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CSB (Crop Shop Boutique)

CSB (Crop Shop Boutique)

AI visibility and ranking for Activewear: Australia

Activewear [AU]
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Founded in 2019 by Rachel Dillon, online-only out of Burleigh Heads.

CSB (Crop Shop Boutique)
appears in
6.4
% of measured AI answers in this industry and market.

Visibility score

AI visibility scores and ranking

Data through

October 4, 2026

Updated

October 4, 2026

Latest scan visibility

6.4

October 4, 2026

Overall visibility

6.4

4 October 2026 (scan 1 of 4)

Industry rank

15

Within this industry and market

Published scan history

Across 9 recorded scans from 20 August 2026 to 4 October 2026, CSB (Crop Shop Boutique)'s single-scan score moved from 7.6% to 6.4%, down 1.2 percentage points. Latest recorded scan 6.4% on 4 October 2026; combined-window score 6.4%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 6.4% over 4 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
20 August 20267.6%
22 August 20266.2%
23 August 20265.3%
30 August 20268.2%
6 September 202610.9%
13 September 20268.2%
20 September 20267.3%
27 September 20265.8%
4 October 20266.4%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

6.0%

Perplexity Logo

Perplexity

3.3%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

10.0%

4 October 2026 (scan 1 of 4)

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Google AI Overviews names CSB (Crop Shop Boutique) most often.

It appears in 10.0% of collected Google AI Overviews answers and 3.3% of Perplexity answers: a difference of 6.7 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 24 of 150 questions.

CSB (Crop Shop Boutique) appears in at least one collected answer to 16.0% of the tracked questions. That is question coverage; the 6.4% visibility score measures its share of individual answers.

Across 9 published scans, visibility ranged from 5.3% to 10.9%. The latest scan was 6.4% on 4 October 2026. Individual scan scores and the published-window score describe different samples.

Industry leaderboard

In the same market.

Compare brands using the same question set and published window.

4 October 2026 (scan 1 of 4)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best Australian activewear brand comparisons
  • Best Australian activewear brands
  • Best Australian activewear labels
  • Best Australian alternative to Gymshark
  • Best Australian alternative to Lululemon
  • Best Australian owned activewear brands

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best premium Australian gym wear (Muscle Nation, LSKD, Lorna Jane)
  • Which Australian activewear brands are actually good (PE Nation, LSKD, Lorna Jane)
  • Best award winning Australian activewear brands (Lorna Jane, LSKD, 2XU)
  • Best online activewear stores Australia (PE Nation, LSKD, Lorna Jane)
  • Which activewear brands are actually ethical Australia (Nimble Activewear, dk active, BAY Active)
  • Best Australian activewear for everyday wear (Lorna Jane, Nimble Activewear, PE Nation)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best Australian activewear brands

From the recorded answer

CSB (Crop Shop Boutique): An "It-girl" approved label offering figure-flattering, trend-led sets with varying compression levels for the gym.
Read recorded answer

Recorded answer text · Google AI Overviews · 4 October 2026

Australia is home to some of the world's best activewear labels, spanning high-performance gym gear, luxury athleisure, and sustainable studio wear.

The top Australian activewear brands, categorized by style and use, include:

### Luxury & Fashion-Forward Athleisure

- P.E Nation: Famous for its bold, maximalist street-sport aesthetics and retro color-blocking, making it a global icon for stylish daily wear. - The Upside: Known for classic yoga wear, premium printed leggings, and chic post-sweat leisurewear with a relaxed, upscale Bondi vibe. - Aje Athletica: The sporty offshoot of high-end fashion label Aje, offering functional yet deeply aesthetic pieces.

### Studio, Pilates, & Yoga

- Pinky & Kamal: A conscious label specializing in soft, ribbed matching sets and elegant yoga flares designed to transcend trends. - Nagnata: A Byron Bay luxury brand focused on sustainability, creating high-end seamless merino-wool and organic cotton blend activewear. - Nimble Activewear: Founded in Sydney, this label delivers lightweight, buttery-soft, and practical gear ideal for running and low-impact workouts.

### High-Performance & Gym Training

- LSKD: A performance-driven brand born in Queensland that specializes in durable, core-strength tights and tough gym gear built for action sports and heavy training. - Lorna Jane: A pioneering Australian staple offering sculpting, sweat-wicking fabrics with a wide range of reliable fits for traditional gym workouts. - CSB (Crop Shop Boutique): An "It-girl" approved label offering figure-flattering, trend-led sets with varying compression levels for the gym.

To help narrow down the best choice for you, tell me:

- What type of workout or activity you plan to do most (e.g., heavy gym/HIIT, running, or pilates/yoga)? - What is your preferred style or budget?

