THE AI VISIBILITY INDEX / AUSTRALIA

Nimble Activewear

Sydney label founded in 2013 with a sustainability focus and three stores.

Rank

3

·

new

·

Sydney

37.9

VISIBILITY SCORE

159

Appearances

7

Prompts hit, of 10

14

Days seen

2.9

Average position

WHERE THE SCORE COMES FROM

ChatGPT 47.1% · Perplexity 29.3% · AI Overviews 37.1%

Nimble Activewear has an AI Visibility Score of 37.9, placing it 3rd of the 44 Australian activewear brands in the AU Activewear AI Visibility Index. Between 31 July and 14 August 2026 we collected 420 answers from ChatGPT, Perplexity and Google's AI Overviews — ten questions Australian activewear shoppers actually ask, put to each platform daily. Nimble Activewear was named in 159 of them.

It appeared in seven of the ten questions and on all 14 days of the window, sitting on average at position 2.9 among the Australian brands mentioned. Does ChatGPT recommend Nimble Activewear? Yes. ChatGPT named Nimble Activewear in 47.1% of the ChatGPT answers we recorded.

What moves this

Nimble is carried by all three platforms at once — 47.1% on ChatGPT, 37.1% in AI Overviews and 29.3% on Perplexity. That is the signature of a brand held up by the general pool of Australian activewear roundups rather than one strong source, and it is the most durable position to hold.

Its sustainability positioning also gives it a second entry point, through questions about sustainable and ethical activewear, which most gym-led brands never surface for.

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