Ficifolia

AI visibility and ranking for Fragrance & Perfume: Australia

Fragrance & Perfume [AU]
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Melbourne fragrance house founded by Sophie Marcoux, profiled by Inside Retail in 2026.

Ficifolia
appears in
3.7
% of measured AI answers in this industry and market.

Found score

Track Ficifolia’s AI visibility weekly →

AI visibility scores and ranking

Data through

November 8, 2026

Updated

November 8, 2026

Latest scan visibility

6.2

November 8, 2026

Overall visibility

3.7

21 August – 8 November 2026 (scans 1–13)

Industry rank

10

Within this industry and market

Published scan history

Across 13 recorded scans from 21 August 2026 to 8 November 2026, Ficifolia's single-scan score moved from 1.8% to 6.2%, up 4.4 percentage points. Latest recorded scan 6.2% on 8 November 2026; combined-window score 3.7%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 3.7% over 21 August – 8 November 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20261.8%
24 August 20262.4%
30 August 20262.2%
6 September 20261.8%
13 September 20261.8%
20 September 20262.7%
27 September 20264.9%
4 October 20263.8%
11 October 20263.6%
18 October 20263.4%
25 October 20266.0%
1 November 20267.1%
8 November 20266.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

5.3%

Perplexity Logo

Perplexity

5.0%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.7%

21 August – 8 November 2026 (scans 1–13)

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ChatGPT names Ficifolia most often.

It appears in 5.3% of collected ChatGPT answers and 0.7% of Google AI Overviews answers: a difference of 4.6 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 36 of 150 questions.

Ficifolia appears in at least one collected answer to 24.0% of the tracked questions. That is question coverage; the 3.7% visibility score measures its share of individual answers.

Across 13 published scans, visibility ranged from 1.8% to 7.1%. The latest scan was 6.2% on 8 November 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August – 8 November 2026 (scans 1–13)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best Australian alternative to French perfume brands
  • Best Australian fragrance brands
  • Best Australian fragrance brands you've never heard of
  • Best Australian made cologne
  • Best Australian made fragrance
  • Best Australian made perfume

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best Australian fragrance brands (Goldfield & Banks, Who is Elijah, SŚAINT)
  • Best perfume brands Australia (Goldfield & Banks, Who is Elijah, Mihan Aromatics)
  • Best artisan perfume Australia (Goldfield & Banks, The Raconteur, Mihan Aromatics)
  • Best niche perfume brands Australia (Goldfield & Banks, Mihan Aromatics, Map of the Heart)
  • Best Australian perfume Sydney (Goldfield & Banks, The Raconteur, Who is Elijah)
  • Best sustainable perfume brands Australia (Tulita, Váhy, Who is Elijah)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Is there a celebrity Australian perfume brand

From the recorded answer

Ficifolia Fragrances: A Melbourne- and Sydney-inspired independent house by Sophie Marcoux that crafts scents around local memories (such as an award-winning vanilla slice).
Read recorded answer

Recorded answer text · Google AI Overviews · 1 November 2026

Australia does not have a mainstream, homegrown celebrity-owned perfume brand on the scale of global celebrity lines like Kylie Jenner's Cosmic or Ariana Grande's fragrances.However, Australia does have prominent independent and niche luxury fragrance houses that capture local landscapes, ingredients, and stories rather than being tied to a media celebrity:

- Goldfield & Banks: A luxury Australian botanical fragrance house celebrating native ingredients like Daintree Rainforest agarwood, coastal tea tree, and native sandalwood. - Recreation Beauty (Recreation Bondi Beach): A clean, cruelty-free, Bondi-born perfume brand featuring scents like Call Me Venus and Undone. - Ficifolia Fragrances: A Melbourne- and Sydney-inspired independent house by Sophie Marcoux that crafts scents around local memories (such as an award-winning vanilla slice). - Veigel Perfumes: A small-batch, handcrafted niche line out of Melbourne by founder and perfumer Corey Veigel.

Are you looking for a specific type of scent (such as fresh, woody, or floral) or a perfume inspired by a particular Australian region?

ChatGPT

The question asked

Best Australian perfume brands

From the recorded answer

!Ficifolia Fragrances - Australian-inspired Perfumery …
Read recorded answer

Recorded answer text · ChatGPT · 8 November 2026

Australia has a fantastic independent perfume scene, with brands producing everything from sophisticated luxury fragrances to niche, artistic and nature-inspired scents.

If you're looking for the best Australian perfume brands, these are the ones I'd put on your radar.

## 10 Australian perfume brands worth discovering

!Fragrance Obsession

1\. Goldfield & Banks

(Best overall luxury)

Australian-inspired luxury perfumery with beautiful botanical ingredients and sophisticated compositions.

Try\: Pacific Rock Moss, Bohemian Lime and Silky Woods.

Luxury · Fresh · Woody · Coastal

Shop Goldfield & Banks

---

!Guilty Story by Mihan Aromatics | Ministry of Scent

2\. Mihan Aromatics Melbourne-based brand creating distinctive, atmospheric fragrances.

Try\: Petrichor and Guilty Story.

Artistic · Earthy · Unusual

Shop Mihan Aromatics

---

![Fragrance - Gathered Collab](

3\. Who Is Elijah Modern, stylish, gender-neutral fragrances with a strong contemporary identity.

