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Earthletica

Earthletica

AI visibility and ranking for Activewear: Australia

Activewear [AU]
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B Corp certified Sydney label, PFAS-free.

Earthletica
appears in
1.3
% of measured AI answers in this industry and market.

Found score

Track Earthletica’s AI visibility weekly →

AI visibility scores and ranking

Data through

November 1, 2026

Updated

November 1, 2026

Latest scan visibility

1.3

November 1, 2026

Overall visibility

1.3

1 November 2026 (scan 1 of 4)

Industry rank

27

Within this industry and market

Published scan history

Across 13 recorded scans from 20 August 2026 to 1 November 2026, Earthletica's single-scan score moved from 0.2% to 1.3%, up 1.1 percentage points. Latest recorded scan 1.3% on 1 November 2026; combined-window score 1.3%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 1.3% over 1 November 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
20 August 20260.2%
22 August 20260.2%
23 August 20260.2%
30 August 20260.2%
6 September 20260.4%
13 September 20260.7%
20 September 20260.7%
27 September 20261.8%
4 October 20262.4%
11 October 20262.4%
18 October 20262.4%
25 October 20261.6%
1 November 20261.3%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

2.0%

Perplexity Logo

Perplexity

2.0%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.0%

1 November 2026 (scan 1 of 4)

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ChatGPT names Earthletica most often.

It appears in 2.0% of collected ChatGPT answers and 0.0% of Google AI Overviews answers: a difference of 2.0 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 4 of 150 questions.

Earthletica appears in at least one collected answer to 2.7% of the tracked questions. That is question coverage; the 1.3% visibility score measures its share of individual answers.

Across 13 published scans, visibility ranged from 0.2% to 2.4%. The latest scan was 1.3% on 1 November 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

1 November 2026 (scan 1 of 4)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best B Corp activewear brands Australia
  • Best new Australian activewear brands
  • Best recycled material activewear Australia
  • Which activewear brands are actually ethical Australia

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best Australian owned activewear brands (Lorna Jane, Nimble Activewear, LSKD)
  • Best independent activewear brands Australia (Nagnata, Pinky & Kamal, Nimble Activewear)
  • Best Australian sportswear brands (Lorna Jane, 2XU, LSKD)
  • Best Australian activewear labels (Lorna Jane, PE Nation, LSKD)
  • Where to buy activewear online Australia (Lorna Jane, PE Nation, LSKD)
  • Best boutique activewear brands Australia (Nagnata, Lorna Jane, PE Nation)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

ChatGPT

The question asked

Best new Australian activewear brands

From the recorded answer

!Golden Hour Crop - Earthletica …
Read recorded answer

Recorded answer text · ChatGPT · 1 November 2026

If you're looking for cooler, newer Australian activewear brands rather than the usual Lorna Jane, LSKD and PE Nation, there are some really good labels worth discovering.

I've put together a shortlist based on what's emerging and getting attention in 2026, with a focus on fashion-forward, Pilates, gym and elevated everyday activewear.

## 12 Australian activewear brands to have on your radar

!Sustainable Women's Yoga Clothing Online Australia | Indigo Luna Store

1\. Other Normal

(One to watch)

Very cool early-2000s-inspired aesthetic. Think capris, fitted tanks, low-rise sweats and muted colours.

Best for\: Fashion-forward Pilates and off-duty looks.

---

!Gym Doll Collection | SWT Active

2\. SWT Active Gold Coast label with a cool, slightly retro aesthetic. Great matching sets, flattering cuts and interesting silhouettes.

Best for\: Gym-to-street and trend-led activewear.

---

![AGNES WRAP BLACK | Agnes](

3\. Agnes Athletica Understated, sophisticated and minimal. Beautiful neutral colours, timeless leggings and polished Pilates outfits.

Best for\: Quiet luxury activewear.

---

!LEELO ACTIVE | AUSTRALIAN ACTIVEWEAR LABEL

4\. Leelo Active Perth-born brand specialising in sculpting, flattering leggings and buttery-soft matching sets.

Best for\: Sleek, feminine gymwear.

---

!Synergy 3.0 - Pinky & Kamal

5\. Pinky & Kamal Melbourne-designed, with a more natural, relaxed aesthetic. Organic cotton, bamboo, earthy colours and gorgeous shapes.

Best for\: Natural fabrics and yoga.

---

![95% Merino Wool Activewear | Natural Fibre

- estroni](

6\. Estroni An interesting alternative to traditional synthetic gymwear, with merino and natural-fibre pieces.

Best for\: Minimalist, natural-fibre activewear.

