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MCMC Fragrances

MCMC Fragrances

AI visibility and ranking for Fragrance & Perfume: United States

Fragrance & Perfume [US]
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Brooklyn independent fragrance house.

MCMC Fragrances
appears in
0.5
% of measured AI answers in this industry and market.

Found score

Track MCMC Fragrances’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 25, 2026

Updated

October 25, 2026

Latest scan visibility

0.9

October 25, 2026

Overall visibility

0.5

21 August 2026 – 25 October 2026 (scans 1–11)

Industry rank

34

Within this industry and market

Published scan history

Across 11 recorded scans from 21 August 2026 to 25 October 2026, MCMC Fragrances's single-scan score moved from 0.2% to 0.9%, up 0.7 percentage points. Latest recorded scan 0.9% on 25 October 2026; combined-window score 0.5%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.5% over 21 August 2026 – 25 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20260.2%
24 August 20260.7%
30 August 20260.2%
6 September 20260.7%
13 September 20260.2%
20 September 20260.4%
27 September 20260.9%
4 October 20260.7%
11 October 20260.2%
18 October 20260.7%
25 October 20260.9%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

0.1%

Perplexity Logo

Perplexity

1.5%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.1%

21 August 2026 – 25 October 2026 (scans 1–11)

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Perplexity names MCMC Fragrances most often.

It appears in 1.5% of collected Perplexity answers and 0.1% of Google AI Overviews answers: a difference of 1.4 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 9 of 150 questions.

MCMC Fragrances appears in at least one collected answer to 6.0% of the tracked questions. That is question coverage; the 0.5% visibility score measures its share of individual answers.

Across 11 published scans, visibility ranged from 0.2% to 0.9%. The latest scan was 0.9% on 25 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 25 October 2026 (scans 1–11)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best American fragrance brands you've never heard of
  • Best American perfumers
  • Best boutique perfume brands USA
  • Best handmade perfume USA
  • Best indie perfume brands USA
  • Best local perfume brands USA

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best niche perfume brands USA (D.S. & Durga, Le Labo, Imaginary Authors)
  • Best American fragrance brands (D.S. & Durga, Le Labo, Bond No. 9)
  • Best American owned fragrance brands (D.S. & Durga, Fulton & Roark, Imaginary Authors)
  • Best American perfume brands (D.S. & Durga, Le Labo, Imaginary Authors)
  • Best new American perfume brands (Phlur, Nette, D.S. & Durga)
  • Which American perfume brands are actually good (D.S. & Durga, Aftelier Perfumes, Imaginary Authors)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best indie perfume brands USA

From the recorded answer

MCMC Fragrances (Brooklyn, New York) …
Read recorded answer

Recorded answer text · Google AI Overviews · 18 October 2026

Top indie and artisanal perfume brands based in the United States feature distinct, artist-driven profiles and craft production:

### Standout USA Indie & Artisan Perfume Brands

- D.S. & Durga (Brooklyn, New York) - Known For: Conceptual, storytelling-driven unisex fragrances inspired by music, folklore, and the American landscape (e.g., Mississippi Medicine). - Price Range: Typically $190-$300+ for standard bottles. - MCMC Fragrances (Brooklyn, New York) - Known For: Small-batch, handmade botanical and synthetic-blend perfume oils created by sisters Anne and Katie McClain. - Price Range: Around $55-$120. - Olo (Portland, Oregon) - Known For: Natural, made-to-order essential oil and clean-profile perfumes rooted in Pacific Northwest aesthetics. - Price Range: Around $45-$150. - Bluebyrd Soaps (USA - Artisanal) - Known For: Freshly handmade, vegan, cruelty-free indie perfume sprays and rollerball oils like Cactus Flower + Jade and Moroccan Cashmere. - Price Range: Around $15-$25. - American Perfumer (Louisville, Kentucky / Marketplace) - Known For: A dedicated platform and house curating works from independent American perfumers (featuring creators like DSH Perfumes, Maher Olfactive, Clandestine Laboratories, and House of Mammoth). - Price Range: Varies by artisan, starting around $7-$120+.

