MCoBeauty

AI visibility and ranking for Fragrance & Perfume: Australia

Fragrance & Perfume [AU]

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Melbourne mass cosmetics brand with a fragrance line alongside its core makeup and skincare range.

MCoBeauty

appears in

0.3

% of measured AI answers in this industry and market.

Found score

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AI visibility scores and ranking

Data through

October 18, 2026

Updated

October 18, 2026

Latest scan visibility

0.4

October 18, 2026

Overall visibility

0.3

21 August – 18 October 2026 (scans 1–10)

Industry rank

Within this industry and market

Published scan history

Across 10 recorded scans from 21 August 2026 to 18 October 2026, MCoBeauty's single-scan score moved from 0.2% to 0.4%, up 0.2 percentage points. Latest recorded scan 0.4% on 18 October 2026; combined-window score 0.3%.

View recorded scan history

Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.3% over 21 August – 18 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan date	Single-scan score
21 August 2026	0.2%
24 August 2026	0.0%
30 August 2026	0.2%
6 September 2026	0.4%
13 September 2026	0.2%
20 September 2026	0.2%
27 September 2026	0.4%
4 October 2026	0.7%
11 October 2026	0.4%
18 October 2026	0.4%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

ChatGPT

0.1%

Perplexity

0.5%

AI Overviews

0.3%

21 August – 18 October 2026 (scans 1–10)

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Perplexity names MCoBeauty most often.

It appears in 0.5% of collected Perplexity answers and 0.1% of ChatGPT answers: a difference of 0.4 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 6 of 150 questions.

MCoBeauty appears in at least one collected answer to 4.0% of the tracked questions. That is question coverage; the 0.3% visibility score measures its share of individual answers.

Across 10 published scans, visibility ranged from 0.0% to 0.7%. The latest scan was 0.4% on 18 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August – 18 October 2026 (scans 1–10)

Goldfield & Banks

33.7

Who is Elijah

16.1

Mihan Aromatics

14.7

Váhy

7.4

Map of the Heart

4.6

Share of collected answers naming each brand

Explore other markets.

Australia United States United Kingdom

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

Best Australian fragrance brands stocked at Mecca
Best Christmas perfume gift Australia
Best affordable alternative to designer perfume Australia
Best affordable perfume brands Australia
Best perfume dupes Australia
Best value perfume brands Australia

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

Best local perfume brands Australia (Goldfield & Banks, Who is Elijah, Mihan Aromatics)
Best Australian fragrance brands you've never heard of (Goldfield & Banks, Perdrisât, Map of the Heart)
Best Australian owned fragrance brands (Goldfield & Banks, Who is Elijah, Map of the Heart)
Underrated Australian perfume brands (Goldfield & Banks, Mihan Aromatics, SŚAINT)
Best Australian fragrance brands (Goldfield & Banks, Mihan Aromatics, Who is Elijah)
Best Australian perfume brands (Goldfield & Banks, Mihan Aromatics, Who is Elijah)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

18 October 2026

The question asked

Best affordable perfume brands Australia

From the recorded answer

MCoBeauty …

Read recorded answer

Recorded answer text · Google AI Overviews · 18 October 2026

Australia has a great selection of budget-friendly, high-performing perfume brands and local alternatives available both online and in-store.

### Top Affordable Perfume Brands & Options in Australia

- Who Is Elijah - Vibe: Cruelty-free, gender-fluid, and hand-filled in Sydney. - Known for: Modern, minimalist, and skin-scent profiles inspired by niche luxury. - Aerre - Vibe: Crafted in Provence, France, and available directly online in Australia. - Known for: High-end luxury inspirations and dupes (such as Tom Ford alternatives) featuring magnetic caps at accessible price points. - MCoBeauty - Vibe: Readily available locally at major Australian stockists. - Known for: Viral budget-friendly fragrance mists and body sprays (such as their Salted Caramel & Pistachio line) that mimic popular luxury profiles. - Millian - Vibe: Bottled and blended locally in Australia with high oil concentrations (25% minimum EdP). - Known for: Unified flat-rate pricing on 50ml Eau de Parfums modeled after popular niche and designer profiles. - Sarah Jessica Parker & Elizabeth Arden (Classic Celebrity/Drugstore Houses) - Vibe: Widely stocked across Australian discount chemists. - Known for: Timeless everyday Eau de Parfums like SJP Lovely and Elizabeth Arden Pretty, regularly priced under $30-$40 AUD. - Calvin Klein (CK One / CK Gold) - Vibe: Iconic retro-fresh and citrus-green unisex scents. - Known for: Massive 200ml bottles often discounted heavily through online discounters and chemists.

### Where to Shop Affordable Perfumes in Australia

- Chemist Warehouse: Great for discounted designer and celebrity names (Sarah Jessica Parker, Coach, Burberry, Elizabeth Arden). - Adore Beauty / THE ICONIC: Great for clean, indie, and local Australian lines (Who Is Elijah, by/ rosie jane). - Perfume Clearance Centre / The Perfume Warehouse / Perfumery.com.au: Online Australian warehouses offering deep discounts on 100% authentic designer stock.

