What happens in discovery?
We map your catalogue, data, integrations and goals.
Discovery ends with an agreed scope, plan and launch date, so everyone knows what's being built before work starts.
Building Shopify Plus stores since 2012.
14+
Years on Shopify Plus
210+
Shopify stores built
$1.5B+
In client GMV
3
Offices: Melbourne, LA and London
What is Build
One team, start to finish.
From scope to launch.
Build is how Flux designs and develops Shopify Plus stores: new stores, migrations and rebuilds. Design, engineering and data migration sit in one team, and the scope is agreed before any code is written.
Ways to start
Three builds.
One process.
Tell us where your store is now. We scope the build and agree a launch date before work starts.
Tell us about your project01
New store.
A new brand or market on Shopify Plus. Design, development and integrations from one team.
Shopify Plus development →02
Migration.
Moving from Magento, Salesforce Commerce Cloud or WooCommerce, with products, customers, orders and search rankings carried across.
How we migrate →03
Rebuild.
Already on Shopify but slowed by patches and apps? We rebuild the theme and app stack so the store is faster and easier to change.
How we rebuild →How a build runs
Scoped before we start.
No surprises at launch.
Discovery ends with an agreed scope, plan and launch date. Everything after that is delivery, reviewed with your team on a staging store.
Step 1
Discovery
Workshops on your catalogue, data, integrations and goals. Ends with an agreed scope and plan.
Step 2
Design
Designs for the journeys that make money, reviewed and signed off by your team.
Step 3
Development
Theme, apps, integrations and data migration, built on a staging store you can click through.
Step 4
Testing
Speed, accessibility, structured data and checkout tested before anything goes live.
Step 5
Launch
Go live with redirects in place, then watch orders, rankings and speed closely.
Systems we integrate
Built around your stack.
Tracking intact at launch.
We connect the apps and data you already run, and carry analytics and tracking across so reporting doesn't break when the new store goes live.
Shopify
Store, checkout and data
Google Analytics
Analytics carried across
Klaviyo
Email and SMS flows
Gorgias
Customer support
Google Ads
Conversion tracking
Meta
Pixel and product catalogue
Search Console
Rankings watched through launch
PostHog
Session data from day one
Is Build right for you
When Build fits.
And when it doesn't.
A build is a big decision. If a smaller fix gets you there, we'll say so.
Build fits when
- Your platform costs more to patch than to replace.
- You're moving to Shopify Plus from Magento, Salesforce or WooCommerce.
- You want the scope and launch date agreed before work starts.
Start elsewhere when
- Your store works and you need more from it each week. Start with Run.
- You need AI search to recommend your products. Start with Lift.
- You need a theme fix, not a new store. We'll scope it as a smaller job.
After launch
Launch is day one.
Run keeps it moving.
A new store starts changing the week it goes live. Run puts AI agents and our engineers on that work, and Lift gets your products recommended in AI search.
See how Run works →Questions about Build
Questions.
How long does a Shopify Plus build take?
The launch date is agreed at the end of discovery.
Timing depends on catalogue size, integrations, data migration and design scope. Once the scope is set, we plan back from a launch date that suits your trading calendar.
Will we lose search rankings when we migrate?
Not if URLs and redirects are planned before launch.
We map old URLs to new ones, carry structured data across and check rankings after go-live.
Do you build headless Shopify stores?
Yes, when it's the right call.
Most brands are better served by a Shopify theme, which is faster to build and cheaper to run. Headless suits stores with complex content or several front ends.
Are your builds ready for AI shopping agents?
Yes. Agent readiness is part of every build.
Structured product data, clean markup and a checkout agents can complete are built in from the start.
Can you work alongside our in-house team?
Yes. We agree who owns what during discovery.
Your team can own content, merchandising or parts of the build. We plan around them and hand over documentation at launch.
Start with a scope.
Then we build.
Tell us where your store is today and where it needs to go next. We'll scope the right build.
