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ELEVEN Australia

ELEVEN Australia

AI visibility and ranking for Haircare: Australia

Haircare [AU]
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Australian-made and Australian-owned haircare brand built around a proprietary Ionic Complex line.

ELEVEN Australia
appears in
22.2
% of measured AI answers in this industry and market.

Found score

Track ELEVEN Australia’s AI visibility weekly →

AI visibility scores and ranking

Data through

November 8, 2026

Updated

November 8, 2026

Latest scan visibility

26.4

November 8, 2026

Overall visibility

22.2

21 August – 8 November 2026 (scans 1–13)

Industry rank

1

Within this industry and market

Published scan history

Across 13 recorded scans from 21 August 2026 to 8 November 2026, ELEVEN Australia's single-scan score moved from 20.0% to 26.4%, up 6.4 percentage points. Latest recorded scan 26.4% on 8 November 2026; combined-window score 22.2%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 22.2% over 21 August – 8 November 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 202620.0%
24 August 202618.4%
30 August 202622.4%
6 September 202621.3%
13 September 202618.7%
20 September 202616.7%
27 September 202616.4%
4 October 202624.0%
11 October 202625.1%
18 October 202625.2%
25 October 202627.8%
1 November 202627.6%
8 November 202626.4%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

27.8%

Perplexity Logo

Perplexity

22.5%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

16.4%

21 August – 8 November 2026 (scans 1–13)

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ChatGPT names ELEVEN Australia most often.

It appears in 27.8% of collected ChatGPT answers and 16.4% of Google AI Overviews answers: a difference of 11.4 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 107 of 150 questions.

ELEVEN Australia appears in at least one collected answer to 71.3% of the tracked questions. That is question coverage; the 22.2% visibility score measures its share of individual answers.

Across 13 published scans, visibility ranged from 16.4% to 27.8%. The latest scan was 26.4% on 8 November 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August – 8 November 2026 (scans 1–13)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best Australian alternative to Moroccanoil
  • Best Australian alternative to Olaplex
  • Best Australian hair brands
  • Best Australian hair care line
  • Best Australian haircare brands
  • Best Australian made shampoo

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best natural haircare brands Australia (EverEscents, O&M, Davroe)
  • Best new Australian haircare brands (Typebea, Kevin.Murphy, Roh)
  • Best products for an oily scalp Australia (muk, Davroe, evo)
  • Best scalp care brand Australia (STRAAND, Davroe, Bondi Boost)
  • Best bond repair treatment Australia (Davroe, Bondi Boost, Juuce)
  • Best haircare routine for colour treated hair Australia (NAK Hair, evo, Davroe)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best Australian haircare brands

From the recorded answer

ELEVEN Australia: Famous for lightweight, straightforward products like the cult-favorite Miracle Hair Treatment, which infuses Australian desert lime and wattle seed to smooth frizz and protect against heat.
Read recorded answer

Recorded answer text · Google AI Overviews · 8 November 2026

Australia is home to several standout hair care brands known for clean ingredients, salon-quality results, and targeted solutions for hair growth, damage repair, and curl care.

### Top Australian Hair Care Brands

- ELEVEN Australia: Famous for lightweight, straightforward products like the cult-favorite Miracle Hair Treatment, which infuses Australian desert lime and wattle seed to smooth frizz and protect against heat. - Bondi Boost: A Sydney-born favorite specialising in hair growth, scalp health, and strengthening thinning strands through targeted serums and shampoos. - Davroe: A 100% vegan, cruelty-free, and sulfate/paraben-free brand utilizing native extracts like Lilly Pilly and organic argan oil. There is a strong consensus on Reddit that Davroe offers high-performing, gentle, and cost-effective care for fine and fragile hair. - NAK Hair: A salon-trusted Australian brand winning industry awards for its structure-complex and protein-repair ranges designed to restore compromised hair. - Evo: Recognized for its eco-friendly, sustainable packaging and the popular Fabuloso color-maintenance and toning range. - Mr Smith: A unisex, high-performing luxury range focusing on sustainable practices and multi-use styling essentials like The Foundation. - Typebea: Co-founded by Rita Ora and Anna Lahey, this science-backed line targets scalp health, hair growth, and nighttime repair serums.

You can explore a curated lineup of locally made formulas on the Oz Hair and Beauty Australian Made Collection or browse broader roundups via Broadsheet's Australian Hair Brands Guide.If you tell me your hair type (e.g., fine, curly, color-treated, or oily scalp) and your main concern (like hair loss, frizz, or damage), I can recommend the best brand for you.

ChatGPT

The question asked

Best haircare brands Australia

From the recorded answer

2\. ELEVEN Australia* …
Read recorded answer

Recorded answer text · ChatGPT · 8 November 2026

Australia has some excellent haircare brands, including locally founded salon-quality brands and international favourites available through Australian retailers.

Here are my top picks for 2026, based on product range, reputation, specialist focus and availability.

## Best haircare brands in Australia

!Core Power: The Bare Minimum to Start a Care Routine

1\. KEVIN.MURPHY

(Best premium Australian brand)

- Melbourne-founded professional brand. - Excellent shampoos, conditioners and styling products. - Particularly good for volume, hydration and colour care. - Premium pricing.

