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Untamed

Untamed

AI visibility and ranking for Pet: United Kingdom

UK direct-to-consumer fresh and raw cat food brand.

Untamed
appears in
0.9
% of measured AI answers in this industry and market.

Found score

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AI visibility scores and ranking

Data through

October 4, 2026

Updated

October 4, 2026

Latest scan visibility

1.6

October 4, 2026

Overall visibility

0.9

21 August 2026 – 4 October 2026 (scans 1–8)

Industry rank

31

Within this industry and market

Published scan history

Across 8 recorded scans from 21 August 2026 to 4 October 2026, Untamed's single-scan score moved from 0.7% to 1.6%, up 0.9 percentage points. Latest recorded scan 1.6% on 4 October 2026; combined-window score 0.9%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.9% over 21 August 2026 – 4 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20260.7%
24 August 20260.7%
30 August 20261.1%
6 September 20260.9%
13 September 20260.9%
20 September 20260.4%
27 September 20260.9%
4 October 20261.6%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

1.5%

Perplexity Logo

Perplexity

1.0%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.2%

21 August 2026 – 4 October 2026 (scans 1–8)

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ChatGPT names Untamed most often.

It appears in 1.5% of collected ChatGPT answers and 0.2% of Google AI Overviews answers: a difference of 1.3 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 9 of 150 questions.

Untamed appears in at least one collected answer to 6.0% of the tracked questions. That is question coverage; the 0.9% visibility score measures its share of individual answers.

Across 8 published scans, visibility ranged from 0.4% to 1.6%. The latest scan was 1.6% on 4 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 4 October 2026 (scans 1–8)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best British cat food brands
  • Best cat food for fussy eaters UK
  • Best independent pet brands UK
  • Best limited edition pet product drops UK
  • Best pet brand for a new kitten UK
  • Best pet food brand transparency UK

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Which British pet brands are sold overseas (Canagan, Lily's Kitchen, Applaws)
  • Which pet food brands are actually British owned (Burns Pet Nutrition, Harringtons, Scrumbles)
  • Best British pet brands (Ancol Pet Products, Forthglade, Lily's Kitchen)
  • Best British owned pet brands (Pooch & Mutt, Bella & Duke, Lily's Kitchen)
  • Best independent pet brands UK (Mutts & Hounds, Poppy's Picnic, Scrumbles)
  • Best pet brand packaging UK (Lily's Kitchen, Scrumbles, Edgard & Cooper)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best independent pet brands UK

From the recorded answer

Untamed: A subscription cat food brand offering grain-free meals made with whole, human-grade meats and fish.
Read recorded answer

Recorded answer text · Google AI Overviews · 30 August 2026

The UK is home to many exceptional independent pet brands offering high-quality food, natural treats, and handcrafted accessories.[]( Independent Pet Food & Treat Brands

- Scrumbles: Known for gut-friendly, natural cat and dog food packed with prebiotics and responsibly sourced ingredients. - Untamed: A subscription cat food brand offering grain-free meals made with whole, human-grade meats and fish. - KatKin: Fresh cat food gently cooked and tailored individually to your cat's nutritional needs. - Natural Instinct: A leading raw pet food supplier using British meats and high-quality natural ingredients.[](

Independent Accessories & Lifestyle Brands

- Mutts & Hounds: Based in Wiltshire, this brand designs quintessentially British dog coats, tweed beds, and accessories inspired by the Cotswolds. - Life of Riley: Handcrafted luxury leather dog collars, leads, and personalized dog beds made to last. - Lish London: Specialises in luxury, sustainable walking gear and apparel crafted in small batches using non-toxic natural materials.[](

If you share what type of pet you have (dog, cat, etc.) and what you are looking for (food, treats, or accessories ), I can give you more specific recommendations.

ChatGPT

The question asked

Best British cat food brands

From the recorded answer

| Untamed | ⭐ Best overall wet food | Very meat-focused, grain-free, high-quality wet recipes | …
Read recorded answer

Recorded answer text · ChatGPT · 4 October 2026

If you're looking for good British cat-food brands, these are the ones I'd put near the top:

| Brand | Best for | My take | |---|---|---| | Untamed | ⭐ Best overall wet food | Very meat-focused, grain-free, high-quality wet recipes | | Lily's Kitchen | ⭐ Best all-round premium brand | Strong ingredient lists, complete diets, good wet + dry range | | Applaws | High-protein dry food | Very high animal-protein content; good option if your cat prefers kibble | | Harringtons | 💷 Better-value option | More affordable and widely available, though less premium | | Blink | Premium wet food | Meat-forward recipes and convenient subscription-style buying |

