MCMC Fragrances

AI visibility and ranking for Fragrance & Perfume: United States

Fragrance & Perfume [US]

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Brooklyn independent fragrance house.

MCMC Fragrances

appears in

0.5

% of measured AI answers in this industry and market.

Found score

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AI visibility scores and ranking

Data through

October 4, 2026

Updated

October 4, 2026

Latest scan visibility

0.7

October 4, 2026

Overall visibility

0.5

21 August 2026 – 4 October 2026 (scans 1–8)

Industry rank

Within this industry and market

Published scan history

Across 8 recorded scans from 21 August 2026 to 4 October 2026, MCMC Fragrances's single-scan score moved from 0.2% to 0.7%, up 0.5 percentage points. Latest recorded scan 0.7% on 4 October 2026; combined-window score 0.5%.

View recorded scan history

Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.5% over 21 August 2026 – 4 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan date	Single-scan score
21 August 2026	0.2%
24 August 2026	0.7%
30 August 2026	0.2%
6 September 2026	0.7%
13 September 2026	0.2%
20 September 2026	0.4%
27 September 2026	0.9%
4 October 2026	0.7%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

ChatGPT

0.0%

Perplexity

1.5%

AI Overviews

0.0%

21 August 2026 – 4 October 2026 (scans 1–8)

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Perplexity names MCMC Fragrances most often.

It appears in 1.5% of collected Perplexity answers and 0.0% of Google AI Overviews answers: a difference of 1.5 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 7 of 150 questions.

MCMC Fragrances appears in at least one collected answer to 4.7% of the tracked questions. That is question coverage; the 0.5% visibility score measures its share of individual answers.

Across 8 published scans, visibility ranged from 0.2% to 0.9%. The latest scan was 0.7% on 4 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 4 October 2026 (scans 1–8)

Le Labo

15.2

Phlur

9.4

Imaginary Authors

8.8

D.S. & Durga

8.2

Fulton & Roark

7.2

Share of collected answers naming each brand

Explore other markets.

Australia United States United Kingdom

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

Best American fragrance brands you've never heard of
Best American perfumers
Best boutique perfume brands USA
Best handmade perfume USA
Best local perfume brands USA
Best small batch perfume USA

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

Best American owned fragrance brands (D.S. & Durga, Imaginary Authors, Henry Rose)
Best fragrance houses USA (D.S. & Durga, Le Labo, Imaginary Authors)
Best niche perfume brands USA (D.S. & Durga, Imaginary Authors, Le Labo)
Which American perfume brands are actually good (D.S. & Durga, Aftelier Perfumes, Imaginary Authors)
Best new American perfume brands (Noyz, Phlur, Boy Smells)
Best American fragrance brands (Le Labo, D.S. & Durga, Imaginary Authors)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Perplexity

4 October 2026

The question asked

Best boutique perfume brands USA

From the recorded answer

MCMC Fragrances - New York: Natural-leaning, understated perfumes with earthy and botanical character.

Read recorded answer

Recorded answer text · Perplexity · 4 October 2026

For distinctive, independent fragrances in the U.S., start with D.S. & Durga, Le Labo, Maison Louis Marie, Imaginary Authors, Joya Studio, Phlur, Heretic Parfum, and Fulton & Roark. These brands stand out for small-batch production, strong creative direction, and less mainstream scent profiles.

- D.S. & Durga - Brooklyn, New York: Artistic, story-driven fragrances with unusual notes; try Debaser or Bowmakers. - Le Labo - New York-founded: Minimalist, highly recognizable scents with an emphasis on individual fragrance compositions; try Santal 33 or Another 13. - Imaginary Authors - Portland, Oregon: Each fragrance is built around a fictional book or travel narrative; try Whiff of Waffle Cone or Every Storm a Serenade. - Maison Louis Marie - Los Angeles: Elegant botanical fragrances at a relatively accessible price; try No.04 Bois de Balincourt. - Joya Studio - New York: Handcrafted perfumes, candles, and sculptural packaging with a design-focused aesthetic. - Heretic Parfum - Los Angeles: Modern, sensual, and often unconventional fragrances, including several built around single botanical notes. - Phlur - Austin, Texas: Contemporary, approachable scents with a strong emphasis on transparency and sample-first shopping; try Missing Person. - Fulton & Roark - Atlanta: Small-batch solid fragrances and grooming scents designed for portability; especially good for masculine-leaning or unisex options. - Arquiste - New York: Historically inspired, sophisticated compositions with strong narrative detail. - MCMC Fragrances - New York: Natural-leaning, understated perfumes with earthy and botanical character. - Malin+Goetz - New York: Clean, functional, easy-to-wear fragrances suited to minimalist tastes. - Snif - New York: Affordable, sample-friendly perfumes that make experimenting with niche styles easier.

Best picks by style:

| Preference | Brand to try | |---|---| | Most artistic | D.S. & Durga | | Best everyday unisex scents | Le Labo | | Most unusual concepts | Imaginary Authors | | Best value | Maison Louis Marie or Phlur | | Best solid perfume | Fulton & Roark | | Best natural/earthy feel | MCMC Fragrances | | Best for sampling online | Snif or Phlur |

Prices and availability vary, so sampling before buying a full bottle is advisable-especially for brands such as D.S. & Durga, Le Labo, and Imaginary Authors.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

MCMC Fragrances

Fragrance & Perfume

21 August 2026 – 4 October 2026 (scans 1–8)

0.5

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

Answers naming the brand

3600

Answers collected

0.5

AI visibility

Answers naming the brand ÷ all collected answers × 100

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

Record each response

Track brand mentions and positions across the published scans.

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, MCMC Fragrances ranks #32 among 45 tracked brands for Fragrance & Perfume · United States (21 August 2026 – 4 October 2026). Its visibility is 0.5%. It was named in 18 of 3,600 AI answers across 7 of 150 tracked questions, averaging position 2.7 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 0.5% AI visibility for MCMC Fragrances in Fragrance & Perfume · United States, measured over 21 August 2026 – 4 October 2026. It ranks #32 among 45 tracked brands.

How often does AI mention this brand?

MCMC Fragrances was named in 18 of 3,600 collected AI answers, across 7 of 150 tracked questions, for Fragrance & Perfume · United States (21 August 2026 – 4 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming MCMC Fragrances by all 3,600 answers in the published Fragrance & Perfume · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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MCMC Fragrances