Source: glow.com.auwww.hairhouse.com.auflux.agency

---

!From Cleanse to Finish: The Comprehensive Guide to Professional Haircare at Home With ELEVEN

2\. ELEVEN Australia

(Best everyday salon care)

- Easy-to-understand product ranges. - Hydration, volume, repair and curl care. - Great everyday professional haircare option.

www.broadsheet.com.auflux.agencywww.hairhouse.com.au

---

!Davroe Moisture Senses Shampoo | Hydrating Shampoo - ProHair

3\. Davroe

(Best vegan-focused salon care)

- Plant-based professional haircare. - Hydration, scalp care and curl products. - Strong Australian-made positioning.

glow.com.auwww.hairhouse.com.auflux.agency

---

!Nourish Signature Edit - NAK Hair

4\. NAK Hair

- Great range of targeted treatments. - Blonde, damaged, dry and curly hair options. - Good salon-quality choice.

www.broadsheet.com.auflux.agencywww.hairhouse.com.au

---

![We Are O&M | Australian Haircare Brand Built on Purpose | O&M - O&M Australia](

5\. O&M Original & Mineral

- Australian-made haircare. - Native botanical ingredients. - Particularly interesting for frizz, shine and colour care.

www.broadsheet.com.auflux.agencywww.hairhouse.com.au

---

!Beauty Brand Olaplex Valued At $15 Billion After IPO, Will Explore New Hair Products

6\. Olaplex

- Popular bond-repair treatments. - Particularly relevant for chemically treated and damaged hair. - International brand available throughout Australia.

www.findrix.aiglow.com.auwww.shopback.com.au

---

!Σαμπουάν Μαλλιών | attica

7\. Kérastase

- Luxury salon-quality haircare. - Excellent variety of targeted ranges. - Hydration, blonde care, scalp care and strengthening.

www.findrix.aiglow.com.auwww.shopback.com.au

---

!How to Build a Bondi Boost Hair Care Routine: Tips and Tricks - Budget Salon Supplies Retail

8\. Bondi Boost

- Australian-founded. - Focus on scalp care, strengthening and fuller-looking hair. - Good option to explore for thinning-hair concerns.

www.findrix.aiglow.com.auwww.broadsheet.com.au

---

![Shop All Hair Care + Styling Products - Evo](

9\. Evo

- Professional salon products. - Great styling, colour care and treatments. - Fun, distinctive brand identity.

www.broadsheet.com.auflux.agencywww.hairhouse.com.au

---

!CLEVER CURL ORIGINAL - Trendz Studio

10\. Clever Curl

- Specialist curly haircare. - Cleansers, treatments and curl styling. - Particularly worth exploring for textured hair.

www.findrix.ai

## Other Australian brands worth knowing

- De Lorenzo - botanical and salon haircare. - Typebea - growth-focused haircare. - Bread Beauty Supply - textured and curly hair. - Straand - scalp-focused products. - Uni - refillable, sustainability-focused haircare.

Source: www.broadsheet.com.auflux.agencywww.hairhouse.com.au

## Where to buy in Australia

| Retailer | What to look for | |--------|--------| | Adore Beauty | Premium and professional brands | | Oz Hair & Beauty | Salon brands and treatments | | Hairhouse | Professional haircare | | MECCA | Premium and niche brands | | Sephora Australia | Prestige haircare |

www.shopback.com.auglow.com.au

## Let me narrow down the best brands for you

Are you researching brands to purchase for yourself, or looking at the Australian haircare market to identify brands worth stocking or building a business around?

That distinction will change my recommendations considerably.

Perplexity

The question asked

Best Australian made shampoo

From the recorded answer

Best for dry or frizzy hair: Eleven Australia Smooth Me Now Shampoo - designed for dry, damaged, frizzy and coarse hair.
Read recorded answer

Recorded answer text · Perplexity · 8 November 2026

The best all-round Australian-made shampoo pick is De Lorenzo: it is Australian-owned and made, with specialised formulas for dry, coloured, fine, curly and sensitive hair.

Other strong choices:

- Best natural/unscented: Woohoo Body Respect My Roots - Australian-made and owned, curly-girl approved, and recognised with multiple shampoo awards. - Best for dry or frizzy hair: Eleven Australia Smooth Me Now Shampoo - designed for dry, damaged, frizzy and coarse hair. - Best for fine hair or buildup: V&M Balancing Shampoo - Australian Made certified, clarifying, and formulated with more than 95% naturally derived ingredients. - Best salon-style repair: Davroe - Australian-made and owned, with options for damage, colour protection, curls and volume. - Best Indigenous-owned botanical option: Native Secrets Shampoo - Australian-made, sulphate- and paraben-free, and made with native botanicals such as Kakadu plum and lemon myrtle.

Quick recommendation: choose De Lorenzo for the widest range; choose Woohoo Respect My Roots if you want an unscented, natural formula; choose V&M Balancing if your hair is fine or has product/chlorine buildup. Check for the Australian Made kangaroo logo, since “Australian-owned” does not always mean manufactured in Australia.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

ELEVEN Australia

Haircare

21 August – 8 November 2026 (scans 1–13)

22.2

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

1300

Answers naming the brand

5843

Answers collected

22.2

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, ELEVEN Australia ranks #1 among 31 tracked brands for Haircare · Australia (21 August – 8 November 2026). Its visibility is 22.2%. It was named in 1,300 of 5,843 AI answers across 107 of 150 tracked questions, averaging position 1.8 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 22.2% AI visibility for ELEVEN Australia in Haircare · Australia, measured over 21 August – 8 November 2026. It ranks #1 among 31 tracked brands.

How often does AI mention this brand?

ELEVEN Australia was named in 1,300 of 5,843 collected AI answers, across 107 of 150 tracked questions, for Haircare · Australia (21 August – 8 November 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming ELEVEN Australia by all 5,843 answers in the published Haircare · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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