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Eden Petfoods

Eden Petfoods

AI visibility and ranking for Pet: United Kingdom

Holistic, grain-free dry pet food brand.

Eden Petfoods
appears in
0.6
% of measured AI answers in this industry and market.

Found score

Track Eden Petfoods’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 25, 2026

Updated

October 25, 2026

Latest scan visibility

0.7

October 25, 2026

Overall visibility

0.6

21 August 2026 – 25 October 2026 (scans 1–11)

Industry rank

37

Within this industry and market

Published scan history

Across 11 recorded scans from 21 August 2026 to 25 October 2026, Eden Petfoods's single-scan score moved from 0.7% to 0.7%, unchanged (0.0 percentage points). Latest recorded scan 0.7% on 25 October 2026; combined-window score 0.6%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.6% over 21 August 2026 – 25 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20260.7%
24 August 20261.1%
30 August 20260.9%
6 September 20260.7%
13 September 20260.7%
20 September 20260.7%
27 September 20260.2%
4 October 20260.7%
11 October 20260.4%
18 October 20260.2%
25 October 20260.7%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

0.7%

Perplexity Logo

Perplexity

0.3%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.9%

21 August 2026 – 25 October 2026 (scans 1–11)

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Google AI Overviews names Eden Petfoods most often.

It appears in 0.9% of collected Google AI Overviews answers and 0.3% of Perplexity answers: a difference of 0.6 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 14 of 150 questions.

Eden Petfoods appears in at least one collected answer to 9.3% of the tracked questions. That is question coverage; the 0.6% visibility score measures its share of individual answers.

Across 11 published scans, visibility ranged from 0.2% to 1.1%. The latest scan was 0.7% on 25 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 25 October 2026 (scans 1–11)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best British made pet products
  • Best British owned dog food brand
  • Best British owned pet brands
  • Best British sourced pet food UK
  • Best dog food for puppies UK
  • Best dog food for skin and coat UK

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best British owned pet brands (Butternut Box, Forthglade, Pooch & Mutt)
  • Best British pet brands (Lily's Kitchen, Butternut Box, Forthglade)
  • Which British pet brands are actually good (Forthglade, Butternut Box, Scrumbles)
  • Best British cat food brands (KatKin, Untamed, Lily's Kitchen)
  • What pet food brands do Britons actually buy (Forthglade, Lily's Kitchen, Harringtons)
  • Best British dog food brands (James Wellbeloved, Forthglade, Skinner's)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best independent pet brands UK

From the recorded answer

Eden Pet Foods: Independent family-owned British company specializing in ancestral diets (high-meat, grain-free dog and cat foods).
Read recorded answer

Recorded answer text · Google AI Overviews · 25 October 2026

Here are some of the best independent pet brands and businesses in the UK, broken down by category:

### Pet Food & Nutrition

- Different Dog: Freshly cooked, hand-made natural dog food delivered to your door. Based in Telford with a high Trustpilot rating (4.8). - Forthglade: Natural, grain-free wet and dry dog food made in the heart of Devon using wholesome, simple ingredients. - Scamp & Paw: Ethically sourced seafood-based cat and dog food featuring full ingredient traceability via QR codes linked to fishing boats. - Eden Pet Foods: Independent family-owned British company specializing in ancestral diets (high-meat, grain-free dog and cat foods).

### Dog Coats, Bedding & Accessories

- Ruff and Tumble: Famous for their luxury, double-thickness cotton towelling drying coats for dogs. Based in Oakham. - Barka Parka: Makers of classic, durable, and comfortable circular dog and cat beds, operating out of Somerset since 1979. - Dogsnug: London-based independent brand offering custom-made dog coats, anoraks, and knitwear designed for comfort and weather protection. - Ruby Rufus: Independent UK luxury brand specializing in high-end cashmere sweaters and knitwear for dogs.

### Grooming & Care

- The Natural Dog Soap Company (On Tha Moor): Hand-crafted, natural, and eco-friendly soap bars designed specifically for dogs' sensitive skin, based in Ilkley. - Watermans Pet Wash: Specializes in botanical pet shampoos formulated with black seed, sea buckthorn, and neem oils to soothe skin and naturally deter fleas and ticks.

If you're looking for something specific, let me know:

- What type of pet you have (dog, cat, small animal) - What product category you need (food, clothing, toys, grooming) - Whether you want eco-friendly or luxury options

ChatGPT

The question asked

Best dog food for skin and coat UK

From the recorded answer

A premium recipe with measured levels of marine omega-3 fatty acids, including EPA and DHA. The manufacturer reports independent laboratory testing of its fatty-acid content. live.edenpetfoods.com …
Read recorded answer

Recorded answer text · ChatGPT · 25 October 2026

# Best dog food for skin and coat in the UK

If your dog has a dull coat, dry or flaky skin, itching, or excessive shedding, I'd look for a food with omega-3 and omega-6 fatty acids, good-quality protein, and a complete, balanced nutritional profile\.

The best choice depends on whether you want to improve coat shine, soothe sensitive skin, or manage a suspected food allergy. Not all foods marketed for a healthy coat will help with allergy-related itching.

## My top picks

!Pro Plan Sensitive Skin Medium Breed Adult Dry Dog Food Salmon | Pets

1\. Best all-rounder: Purina Pro Plan Sensitive Skin

(Best overall)

A good starting point for adult dogs with sensitive skin and a dull coat. The salmon-based formula provides essential fatty acids and skin-supportive nutrients. vetcentre.purina.co.ukvetcentre.purina.co.uk

Best for everyday feeding and general skin support.

