THE AI VISIBILITY INDEX / AUSTRALIA
BAY Active
Byron Bay label making organic cotton activewear and yoga wear in Australia.
26
·new
·Byron Bay
0.7
VISIBILITY SCORE
3
Appearances
1
Prompts hit, of 10
3
Days seen
1.7
Average position
WHERE THE SCORE COMES FROM
ChatGPT 0.0% · Perplexity 2.1% · AI Overviews 0.0%
BAY Active has an AI Visibility Score of 0.7, placing it 26th of the 44 Australian activewear brands in the AU Activewear AI Visibility Index. Between 31 July and 14 August 2026 we collected 420 answers from ChatGPT, Perplexity and Google's AI Overviews — ten questions Australian activewear shoppers actually ask, put to each platform daily. BAY Active was named in 3 of them.
It appeared in one of the ten questions and on 3 of the 14 days of the window, sitting on average at position 1.7 among the Australian brands mentioned. Does ChatGPT recommend BAY Active? Not in this window — its appearances came from Perplexity and Google's AI Overviews.
What moves this
BAY Active holds two claims AI answers treat as gold: organic cotton and made in Australia. Provenance claims are specific, verifiable and rare — exactly what a model reaches for when a shopper asks for Australian-made activewear.
What moves it up is getting those claims repeated off-site. A made-in-Australia credential that only lives on the brand's own pages barely registers; one that appears in round-ups and reviews becomes an answer.
YOUR NUMBER EXISTS
Want the full picture?
We'll send your complete Visibility Score breakdown, your average position, and the one thing costing you the most visibility. No charge, no pitch.
Get your brand's score