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Pump Haircare

Pump Haircare

AI visibility and ranking for Haircare: Australia

Haircare [AU]
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Prescriptive Australian haircare brand sold direct-to-consumer.

Pump Haircare
appears in
0.6
% of measured AI answers in this industry and market.

Found score

Track Pump Haircare’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 18, 2026

Updated

October 18, 2026

Latest scan visibility

0.2

October 18, 2026

Overall visibility

0.6

21 August – 18 October 2026 (scans 1–10)

Industry rank

21

Within this industry and market

Published scan history

Across 10 recorded scans from 21 August 2026 to 18 October 2026, Pump Haircare's single-scan score moved from 0.4% to 0.2%, down 0.2 percentage points. Latest recorded scan 0.2% on 18 October 2026; combined-window score 0.6%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.6% over 21 August – 18 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20260.4%
24 August 20260.4%
30 August 20260.7%
6 September 20260.4%
13 September 20260.2%
20 September 20261.1%
27 September 20260.4%
4 October 20261.1%
11 October 20261.1%
18 October 20260.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

1.1%

Perplexity Logo

Perplexity

0.0%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.8%

21 August – 18 October 2026 (scans 1–10)

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ChatGPT names Pump Haircare most often.

It appears in 1.1% of collected ChatGPT answers and 0.0% of Perplexity answers: a difference of 1.1 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 17 of 150 questions.

Pump Haircare appears in at least one collected answer to 11.3% of the tracked questions. That is question coverage; the 0.6% visibility score measures its share of individual answers.

Across 10 published scans, visibility ranged from 0.2% to 1.1%. The latest scan was 0.2% on 18 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August – 18 October 2026 (scans 1–10)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best Australian owned haircare brands
  • Best conditioner for curly hair Australia
  • Best curly hair brand Australia
  • Best curly hair products Australia
  • Best gel for curly hair Australia
  • Best hair growth products Australia

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best independent Australian haircare brands (De Lorenzo, Davroe, O&M)
  • What haircare brands do Australians actually use (NAK Hair, De Lorenzo, Davroe)
  • Best Australian haircare brands (ELEVEN Australia, Kevin.Murphy, De Lorenzo)
  • Best Australian owned haircare brands (Kevin.Murphy, De Lorenzo, Bondi Boost)
  • Best haircare brands Australia (ELEVEN Australia, Kevin.Murphy, De Lorenzo)
  • Best boutique haircare brands Australia (Kevin.Murphy, De Lorenzo, Davroe)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best gel for curly hair Australia

From the recorded answer

Pump Haircare Curly Girl Soft Curl Gel (~$39.95) - …
Read recorded answer

Recorded answer text · Google AI Overviews · 18 October 2026

The best curly hair gels available in Australia cater to different budgets, weather conditions, and curl types:

### Top-Rated Gels in Australia

- Best Budget / Everyday Gel: Garnier Fructis Curls Method Styling Gel (370ml) - Price: ~$9 - $14.99 (available at Coles Supermarkets, Priceline, and Chemist Warehouse). - Why it works: Infused with a 7% hyaluronic moisture complex to hydrate and define curls without crunch, stickiness, or heavy residue. - Best for Humidity & Climate Control: Clever Curl Dry Weather Gel / Humid Weather Gel - Price: Local Australian curly hair brand formulated specifically for Australian climates. - Why it works: The Clever Curl range helps manage moisture balance depending on whether you are fighting dry air or frizz-inducing humidity. - Best Strong Hold for Medium/Coarse Curls: Jessicurl Spiralicious Styling Gel - Price: ~$14.95 - $19.95 (available via Messycurl Australia and Curly Life). - Why it works: Provides a strong, long-lasting hold and frizz control without protein or glycerin. - Best Luxury / Hydrating Gelee: Innersense Organic Beauty I Create Curl Memory (295ml) - Price: ~$47 (available at Adore Beauty and One Fine Secret). - Why it works: Uses mineral-rich bamboo extract and aloe vera to shape and define coarse or textured curls with a soft, touchable finish. - Popular Australian Salon & Curl Brands: - Davroe CURLiCUE Curl Gel (~$34.95) - Pump Haircare Curly Girl Soft Curl Gel (~$39.95) - Afroshe Curl It Hair Gel (~$24.95-$37.95, handmade and organic)

Other popular lifestyle and curation picks frequently highlighted across local beauty roundups like Mamamia and Pedestrian.TV include products from Bouclème, Curlsmith, and Umberto Giannini.To help narrow down the best option, tell me:

- What is your curl type or texture (wavy, curly, or coily)? - Do you struggle more with frizz in humidity or dryness/lack of hold? - What is your budget?