---

### Where to Discover and Buy USA Indie Scents

- LuckyScent / Scent Bar (Los Angeles, California / Online): Widely recognized as a premier destination for hard-to-find independent and niche American and international houses. - American Perfumer: A specialized online and physical space exclusively highlighting independent US-based perfumers.

To help narrow down the best choice, let me know:

- What scent notes do you prefer (e.g., woody, floral, fresh, gourmand, or smoky)? - Are you looking for a spray (Eau de Parfum) or an alcohol-free perfume oil?

ChatGPT

The question asked

Best indie perfume brands USA

From the recorded answer

!HUNTER 50ml eau de parfum - MCMC Fragrances …
Read recorded answer

Recorded answer text · ChatGPT · 25 October 2026

# Best indie perfume brands in the USA

If you want perfume that smells distinctive rather than like a typical department-store fragrance, the American indie perfume scene is a great place to explore. My shortlist focuses on independent or founder-led houses known for creative compositions, unusual scent stories, and fragrances with personality. osmetheca.beosmetheca.bewww.harpersbazaar.com

## 10 indie perfume brands worth discovering

![D.S. & DURGA - Debaser - Eau de Parfum - Duftkunsthandlung](

## 1\. D.S. & Durga

Brooklyn, New York

Artistic, modern fragrances inspired by music, landscapes, memories, and places. A great starting point if you want indie perfume that feels contemporary but still wearable.

Try\: Debaser - green fig, creamy woods, and a fresh, slightly milky character.

Shop D.S. & Durga

---

!Imaginary Authors - Memoirs of a Trespasser

## 2\. Imaginary Authors

Portland, Oregon

Story-driven perfumes presented as fictional books, with inventive concepts and distinctive packaging. Especially appealing if you like fragrances with a strong mood.

Try\: Memoirs of a Trespasser - smoky vanilla, woods, and warm resins.

Shop Imaginary Authors

---

!Unknown Pleasures Kerosene perfume - a fragrance for women and men 2013

## 3\. Kerosene

Michigan

Known for bold, long-lasting fragrances, especially rich gourmands and smoky, sweet compositions.

Try\: Unknown Pleasures - lemon, sweet tea, honey, and creamy vanilla.

Shop Kerosene

---

!Annabel's Birthday Cake by Marissa Zappas - SAINTE CELLIER

## 4\. Marissa Zappas

New York City

Artistic, playful, sometimes surreal perfumes that draw on people, history, and emotion. One of the most interesting choices for an unconventional scent wardrobe.

Try\: Annabel's Birthday Cake - candied rose, lemon sugar, honey, and a whimsical cake accord.

Shop Marissa Zappas

---

!The Art of Fragrance by Bruno Fazzolari - Discover Our Story | Fzotic - FZOTIC

## 5\. Fzotic

San Francisco, California

Art-inspired fragrances with unexpected contrasts. Ideal if you enjoy niche scents that feel expressive, textured, and a little eccentric.

Try\: Ummagumma - chocolate, tobacco, and warm, earthy notes.

Shop Fzotic

---

!Violet Ambrosia Eau de Parfum Spray

## 6\. Aftelier Perfumes

Berkeley, California

A strong choice for botanical perfumery, natural aromatic materials, and a more artisanal approach to scent-making.

Explore\: Palimpsest and the brand's botanical perfume collection.

Shop Aftelier

---

!Rogue Perfumery Chypre-Siam Full Bottle - PetitParfums

## 7\. Rogue Perfumery

United States

A house to explore if you appreciate traditional perfumery structures, rich florals, chypres, mossy woods, and vintage-inspired elegance.

Explore\: Chypre Siam for a lush, green, classic-style fragrance.

Shop Rogue Perfumery

---

!Fanghorn II - Pineward Perfume | The Sillage Archive

## 8\. Pineward Perfumes

United States

Specializes in evocative forest fragrances, with conifers, moss, sap, soil, and damp woodland atmospheres. Particularly good for people who dislike conventional sweet perfumes.

Explore\: Fanghorn for a dense, green, forest-inspired scent.

Shop Pineward

---

!Coco Blanc House of Matriarch perfume - a fragrance for women and men 2013

## 9\. House of Matriarch

Seattle, Washington

An artisanal luxury house known for dramatic compositions and a strong emphasis on natural perfumery materials. Worth exploring if you want something more opulent and unusual.