If you let me know:

- Your preferred scent family (floral, vanilla/gourmand, fresh/citrus, or woody/musk) - Your budget range in AUD

I can recommend a specific brand or bottle to match.

ChatGPT

30 August 2026

The question asked

Best Christmas perfume gift Australia

From the recorded answer

Under $50: MCoBeauty mini fragrance sets can be as little as $18 - ideal for Secret Santa/Kris Kringle. www.adorebeauty.com.au …

Read recorded answer

Recorded answer text · ChatGPT · 30 August 2026

Absolutely - I searched current Australian options for Christmas 2026 perfume gifts. Gift sets are especially good because they're already packaged and let the recipient try/layer multiple scents. www.mecca.com.au

### 🎁 My top picks

### [YSL Libre Eau de Parfum]() $67.00

### [Lancôme La Vie Est Belle La Collection 4pc Set]() $59.99

### [Penhaligon's Miniature Set 5x5ml]() $105.00

### [D.S. & Durga Greatest Hits Vol. 1 Discovery Set]() $99.00

### [Givenchy Gentleman Society Holiday Set]() $231.00

### [Hermès Terre d'Hermès Gift Set]() $149.99

Best overall for her: YSL Libre - sophisticated, feminine and very giftable. Current Australian pricing I found is around $67 for the EDP. Adore Beauty also highlights YSL Libre among its strongest luxury holiday fragrance gifts. www.adorebeauty.com.au

Best value gift set: Lancôme La Vie Est Belle 4-piece set - ~$59.99. Great if you want something that looks like a proper Christmas present without spending $100+.

Best luxury/special gift: Penhaligon's 5 × 5ml Miniature Set - ~$105. Excellent choice for someone who genuinely loves perfume and would enjoy discovering different scents.

Best for someone hard to buy for: D.S. & Durga Greatest Hits Discovery Set - ~$99. A discovery set is safer than guessing someone's signature fragrance.

Best men's gift: Givenchy Gentleman Society Holiday Set - ~$231 for a more premium present, or Hermès Terre d'Hermès Gift Set - ~$149.99 for a classic, sophisticated option.

### 💰 By budget

- Under $50: MCoBeauty mini fragrance sets can be as little as $18 - ideal for Secret Santa/Kris Kringle. www.adorebeauty.com.au - $50-$100: Lancôme La Vie Est Belle set, YSL Libre, D.S. & Durga discovery set - $100-$170: Penhaligon's, Burberry, Byredo miniatures - $200+: Givenchy, Goldfield & Banks, luxury designer sets

If you tell me who it's for - woman/man, approximate age, and your budget (e.g. $50, $100, $150) - I can narrow it down to the 3 best perfumes available in Australia right now.

Perplexity

18 October 2026

The question asked

Best affordable alternative to designer perfume Australia

From the recorded answer

MCoBeauty Salted Caramel & Pistachio mist - A$20 for 90 ml, a budget alternative to Sol de Janeiro-style gourmand scents.

Read recorded answer

Recorded answer text · Perplexity · 18 October 2026

The best affordable Australian alternative is Brian Morgan perfume: Australian-made, with 25% perfume oil, and about A$35-a strong value if you want longer-lasting, designer-style scents.

Other good options:

- Designer Brands fragrances - about A$12.99 for 100 ml, ideal for the lowest-cost option. - MCoBeauty Salted Caramel & Pistachio mist - A$20 for 90 ml, a budget alternative to Sol de Janeiro-style gourmand scents. - Aerre Joshua Tree - A$49, inspired by Le Labo Santal 33. - Millian perfume dupes - A$55 for 50 ml, a more polished mid-range option. - Revolution Revolutionary Noir - about A$15, with a floral-vanilla profile.

Best overall: Brian Morgan for fragrance concentration and Australian production. Cheapest: Designer Brands. Best for a Santal 33-style scent: Aerre Joshua Tree. Best sweet/gourmand option: MCoBeauty Salted Caramel & Pistachio.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

MCoBeauty

Fragrance & Perfume

21 August – 18 October 2026 (scans 1–10)

0.3

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

Answers naming the brand

4495

Answers collected

0.3

AI visibility

Answers naming the brand ÷ all collected answers × 100

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

Record each response

Track brand mentions and positions across the published scans.

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, MCoBeauty ranks #24 among 36 tracked brands for Fragrance & Perfume · Australia (21 August – 18 October 2026). Its visibility is 0.3%. It was named in 15 of 4,495 AI answers across 6 of 150 tracked questions, averaging position 1.3 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 0.3% AI visibility for MCoBeauty in Fragrance & Perfume · Australia, measured over 21 August – 18 October 2026. It ranks #24 among 36 tracked brands.

How often does AI mention this brand?

MCoBeauty was named in 15 of 4,495 collected AI answers, across 6 of 150 tracked questions, for Fragrance & Perfume · Australia (21 August – 18 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming MCoBeauty by all 4,495 answers in the published Fragrance & Perfume · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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MCoBeauty

AI visibility and ranking for Fragrance & Perfume: Australia

Melbourne mass cosmetics brand with a fragrance line alongside its core makeup and skincare range.

AI visibility scores and ranking