ChatGPT

The question asked

Best hair growth serum Australia

From the recorded answer

### 2\. Pump Haircare BioGro Hair Growth Serum 50ml …
Read recorded answer

Recorded answer text · ChatGPT · 11 October 2026

If you're looking for the best hair growth serum in Australia, my recommendation depends on whether you want to regrow thinning hair, reduce shedding, or simply get thicker-looking hair.

The key difference is that some serums mainly improve scalp condition and hair appearance, while minoxidil has much stronger clinical evidence for stimulating hair regrowth in people with certain types of hair loss. pmc.ncbi.nlm.nih.govwww.healthdirect.gov.au

## Best hair growth serums to consider

### 1\. The Ordinary Multi Peptide Serum for Hair Density

(Best budget beauty serum)

## \$34.38

Available from Activeskin + others

A good starting point if you want a lightweight daily scalp serum. It targets the appearance of hair density, but evidence that peptide serums regrow hair is limited compared with minoxidil.

View product

---

### 2\. Pump Haircare BioGro Hair Growth Serum 50ml

## \$39.00

Available from Oz Hair and Beauty + others

An Australian-market option to investigate if you're looking for a dedicated hair-growth serum rather than a styling treatment. Check the ingredient list and clinical evidence before choosing it for significant hair loss.

View product

---

### 3\. Kérastase Genesis Anti-Hair Serum

## \$56.00

Kérastase Australia Official

Best considered if breakage and fragile hair are part of your concern. This is a cosmetic anti-hair-fall serum, not a substitute for a proven treatment for genetic hair loss.

View product

---

!Regaine 5% Minoxidil Hair Regrowth Solution for Men - 60ml - Meddu

### 4\. Regaine Minoxidil 5%

(Strongest evidence for regrowth)

Pharmacy hair-loss treatment

Worth considering if you have gradual, pattern-related thinning. Minoxidil has better evidence for regrowth than ordinary cosmetic scalp serums. The appropriate strength and formulation depend on your circumstances. pmc.ncbi.nlm.nih.govwww.healthdirect.gov.au

Regaine Australia

## Which one is right for you?

- Hairline or crown thinning\: Consider minoxidil after checking suitability with a pharmacist or doctor. - Widening part or overall thinning\: Identify the cause first; iron deficiency, thyroid issues and hormonal changes can contribute. - Hair shedding after stress or illness\: A cosmetic serum may not address the underlying cause. - Breakage and weak lengths\: A cosmetic strengthening serum may help hair look fuller without increasing follicle growth.

Minoxidil can cause scalp irritation and an initial increase in shedding. It generally needs continued use to maintain results. Avoid starting it during pregnancy or breastfeeding without medical advice.

One quick question so I can narrow this down\: What is your main concern?

1\. What do you want to improve?

Thinning hair or visible scalp

Excessive hair fall or shedding

Receding hairline or bald patches

Faster length growth and thicker-looking hair

---

2\. Your budget (AUD)

Under \$30

\$30-\$60

\$60+

---

3\. Who is it for?

Woman

Man

Either / unisex

[Find my best match]

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Chat GPT logo

Which running shoes suit wide feet?

Product fit

Perplexity Logo

What are good alternatives to my usual skincare brand?

Comparison

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Which sofa brands deliver to regional Australia?

Market

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Which protein powders contain no dairy?

Product fit

Grok Logo

Is this brand worth the premium?

Brand perception

Chat GPT logo

Which outdoor brands offer repair services?

Purchase intent

Perplexity Logo

What should I compare before buying a home gym?

Discovery

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Which coffee subscription suits a small office?

Audience

Deep Seek Logo

What do shoppers say about this brand’s sizing?

Brand perception

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Found / Brand snapshot

Pump Haircare

Haircare

21 August – 18 October 2026 (scans 1–10)

0.6

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

28

Answers naming the brand

4498

Answers collected

0.6

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Pump Haircare ranks #21 among 31 tracked brands for Haircare · Australia (21 August – 18 October 2026). Its visibility is 0.6%. It was named in 28 of 4,498 AI answers across 17 of 150 tracked questions, averaging position 2.3 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 0.6% AI visibility for Pump Haircare in Haircare · Australia, measured over 21 August – 18 October 2026. It ranks #21 among 31 tracked brands.

How often does AI mention this brand?

Pump Haircare was named in 28 of 4,498 collected AI answers, across 17 of 150 tracked questions, for Haircare · Australia (21 August – 18 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Pump Haircare by all 4,498 answers in the published Haircare · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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