---

!Yoga Clothes | Pilates Workout Clothing | Rec Gen Australia

7\. Rec Gen Clean lines, understated colours and technical pieces. A good option if you like a more elevated gym wardrobe.

Best for\: Versatile everyday training.

---

!MOVEMENT 12

8\. Nagnata More designer than traditional gymwear. Beautiful knitted pieces, distinctive colours and merino blends.

Best for\: Luxury, fashion-led movement wear.

---

!Women's Activewear Designed for Confidence | CSB - Page 2

9\. CSB Sculpting fits, flattering leggings and feminine crop tops.

Best for\: Matching sets and flattering gym outfits.

---

![Aje ATHLETICA | Designer Women's Activewear - Aje AU](

10\. Aje Athletica Fashion meets fitness. Interesting outerwear, elevated basics and stylish silhouettes.

Best for\: Designer-inspired athleisure.

---

![ALLFENIX, Cult Australian Pilateswear since 2015

- All Fenix](

11\. All Fenix Stylish, feminine pieces with a strong Pilates and studio aesthetic.

Best for\: Coordinated studio sets.

---

!Golden Hour Crop - Earthletica

12\. Earthletica A newer name co-founded by Olympic swimmer Bronte Campbell, with performance-focused basics and sustainability in mind.

Best for\: Functional, understated performance wear.

These picks draw on recent Australian fashion roundups from urlBroadsheetturn411024search3, urlConcrete Playgroundturn411024search0 and urlSitchuturn411024search2\.

## My personal shortlist

If I were looking for the next interesting Australian activewear label, I'd investigate\:

1. Other Normal - coolest emerging aesthetic. 2. Agnes Athletica - elevated, minimal and premium. 3. SWT Active - trend-led and youthful. 4. Leelo Active - flattering, sculpting pieces. 5. Earthletica - interesting newer entrant.

## What sort of aesthetic are you looking for?

1\. Which aesthetic do you like?

---

2\. Shopping for?

Women's

Men's

Both

---

3\. What are you most interested in?

Smaller, emerging brands

Premium Australian labels

Affordable and stylish

The next big thing

[Find my brands]

Perplexity

The question asked

Best recycled material activewear Australia

From the recorded answer

Earthletica - best sustainability focus: Uses recycled and organic fibres and has developed PFAS-free garment technology. A good option if environmental credentials are your priority.
Read recorded answer

Recorded answer text · Perplexity · 1 November 2026

The best recycled-material activewear brands in Australia are:

- Nimble Activewear - best overall: Its COMPRESSLITE range uses post-consumer recycled plastic bottles; a pair of tights uses about six bottles and a sports bra about two. It's a strong choice for running, gym workouts and everyday wear. - Earthletica - best sustainability focus: Uses recycled and organic fibres and has developed PFAS-free garment technology. A good option if environmental credentials are your priority. - Dharma Bums - best for yoga and Pilates: Uses recycled nylon, including recycled PET, alongside organic cotton and bamboo. - dk active - best for high-intensity training: Australian-designed, with regenerated and recycled fibres plus organic bamboo and modal in parts of its range. - Sunrise at Bondi - best locally made option: Uses Australian-made regenerated fabric produced from post-consumer waste, including recovered fishing nets and old carpets. - Elle Evans - best for regenerated nylon: Its performance pieces use regenerated nylon made from recovered ocean and landfill plastics. - THE UPSIDE - best fashion-led option: Combines organic cotton with recycled materials, though check each garment's fibre composition because materials vary by product.

Best single pick: Choose Nimble for the most reliable combination of recycled materials, performance and Australian availability. For yoga, choose Dharma Bums; for Australian-made garments, look at Sunrise at Bondi.

When comparing products, look for GRS-certified recycled fibres, recycled nylon such as ECONYL, and a high recycled-content percentage-not just general claims such as “eco” or “sustainable.” Recycled polyester and nylon can retain the moisture-wicking, quick-drying and stretchy properties expected from technical activewear.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Earthletica

Activewear

1 November 2026 (scan 1 of 4)

1.3

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

6

Answers naming the brand

450

Answers collected

1.3

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Earthletica ranks #27 among 44 tracked brands for Activewear · Australia (1 November 2026). Its visibility is 1.3%. It was named in 6 of 450 AI answers across 4 of 150 tracked questions, averaging position 4.7 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 1.3% AI visibility for Earthletica in Activewear · Australia, measured over 1 November 2026. It ranks #27 among 44 tracked brands.

How often does AI mention this brand?

Earthletica was named in 6 of 450 collected AI answers, across 4 of 150 tracked questions, for Activewear · Australia (1 November 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Earthletica by all 450 answers in the published Activewear · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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