THE AI VISIBILITY INDEX / AUSTRALIA
Muki
Brisbane brand founded in 2020, built on a seamless sculpt fabric.
36
··Brisbane
0.0
VISIBILITY SCORE
0
Appearances
0
Prompts hit, of 10
0
Days seen
Average position
WHERE THE SCORE COMES FROM
ChatGPT 0.0% · Perplexity 0.0% · AI Overviews 0.0%
Muki has an AI Visibility Score of 0.0 — one of the 16 Ghosts of the AU Activewear AI Visibility Index. Between 31 July and 14 August 2026 we collected 420 answers from ChatGPT, Perplexity and Google's AI Overviews — ten questions Australian activewear shoppers actually ask, put to each platform daily. Muki was not named in any of them.
Does ChatGPT recommend Muki? No. Across 420 answers in the fortnight window, Muki never appeared — invisible to the AI assistants shoppers increasingly ask first.
What moves this
Muki's seamless sculpt fabric is a product-level story in a category where product-level stories win reviews — but reviews are exactly what is missing. A fabric innovation that only lives on the brand's own site is invisible to the models assembling answers.
What moves it is third-party validation: fabric-focused reviews, seamless-activewear round-ups, Brisbane and national press. Citable product claims are this brand's fastest route in.
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