STRAAND

Recorded answer text · Google AI Overviews · 8 November 2026

Explore Broadsheet's Guide to Australian Hair Care Brands and Hairhouse's Conscious Haircare Selection to discover top boutique, indie, and salon-grade Australian haircare brands focusing on clean, sustainable, and high-performance formulas.

### Standout Boutique & Independent Australian Haircare Brands

- O&M (Original & Mineral): Known for clean, ammonia- and sulphate-free salon styling and care, utilizing native Australian active extracts and sustainable packaging. - ORI Lab / Roh: Crafted with a skin-first approach to scalp and hair health, featuring vegan, clean formulas backed by clean science. - Sans Ceuticals: A multi-tasking, high-potency skincare-grade haircare line focused on minimal ingredients and maximum biological activity. - Straand: Specializes in scalp skincare, leveraging prebiotics to soothe the scalp microbiome and tackle issues like dandruff and irritation. - Bondi Boost: Famous for targeted treatments, growth-supporting shampoos, and nutrient-dense scalp serums. - Everescents: An organic, botanical-based Australian range featuring natural and certified organic ingredients free from harsh chemicals. - Clever Curl: A dedicated boutique line designed specifically for curly and textured hair types following the Curly Girl Method.

---

### Community & Forum Insights Opinions shared by local beauty enthusiasts on platforms like Reddit's Australian Makeup Community highlight that Davroe is a consensus favorite for being a gentle, 100% vegan, and sulphate-free Australian-made brand that performs well on fragile or fine hair without heavy build-up.

Recorded answer text · ChatGPT · 8 November 2026

Australia has some excellent homegrown haircare brands, ranging from luxury salon-quality products to natural, botanical and science-led hair treatments.

Here are the Australian brands I'd put on your shortlist, based on reputation, product range and specialisation.

## 12 best Australian haircare brands

!Core Power: The Bare Minimum to Start a Care Routine

1\. KEVIN.MURPHY

(Luxury pick)

Melbourne-born premium salon brand. Excellent for hydration, volume, repair and styling. Known for sophisticated packaging and salon positioning.

Best for: Premium haircare and luxury positioning.

Official website

---

!O&M Bottles - Vert Design Studio

2\. Original & Mineral (O&M) Australian botanical-inspired formulas, native extracts and professional salon products. Particularly interesting for frizz, shine and colour care.

Best for: Botanical haircare and humidity control.

Official website

---

![New Contact - ELEVEN Australia](

3\. ELEVEN Australia Modern, accessible salon haircare with straightforward products. Its Miracle Hair Treatment is particularly well known.

Best for: Everyday haircare and multi-purpose treatments.

Official website

---

!Davroe Moisture Senses Shampoo | Hydrating Shampoo - ProHair

4\. Davroe Australian professional haircare with vegan and cruelty-free positioning. Offers hydration, colour protection, curl care and repair.

Best for: Vegan and botanical-inspired haircare.

Official website

---

!Introducing the New NAK Hair Signature collection: A Bold Glow-Up

5\. NAK Hair A well-established salon brand with a broad range of shampoos, conditioners, treatments and styling products.

Best for: Damaged, dry and colour-treated hair.

Official website

---

!Home

6\. De Lorenzo Family-owned Australian haircare business with botanical-inspired formulas and a strong salon heritage.

Best for: Gentle everyday and professional haircare.

Official website

---

!Bondi Boost HG Plus Shine Bundle - Adore Beauty

7\. Bondi Boost Sydney-born brand with a strong focus on scalp health, strengthening and fuller-looking hair.

Best for: Scalp care and hair-strengthening routines.

Official website

---

!Deep Muk Ultra Soft Shampoo - Adore Beauty

8\. muk Haircare Salon-inspired products, particularly treatments, masks, styling and repair ranges.

Best for: Affordable salon-style treatments.