ChatGPT

The question asked

Best new Australian activewear brands

From the recorded answer

8. CSB - best rising hype brand …
Read recorded answer

Recorded answer text · ChatGPT · 4 October 2026

If you want newer / emerging Australian activewear rather than the usual Lorna Jane, PE Nation and Nimble, these are the ones I'd have on your radar in 2026:

### 🇦🇺 My picks

1. Other Normal - best for fashion-forward athleisure Very current 2000s/Y2K-inspired aesthetic: low-rise sweatpants, capris, fitted tees and layering tanks in muted monochrome colours. It feels more like a fashion label that happens to do activewear. concreteplayground.com

2. Saint Layers - best for technical/performance wear Launched in 2023 and built around highly technical compression garments. It's particularly interesting if you run, train seriously or want performance pieces rather than generic leggings. www.broadsheet.com.au

3. 108 Sportif - best minimalist option Sculptural silhouettes, cut-outs and a capsule-wardrobe approach, with black, white and navy doing most of the work. Great if you don't want loud logos. www.broadsheet.com.au

4. Salt and Ripple - best for colour More playful and feminine: bright colours, patterns, halter tops and tennis-inspired pieces. Their micro skort is particularly worth a look. www.broadsheet.com.au

5. Bondi Active - best Australian lifestyle vibe Designed to bridge workout → brunch → beach, with vibrant pieces and newer bio-nylon fabrics derived from plant fibres. www.broadsheet.com.au

6. Rec Gen - best understated gym/running gear Sydney-based, with clean lines, muted colours and technical fabrics. It sits nicely between serious gym wear and everyday athleisure. www.broadsheet.com.au

7. Paire - best soft/luxe option Melbourne label that expanded into activewear recently. Think buttery-soft fabrics, understated colours and pieces that don't scream "gym clothes". www.broadsheet.com.au

8. CSB - best rising hype brand Rachel Dillon's label isn't exactly brand-new, but it's one of the Australian names with the strongest current momentum. Vogue reports 118% US revenue growth from 2024-25, alongside growing international expansion and celebrity visibility. www.vogue.com

### If I were narrowing it to 3

Other Normal → coolest/fashionest Saint Layers → best technical proposition 108 Sportif → best minimalist aesthetic

And if you're specifically looking for the next Alo/Lululemon-style Australian brand that's still relatively under-the-radar, I'd put Other Normal, Rec Gen and 108 Sportif at the top of the list.

If you tell me whether you're after women's / men's, and your vibe (e.g. Pilates girl, running, gym, tennis, minimalist, luxe/expensive), I can find 10 smaller Australian brands that fit that aesthetic, including prices and where to buy.

Perplexity

The question asked

Best Australian owned activewear brands

From the recorded answer

CSB - Founded by Australian fitness influencer Rachel Dillon, offering sleek, smoothing athleisure and training pieces.
Read recorded answer

Recorded answer text · Perplexity · 4 October 2026

Some of the best Australian-owned activewear brands include:

- Lorna Jane - A leading Australian label known for durable, feminine designs and versatile gym-to-leisure pieces. - LSKD - Australian-owned and operated, with performance-focused apparel and a streetwear-inspired aesthetic. - Active Truth - Brisbane-founded brand offering inclusive sizing and supportive performance wear, particularly for women. - Running Bare - Sydney-based Australian-owned label that produces its garments locally and emphasises sustainability. - The Ark - Australian-owned brand making small runs of basics locally and ethically in Australia. - CSB - Founded by Australian fitness influencer Rachel Dillon, offering sleek, smoothing athleisure and training pieces. - DK Active - An Australian-made label with a focus on sustainability, size inclusivity and stylish designs. - Merino Country - A long-running Australian brand specialising in wool activewear for women, men and children. - The Upside - Premium, fashion-led activewear suited to yoga, Pilates and everyday wear. - P.E Nation - Known for bold, fashion-forward designs, colour blocking and streetwear influences. - Nimble Activewear - Popular for recycled-fabric leggings and a sustainability-focused approach. - A.BCH - Minimal, locally made activewear and wardrobe essentials with strong ethical credentials.

### Best by category

| Best for | Brand | |---|---| | Everyday gym wear | Lorna Jane | | Inclusive sizing | Active Truth | | Running and high-impact training | LSKD | | Australian-made clothing | Running Bare or The Ark | | Premium fashion | The Upside | | Sustainability | Nimble Activewear or DK Active | | Wool and natural fibres | Merino Country | | Bold, streetwear styling | P.E Nation |

Check each brand's manufacturing page before buying: “Australian-owned” does not necessarily mean the garments are made in Australia.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

CSB (Crop Shop Boutique)

Activewear

4 October 2026 (scan 1 of 4)

6.4

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

29

Answers naming the brand

450

Answers collected

6.4

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, CSB (Crop Shop Boutique) ranks #15 among 44 tracked brands for Activewear · Australia (4 October 2026). Its visibility is 6.4%. It was named in 29 of 450 AI answers across 24 of 150 tracked questions, averaging position 4.9 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 6.4% AI visibility for CSB (Crop Shop Boutique) in Activewear · Australia, measured over 4 October 2026. It ranks #15 among 44 tracked brands.

How often does AI mention this brand?

CSB (Crop Shop Boutique) was named in 29 of 450 collected AI answers, across 24 of 150 tracked questions, for Activewear · Australia (4 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming CSB (Crop Shop Boutique) by all 450 answers in the published Activewear · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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