Kayali

Recorded answer text · Google AI Overviews · 4 October 2026

The top vanilla perfumes available in the USA include [PHLUR Vanilla Skin]( [Kayali Vanilla 28](, and [Ellis Brooklyn Vanilla Salt](

### Top Vanilla Perfumes Add to list

- Scent style: A warm, creamy skin scent with hints of pink pepper, sugar, and cozy sandalwood. - Best for: Everyday wear and easy layering. Available at Sephora.

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- Scent style: A rich, sweet gourmand (dessert-like) blend of vanilla orchid, brown sugar, tonka bean, and amber. - Best for: A strong, long-lasting sweet signature scent. Available at Sephora.

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- Scent style: An airy and intimate mix of Madagascar vanilla absolute, sea salt accords, and blonde woods. - Best for: A lighter, coastal, and subtle profile. Available direct from Ellis Brooklyn or Nordstrom.

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- Scent style: A clean, hypoallergenic, gender-inclusive blend of creamy vanilla and soft spices. - Best for: Sensitive skin or a delicate, subtle daily aroma. Available at Nordstrom and Henry Rose.

Show more If you'd like, let me know:

- How you plan to use it (everyday wear, date nights, or special occasions) - Your preferred scent profile (super sweet dessert, smoky, salty-fresh, or clean/woody) - Your ideal budget range

I can narrow down the list to match your exact preferences.

Recorded answer text · ChatGPT · 4 October 2026

If by “actually wear” you mean what Americans are genuinely buying and wearing, rather than what fragrance TikTok says is cool, the picture is pretty interesting.

Current U.S. retail data shows fragrance is booming: prestige fragrance grew about 5% in 2025, while mass-market fragrance grew 15%. www.circana.com

### 🇺🇸 The perfume brands Americans actually wear

Very mainstream / you'll smell these everywhere - Yves Saint Laurent - especially Libre and Y - Dior - Sauvage, Miss Dior, J'adore - Chanel - Coco Mademoiselle, Chance, Bleu de Chanel - Valentino - Born in Roma - Burberry - Giorgio Armani - Acqua di Giò, Armani Code, My Way

YSL was the leading fragrance brand on Ulta in recent 2026 data, with Valentino, Burberry, Dior and Chanel also among the leaders. reports.navigomarketing.com

### 🌸 Particularly huge with younger American women

- Sol de Janeiro - Cheirosa 62/68/48 - Kayali - Ariana Grande Fragrances - Victoria's Secret - Bath & Body Works

Sol de Janeiro is really not just TikTok hype: it accounted for 10 of Sephora's top 20 selling scents in early-to-mid 2025. www.beautyindependent.com

Among American teen girls in 2025, the leading brands were Bath & Body Works, Sol de Janeiro, Victoria's Secret, Dior, Billie Eilish, Valentino, Carolina Herrera, Ariana Grande, YSL and Burberry. cosmopolitanca.com

### 🧴 The “perfume people” / more affluent crowd

You'll also encounter:

- Maison Francis Kurkdjian - especially Baccarat Rouge 540 - Le Labo - Creed - especially Aventus - Tom Ford - Jo Malone London - Byredo

Le Labo, Creed and Baccarat Rouge 540 remain particularly strong in U.S. fragrance searches, with Le Labo and Creed showing substantial year-over-year search growth in 2025. stylesage-platform-docs.s3.amazonaws.com

### 💡 One important distinction

America isn't one perfume culture. There are basically several overlapping ones:

| Crowd | Brands you'll commonly see | |---|---| | High school / college | Bath & Body Works, Sol de Janeiro, Ariana Grande, Victoria's Secret | | Young professional women | YSL, Valentino, Dior, Burberry, Kayali | | Mainstream men | Dior, YSL, Armani, Chanel, Versace, Jean Paul Gaultier | | Luxury fragrance enthusiasts | Le Labo, MFK, Creed, Tom Ford, Byredo | | “Smell good without spending $150” | Sol de Janeiro, Victoria's Secret, Bath & Body Works | | Older / classic luxury | Chanel, Dior, Estée Lauder, Lancôme |

So if you're asking “What perfume brands would make me smell like a normal, stylish American?”, rather than “What are the most prestigious perfume houses?”, I'd put YSL, Dior, Valentino, Chanel, Sol de Janeiro, Burberry, Kayali, Armani and Bath & Body Works near the top of the list. reports.navigomarketing.com

If you tell me whether you're asking about American women, men, or both-and roughly what age (20s, 30s, 40s), I can give you the actual top 10 perfumes you'd encounter on Americans, including specific scents rather than just brands.

Recorded answer text · Perplexity · 4 October 2026

The strongest American fragrance brands available at Sephora are:

- Tom Ford Beauty - Luxury, polished scents such as Oud Wood, Ombré Leather, and Lost Cherry. Best for a sophisticated, statement-making fragrance; Sephora carries Ombré Leather. - KAYALI - Modern, layerable perfumes from Mona Kattan, including Vanilla 28, Yum Boujee Marshmallow, and Eden Juicy Apple. Sephora lists KAYALI among its current fragrance offerings. - Phlur - Contemporary, relatively minimalist scents such as Missing Person, Father Figure, and Solar Power. A good choice for subtle, skin-like fragrances. - Clean Reserve - Known for airy, approachable perfumes such as Skin, Radiant Nectar, and Warm Cotton. - Skylar - Vegan, approachable fragrances including Boardwalk Delight, Capri Summer, and Double Dates; Sephora lists Skylar in its clean-fragrance selection. - By Rosie Jane - Casual, understated scents such as ROSIE, Leila Lou, and Dulce; Sephora currently lists ROSIE in its clean-fragrance assortment. - Juliette Has a Gun - Although founded in France, it is often popular with American Sephora shoppers; notable options include Not a Perfume and Pear Inc. It is not technically an American brand, so it is best treated as an extra recommendation rather than a domestic one.

Best overall picks: - Luxury: Tom Ford - Best for layering: KAYALI - Best subtle “your skin but better” scent: Phlur or Clean Reserve - Best affordable/easy everyday option: Skylar - Best minimalist style: By Rosie Jane

Availability and selection can vary by country and store; Sephora's fragrance pages currently feature the brands and products above.