Shop and compare prices · Listed at £17.50

---

!Skin & Coat Dry Food | Itchy Skin Relief for Sensitive Dogs - Pooch and Mutt

2\. Best specialist skin-and-coat recipe: Pooch & Mutt Skin & Coat

Formulated specifically around skin and coat support, with herring and linseed as sources of beneficial fatty acids. Worth considering if coat quality is your main priority.

Best for a coat that looks dull or dry, provided the recipe suits your dog.

Shop and compare prices · Listed at £12.79

---

![Burgess Sensitive Dog Salmon&Rice - English Pet Supplies](

3\. Best budget-friendly option: Burgess Sensitive Scottish Salmon & Rice

A practical option to compare if you want a salmon-based everyday food without moving straight to a veterinary diet. Check that the specific recipe is suitable for your dog's age and needs. idealpicks.co.uk

Best for general maintenance on a budget.

Visit Burgess Pet Care

---

!Buy Royal Canin Veterinary Skin Care Dog Dry Food from £20.99 (Today) - Best Deals on idealo.co.uk

4\. Best targeted skin support: Royal Canin Skin Care Adult

A more targeted option formulated for dogs needing nutritional support for skin conditions. It is worth discussing with your vet if your dog has persistent skin problems rather than simply a lacklustre coat.

Best for specific skin concerns with veterinary guidance.

Shop and compare prices · Listed at £20.99

---

!Eden Salmon Pheasant 10kg➠Next Day Delivery by 7pm

5\. Best premium fish-based option: Eden Gourmet Salmon & Pheasant

A premium recipe with measured levels of marine omega-3 fatty acids, including EPA and DHA. The manufacturer reports independent laboratory testing of its fatty-acid content. live.edenpetfoods.com

Best if you want detailed nutritional information and a premium formula.

View recipe and nutritional details

Prices are examples from search results, not guaranteed current prices. These options aren't a controlled clinical ranking, and individual results will vary.

## What I would choose

- Just want a shinier, healthier coat? Start by comparing Purina Pro Plan Sensitive Skin and Pooch & Mutt Skin & Coat. - Frequent itching, licking paws or recurring ear problems? Ask your vet whether a food-allergy trial is appropriate. A regular salmon food is not necessarily hypoallergenic. - Red skin, sores, hair loss or a strong smell? Get a veterinary check rather than relying on a food change alone.

Introduce a new food gradually over about 7 days, and allow several weeks to assess coat changes. If investigating a suspected food allergy, a vet-directed elimination diet generally needs a strict trial of around 8 weeks, without other treats or flavoured extras.

## Let me narrow it down for your dog

The best recommendation can change quite a lot depending on the symptoms and breed.

1\. How old is your dog?

Puppy (under 1 year)

Adult (1-7 years)

Senior (8+ years)

---

2\. What are you trying to improve?

Dull, dry or shedding coat

Itching, scratching or licking paws

Flaky, red or irritated skin

Suspected food allergy or intolerance

General skin and coat health

---

3\. Approximate monthly food budget?

Under £30

£30-£60

£60-£100

£100+

---

4\. Preferred food type?

Dry kibble

Wet food

Either

Breed and weight (optional)

[Input placeholder: e\.g\. Labrador, 25 kg] (Current value unavailable.)

[Find the best match]

Perplexity

The question asked

Which pet food brands are actually British owned

From the recorded answer

Eden Petfoods …
Read recorded answer

Recorded answer text · Perplexity · 25 October 2026

The clearest British-owned pet-food brands are:

- Burns Pet Nutrition - Forthglade - Skinner's - Natural Instinct - The Innocent Hound - Albion Pet Foods - Eden Petfoods - Wilson's Pet Food - Burgess and Burgess Excel - Canagan, Symply and Piccolo - Naturaw

These are British-owned or UK-controlled brands, although “British-owned” does not necessarily mean every ingredient or product is made in Britain.

British-founded or British-made, but no longer British-owned:

- Lily's Kitchen - owned by Nestlé Purina. - Harringtons, Wagg, Barking Heads, Meowing Heads, AATU and Butcher's - within Inspired Pet Nutrition; IPN is backed by CapVest, so describing these as straightforwardly independent British brands is misleading. - Webbox, Davies, Goodwyn's Natural Goodness and Oceanic - owned through Pets Choice and its overseas parent structure. - Natures Menu - owned by Spain's Affinity Petcare/Agrolimen. - Felix and Bakers - owned by Nestlé Purina. - Pedigree, Whiskas, Sheba and Royal Canin - Mars brands, not British-owned.

For the strongest combination of British ownership and independent status, start with Burns, Forthglade, Skinner's, Natural Instinct, The Innocent Hound, Albion and Naturaw. Check the manufacturer and ownership details on the specific product, because brand ownership and manufacturing location can differ.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Eden Petfoods

Pet

21 August 2026 – 25 October 2026 (scans 1–11)

0.6

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

31

Answers naming the brand

4947

Answers collected

0.6

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Eden Petfoods ranks #37 among 49 tracked brands for Pet · United Kingdom (21 August 2026 – 25 October 2026). Its visibility is 0.6%. It was named in 31 of 4,947 AI answers across 14 of 150 tracked questions, averaging position 3.5 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 0.6% AI visibility for Eden Petfoods in Pet · United Kingdom, measured over 21 August 2026 – 25 October 2026. It ranks #37 among 49 tracked brands.

How often does AI mention this brand?

Eden Petfoods was named in 31 of 4,947 collected AI answers, across 14 of 150 tracked questions, for Pet · United Kingdom (21 August 2026 – 25 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Eden Petfoods by all 4,947 answers in the published Pet · United Kingdom sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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