Explore\: Coco Blanc for a creamy, rich gourmand direction.

Shop House of Matriarch

---

!HUNTER 50ml eau de parfum - MCMC Fragrances

## 10\. MCMC Fragrances

Brooklyn, New York

A small-house aesthetic with approachable yet distinctive fragrances, often drawing on botanicals, travel, and natural textures.

Explore\: Hunter for a woody, earthy fragrance direction.

Shop MCMC Fragrances

These picks reflect the creative range of American independent perfumery, from D.S. & Durga's landscape-inspired compositions to Aftelier's botanical work and Pineward's forest-focused scents. osmetheca.beosmetheca.bewww.scento.comwww.harpersbazaar.com

## Which indie perfume brand should you try first?

!Debaser Perfume: D.S. & Durga's Sultry Fragrance Will Make You Smell Like a Rock Star | GQ

Best overall\: D.S. & Durga

Modern, artistic, versatile, and distinctive.

!Kerosene Unknown Pleasures EDP | 100 ml | Smallflower

Best for gourmand lovers\: Kerosene

Honey, vanilla, sweet tea, and rich warmth.

!MURKWOOD - PINEWARD

Best for earthy, outdoorsy scents\: Pineward

Pine needles, moss, sap, and forest air.

!Annabel's Birthday Cake by Marissa Zappas | Ministry of Scent

Best for artistic, unusual scents\: Marissa Zappas

Playful, imaginative, and unexpected compositions.

These are my style-based recommendations, rather than a definitive ranking; recent fragrance coverage also highlights the appeal of independent houses such as Marissa Zappas and other unconventional niche perfumers. www.harpersbazaar.comwww.vogue.com

My advice\: Start with sample or discovery sets before buying full bottles. Indie perfumes can be quite different on skin from how their notes sound on paper.

What kind of perfume do you usually love - sweet and vanilla, fresh and clean, musky and sensual, floral, or woody and niche? I can narrow this down to the best five brands and specific perfumes for your taste.

Perplexity

The question asked

Best small batch perfume USA

From the recorded answer

MCMC Fragrances - best for Brooklyn-made indie perfume oils and distinctive botanical scents.
Read recorded answer

Recorded answer text · Perplexity · 25 October 2026

For the best small-batch perfume made in the USA, start with:

- Wit & West - best for natural, botanical perfumes; handcrafted in Colorado in small batches. - Eauso Vert - best for polished, contemporary luxury scents with an emphasis on sustainable sourcing. - MCMC Fragrances - best for Brooklyn-made indie perfume oils and distinctive botanical scents. - Chroma Aromatics - best for a subtle, close-to-the-skin solid perfume balm; made in the USA and formulated for sensitive skin. - Fulton & Roark - best for solid fragrance or men's fragrance, with North Carolina-made solids and extrait perfumes. - Perfumehead - best for luxurious, long-lasting Los Angeles-inspired extrait perfumes.

Top overall pick: Wit & West for an authentically artisanal, natural perfume. Choose Eauso Vert if you prefer a more refined luxury presentation. Start with samples or a discovery set before purchasing a full bottle.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

MCMC Fragrances

Fragrance & Perfume

21 August 2026 – 25 October 2026 (scans 1–11)

0.5

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

26

Answers naming the brand

4945

Answers collected

0.5

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, MCMC Fragrances ranks #34 among 45 tracked brands for Fragrance & Perfume · United States (21 August 2026 – 25 October 2026). Its visibility is 0.5%. It was named in 26 of 4,945 AI answers across 9 of 150 tracked questions, averaging position 2.5 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 0.5% AI visibility for MCMC Fragrances in Fragrance & Perfume · United States, measured over 21 August 2026 – 25 October 2026. It ranks #34 among 45 tracked brands.

How often does AI mention this brand?

MCMC Fragrances was named in 26 of 4,945 collected AI answers, across 9 of 150 tracked questions, for Fragrance & Perfume · United States (21 August 2026 – 25 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming MCMC Fragrances by all 4,945 answers in the published Fragrance & Perfume · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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