Found
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AI Index
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Fragrance & Perfume
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Dusk

Dusk

AI Visibility Score and Ranking for

Fragrance & Perfume

Fragrance & Perfume
Melbourne, VIC
Ghost
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National Australian home-fragrance retail chain with a secondary personal Perfumes range.

Dusk was not named in any of the 450 AI answers analysed for the AU Fragrance & Perfume AI Visibility Index across the 150 tracked questions — a Ghost brand in this scan.

Found Rank

29

·

new

0.0

Visibility score

0

Appearances

0

Prompts hit, of 10

1

Days seen

Average position

What's working
Working
1. Not yet surfaced by AI
Dusk did not appear in any of the 450 AI answers analysed this scan.
2. A Ghost brand in this index
Ghost status means the brand was tracked but not named across any of the 150 questions scanned.
3. A clean baseline
This scan (21 August 2026) sets the starting baseline — future scans will show whether that changes.
What could improve
Improve
1. Zero AI mentions this scan
Dusk was not named in any of the 150 tracked questions across ChatGPT, Perplexity or AI Overviews.
2. No platform presence detected
None of the three tracked platforms surfaced this brand for the category questions in this scan.
3. Content and citation groundwork
Ghost brands typically need stronger third-party coverage and citable content for AI models to draw on.

Where {{BRAND}} sits in {{INDUSTRY}}

See the full index

Not every platform agrees.

AI platforms don't agree with each other — here's how {{BRAND}}'s score breaks down, and which one rates it highest.

ChatGPT 0.0% · Perplexity 0.0% · AI Overviews 0.0%

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How it works

The questions shoppers ask. Every day. Every platform.

1. We ask what shoppers ask

150 questions per industry, drawn from real search and AI query data — not questions a brand would write about itself.

2. We ask every day, on every platform.

ChatGPT, Perplexity and Google's AI Overviews. Fourteen consecutive days. Hundreds of answers per industry.

3. We record who gets named.

Every brand mention, its position in the answer, and which platform said it. The Visibility Score is the share of answers a brand appears in. Nothing weighted, nothing modelled.

How every volume is measured

A fixed battery of questions per vertical, asked daily on ChatGPT, Perplexity and Google AI Overviews across the full scan window. Visibility Score is the share of all answers that named the brand. Every population is frozen before scoring, with a documented cut log.

Read the full methodology

Frequently asked questions

What is Dusk's AI Visibility Score?

Dusk is a Ghost brand in the AU Fragrance & Perfume AI Visibility Index — it was not named in any of the 450 AI answers analysed in this scan.

How often does AI recommend Dusk?

Dusk was not named in any of the 450 AI answers analysed, across the 150 tracked questions in this scan.

How is the AI Visibility Score calculated?

We asked ChatGPT, Perplexity and Google's AI Overviews the questions Australian fragrance shoppers actually ask, and tracked how often each brand was named. Full methodology at flux.agency/found/methodology.

Want the full picture?

We'll send your complete Visibility Score breakdown, your average position, and the one thing costing you the most visibility. No charge, no pitch.

Get your brand's score