Official website

---

![Hair-Oil Everyday Gloss | Bread Beauty Supply - BREAD BEAUTY SUPPLY](

9\. Bread Beauty Supply Founded by Perth-born entrepreneur Maeva Heim. A standout brand designed with textured and curly hair in mind.

Best for: Curly, coily and textured hair.

Official website

---

!Complete Collection Of Hair Nourishing Products - STRAAND

10\. Straand A scalp-first approach to haircare, with exfoliating products, scalp serums and prebiotic-focused formulas.

Best for: Scalp-focused haircare.

Official website

---

!EverEscents Organic Lavender Shampoo 1000ml | OZ Hair & Beauty

11\. EverEscents Australian organic-focused professional haircare, with botanical ingredients and salon-quality products.

Best for: Natural and organic-inspired haircare.

Official website

---

!TYPEBEA The Growth Routine Kit | Activeskin

12\. Typebea A newer, contemporary haircare brand focused on hair health, strengthening and growth-oriented routines.

Best for: Modern science-led haircare positioning.

Official website

www.broadsheet.com.auglow.com.auwww.hairhouse.com.austrandrituals.com

## My top picks by category

| Category | Brand I'd investigate | |--------|--------| | Luxury haircare | KEVIN.MURPHY | | Natural / botanical | O&M | | Professional salon care | ELEVEN Australia | | Vegan haircare | Davroe | | Hair repair | NAK Hair | | Scalp health | Straand | | Curly hair | Bread | | Organic haircare | EverEscents | | Growth-focused | Bondi Boost / Typebea |

## A few Australian products worth looking at

Eleven Australia Miracle Hair Treatment

Hairhouse + others

\$31.95

Multi-purpose leave-in treatment.

View product

---

Davroe Moisture Senses Hydrating Shampoo

Hairhouse + others

\$12.95

Hydrating shampoo.

View product

---

de Lorenzo Instant Rejuven8 Shampoo & Conditioner 750ml Duo …

Oz Hair and Beauty + others

\$67.45

Shampoo and conditioner duo.

View product

## One important distinction

If you're researching Australian brands, distinguish between\:

- Australian-owned\: The business is Australian-owned. - Australian-founded\: It originated in Australia but ownership may have changed. - Australian-made\: Products are manufactured in Australia.

These aren't necessarily the same thing.

Are you researching these brands to buy products, or are you interested in the Australian haircare market from a business/brand perspective? I can put together a more targeted shortlist, including emerging independent brands and premium competitors.

Recorded answer text · Perplexity · 8 November 2026

Here are the best newer Australian haircare brands to try, depending on your hair goals:

- Typebea - Best for hair growth and thinning. Founded by Anna Lahey and Rita Ora, it focuses on scalp health, strengthening and length retention, including peptide-based treatments. - Robe - Best for ageing, dry, coarse or thinning hair. Launched in 2023 by hairstylist Lauren Mackellar, it has Lengthening, Thickening and Youthful ranges. - Bread Beauty Supply - Best for textured and curly hair. Founded by Maeva Heim, it offers accessible products for curls, coils and protective styles. - ROH - Best for scalp concerns. Developed by the NAK Hair team, it targets issues such as itchiness, flaking and scalp imbalance. - Uni - Best for sustainability. Its refillable, closed-loop packaging system is designed to reduce single-use bathroom plastic. - Swet - Best for active lifestyles. Its dry shampoo is designed to absorb oil and refresh the scalp after workouts. - STRAAND - Best for innovative dry shampoo. Its wet-to-dry Crown Refresh Mist is Australian-made, vegan and cruelty-free. - Hairification - Best affordable option. Its non-aerosol dry shampoo is positioned as a lower-cost alternative to premium formulas and is sold through major Australian retailers. - St Louis Says - Best for straightforward salon-style care. The Brisbane label makes sulphate-free, vegan shampoos, conditioners and masks.

Best overall shortlist: Typebea for growth-focused care, Bread for curls and coils, ROH for scalp health, and Uni for low-waste packaging. For an affordable first purchase, Hairification is the strongest pick.