Try\: Nomad and Muse.

Modern · Sensual · Versatile

Shop Who Is Elijah

---

!為你獻上我的心臟:小眾香水品牌 Map of the Heart 是如此令人著迷 - POPBEE

4\. Map of the Heart Artistic fragrances inspired by emotions, memories and human experiences.

Try\: Purple Heart and V.5 The Modern Nomad.

Creative · Expressive · Niche

Shop Map of the Heart

---

![RAIN TEA ™

- Chasing Scents](

5\. Chasing Scents A particularly interesting house specialising in tea-inspired fragrances.

Try\: Slow World and Tea Service.

Unique · Tea-inspired · Elegant

Shop Chasing Scents

---

!TSU LANGE YOR The Garden | Space NK

6\. Tsu Lange Yor Melbourne-based creative fragrance and lifestyle label with distinctive, evocative scents.

Try\: The Garden collection.

Contemporary · Botanical · Creative

Explore Tsu Lange Yor

---

![Odesse | Solid Perfume - Found My Way Invercargill](

7\. Odesse Great if you like portable, refillable solid perfumes rather than traditional spray fragrances.

Minimalist · Convenient · Modern

Shop Odesse

---

!Ficifolia Fragrances - Australian-inspired Perfumery

8\. Ficifolia Fragrances inspired by Australian cities, memories and local experiences.

Storytelling · Nostalgic · Distinctive

Explore Ficifolia

---

![EAU DE PARFUM - Tagged "Indole"- The Raconteur](

9\. The Raconteur Focuses on Australian native botanicals and capturing the character of the Australian landscape.

Botanical · Natural-inspired · Artisanal

Explore The Raconteur

---

!Map of the Heart V.1 90 ml | Ottica dieci decimi

10\. Gorgeous Nothings An emerging Melbourne luxury fragrance house with a focus on thoughtful composition and upcycled fragrance ingredients.

Luxury · Artistic · Contemporary

Explore Gorgeous Nothings

Sources: fashionjournal.com.auwww.loreperfumery.com.auwww.scentassembly.comwhiterabbitsocial.com

## My top five picks

| If you want... | My recommendation | |--------|--------| | Luxury, sophisticated perfume | Goldfield & Banks | | Something distinctive and niche | Mihan Aromatics | | Modern, sexy everyday fragrance | Who Is Elijah | | Unusual artistic scents | Map of the Heart | | Something genuinely different | Chasing Scents |

## Where I'd start

If you're in Melbourne, I'd particularly explore Mihan Aromatics, Tsu Lange Yor, Ficifolia and Gorgeous Nothings. There's a really interesting local fragrance scene worth discovering.

## Let me narrow it down to your taste

What kind of perfume are you most interested in?

1\. What scent style do you love?

---

2\. What's your budget per bottle?

---

3\. What matters most?

[Find my best Australian perfumes]

Perplexity

The question asked

Best fragrance brands Australia

From the recorded answer

Ficifolia - Place-inspired perfumes capturing the atmosphere of Melbourne and Sydney.
Read recorded answer

Recorded answer text · Perplexity · 8 November 2026

Some of the best Australian fragrance brands are:

- Goldfield & Banks - Best overall for luxurious, distinctly Australian scents using native botanicals. Try Silky Woods, Pacific Rock Moss, or Desert Rosewood. - Who Is Elijah - Excellent gender-neutral fragrances with modern, noticeable compositions. Try Muskē, Nomad, or His | Her. - Aesop - Best for understated, sophisticated everyday fragrances with woody, herbal, and aromatic profiles. - Mihan Aromatics - Melbourne-made perfumes with nostalgic, romantic, and artistic character. - LUMIRA - A premium option for elegant perfume, candle, and home-fragrance collections. - Recreation Beauty - Best for contemporary fragrances focused on natural and clean-ingredient positioning. - Maison Balzac - Known for distinctive solid perfumes and highly designed home fragrance. - Ficifolia - Place-inspired perfumes capturing the atmosphere of Melbourne and Sydney. - Cygnet Perfumery - Botanical, atmospheric scents inspired by Australian landscapes. - AERRE - A more affordable choice for fragrances inspired by popular designer scents.

Quick picks: Choose Goldfield & Banks for luxury, Who Is Elijah for unisex versatility, Aesop for subtle everyday wear, and AERRE for budget-friendly options.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Ficifolia

Fragrance & Perfume

21 August – 8 November 2026 (scans 1–13)

3.7

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

214

Answers naming the brand

5839

Answers collected

3.7

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Ficifolia ranks #10 among 36 tracked brands for Fragrance & Perfume · Australia (21 August – 8 November 2026). Its visibility is 3.7%. It was named in 214 of 5,839 AI answers across 36 of 150 tracked questions, averaging position 4.4 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 3.7% AI visibility for Ficifolia in Fragrance & Perfume · Australia, measured over 21 August – 8 November 2026. It ranks #10 among 36 tracked brands.

How often does AI mention this brand?

Ficifolia was named in 214 of 5,839 collected AI answers, across 36 of 150 tracked questions, for Fragrance & Perfume · Australia (21 August – 8 November 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Ficifolia by all 5,839 answers in the published Fragrance & Perfume · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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