent to investigate. whiterabbitsocial.com

Explore: Grimoire Parfums

---

!Heartwood | Melis | Sensuali - Heartwood Natural Harmony

## 5\. Morris et al

Natural perfume oils · Everyday wear

A good option if you prefer a roll-on oil over a traditional alcohol-based spray. Its Botanicals Natural Roll-On Perfume Oil is listed at around A\$34.95, making it a relatively accessible way to explore botanical fragrance.

Explore: Morris et al

## Where I'd start

My first choice would be Perdrisât for truly handmade, small-batch artistry, or Mihan Aromatics for a broader collection with a discovery set\. Perdrisât confirms that its founder hand-makes and bottles its perfumes in Melbourne; Mihan offers a seven-fragrance discovery set for A\$60. www.perdrisatperfume.comwww.mihanaromatics.com

A few useful links\:

- Shop Perdrisât - Shop Mihan Aromatics - Shop Grimoire Parfums

## Help me narrow it down

What kind of handmade perfume are you looking for?

1\. Preferred scent style

Natural, botanical and essential-oil based

Floral, feminine and elegant

Woody, earthy and musky

Sweet, vanilla and gourmand

Unique, niche and artistic

---

2\. Budget per bottle

Under A\$50

A\$50-150

A\$150-300

Over A\$300

---

3\. Perfume format

Traditional spray perfume

Oil or roll-on perfume

Either is fine

[Find my best matches]

Perplexity

The question asked

Best perfume brands Australia

From the recorded answer

Váhy - Best for ethical and sustainability-focused niche perfumery.
Read recorded answer

Recorded answer text · Perplexity · 18 October 2026

Australia has several excellent perfume brands, from premium niche houses to affordable, easy-to-find labels:

- Goldfield & Banks - Best for luxury Australian-inspired scents, especially native botanicals; try Silky Woods or Pacific Rock Moss. - Aesop - Best for minimalist, unisex fragrances with woody, herbal, and earthy profiles. The brand originated in Melbourne. - Who Is Elijah - Best for cruelty-free, gender-fluid fragrances hand-filled in Sydney; known for modern, clean compositions. - Mihan Aromatics - Best for atmospheric scents inspired by Melbourne, including rain, concrete, and urban landscapes. - M.E. - Best for contemporary Australian niche perfumery and distinctive, artistic blends. - Jardin de Parfums - Best for elegant, boutique-style fragrances with a polished feel. - Váhy - Best for ethical and sustainability-focused niche perfumery. - Jurlique - Best for lighter floral and botanical fragrances, particularly if you prefer a softer daytime scent. - MOR Boutique - Best for affordable, giftable fragrances and sweet floral or gourmand scents. - Glasshouse Fragrances - Best for accessible perfumes, body products, and candles with broad retail availability.

Best overall shortlist: 1. Goldfield & Banks for luxury 2. Aesop for understated unisex scents 3. Who Is Elijah for modern niche perfumery 4. Mihan Aromatics for uniquely Australian character 5. Glasshouse Fragrances for value and accessibility

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Váhy

Fragrance & Perfume

21 August – 18 October 2026 (scans 1–10)

7.4

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

334

Answers naming the brand

4495

Answers collected

7.4

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Váhy ranks #4 among 36 tracked brands for Fragrance & Perfume · Australia (21 August – 18 October 2026). Its visibility is 7.4%. It was named in 334 of 4,495 AI answers across 49 of 150 tracked questions, averaging position 3.1 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 7.4% AI visibility for Váhy in Fragrance & Perfume · Australia, measured over 21 August – 18 October 2026. It ranks #4 among 36 tracked brands.

How often does AI mention this brand?

Váhy was named in 334 of 4,495 collected AI answers, across 49 of 150 tracked questions, for Fragrance & Perfume · Australia (21 August – 18 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Váhy by all 4,495 answers in the published Fragrance & Perfume · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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