### 🥇 My top two

1. Untamed - best if you primarily want wet food. Its wet recipes use substantial amounts of named meat/fish; for example, its Chicken Breast in Gravy contains 58% chicken breast, 33% chicken broth and 5% chicken liver, and is labelled complete wet food for cats of all ages. untamed.com

2. Lily's Kitchen - best all-rounder. Its recipes are complete and balanced, with freshly prepared meat/offal rather than meat meal. Its current adult chicken dry food, for example, lists 70% chicken (65% fresh chicken + 5% chicken liver). www.lilyskitchen.co.uk

### [Untamed Chicken Selection Box in Gravy]() £7.00

### [Lily's Kitchen Tasty Cuts in Gravy]() £41.45

### [Lily's Kitchen White Fish & Salmon Dry Cat Food]() £9.99

### [Untamed Coated Kibble Cat Food]() £10.00

Applaws is particularly interesting if you're looking for dry food: its Chicken Adult recipe is grain-free, complete and balanced, with 49.5% chicken ingredients and 37% crude protein. applaws.com

One important point: “British brand” doesn't necessarily mean “made entirely in Britain.” If that is important to you, I can narrow the list specifically to cat food manufactured in the UK, rather than merely British-owned/UK brands.

If you tell me your cat's age, whether you want wet/dry/both, and your approximate budget per month, I can rank the best 3 options for your cat.

Perplexity

The question asked

Best limited edition pet product drops UK

From the recorded answer

If you mean limited-edition pet product drops available in the UK, the strongest current examples in the search results are Wooof's Limited Editions, Pets Corner's seasonal limited-edition foods, and Untamed's Blue Cross limited edition launch. For more novelty-style drops, Poochie Pampers also advertises limited-edition toys and gourmet treats.
Read recorded answer

Recorded answer text · Perplexity · 27 September 2026

If you mean limited-edition pet product drops available in the UK, the strongest current examples in the search results are Wooof's Limited Editions, Pets Corner's seasonal limited-edition foods, and Untamed's Blue Cross limited edition launch. For more novelty-style drops, Poochie Pampers also advertises limited-edition toys and gourmet treats.

A practical shortlist:

- Wooof Limited Editions - a dedicated limited-edition collection of pet products, positioned as “something especially delicious or uniquely special” for dogs. - Pets Corner seasonal limited editions - includes items like McAdams Halloween Chicken with Pumpkin wet dog food and McAdams Halloween Chicken with Prawns wet cat food. - Untamed Blue Cross Limited Edition - a limited edition set to launch in September 2026 and available while stocks last as an add-on to Untamed subscription orders. - Poochie Pampers boutique - offers exclusive Pawfume gift sets, limited-edition toys, and gourmet treats. - PetsVilla new arrivals - shows a Granatapet Cat Limited Winter Edition product, which fits the “limited edition pet drop” idea. - Great Pet Dealz - features bundle-style offers and “product drops” positioning, though the result is more deal-focused than clearly limited-edition.

If you want the best options by likely appeal, I'd prioritize: 1. Wooof for a clean limited-edition range 2. Pets Corner for seasonal exclusives from a known UK pet retailer 3. Untamed for a time-limited branded drop with charity tie-in 4. Poochie Pampers for giftable niche items

If you want, I can turn this into a ranked list by pet type - for dogs, cats, or small pets - and focus only on products that look most collectible or gift-worthy.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Untamed

Pet

21 August 2026 – 4 October 2026 (scans 1–8)

0.9

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

32

Answers naming the brand

3600

Answers collected

0.9

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Untamed ranks #31 among 49 tracked brands for Pet · United Kingdom (21 August 2026 – 4 October 2026). Its visibility is 0.9%. It was named in 32 of 3,600 AI answers across 9 of 150 tracked questions, averaging position 2.9 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 0.9% AI visibility for Untamed in Pet · United Kingdom, measured over 21 August 2026 – 4 October 2026. It ranks #31 among 49 tracked brands.

How often does AI mention this brand?

Untamed was named in 32 of 3,600 collected AI answers, across 9 of 150 tracked questions, for Pet · United Kingdom (21 August 2026 – 4 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Untamed by all 3,600 answers in the published Pet · United Kingdom sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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