THE AI VISIBILITY INDEX / AUSTRALIA
All Fenix
Melbourne pilateswear brand founded in 2015.
20
·new
·Melbourne
2.9
VISIBILITY SCORE
12
Appearances
5
Prompts hit, of 10
9
Days seen
4.6
Average position
WHERE THE SCORE COMES FROM
ChatGPT 8.6% · Perplexity 0.0% · AI Overviews 0.0%
All Fenix has an AI Visibility Score of 2.9, placing it 20th of the 44 Australian activewear brands in the AU Activewear AI Visibility Index. Between 31 July and 14 August 2026 we collected 420 answers from ChatGPT, Perplexity and Google's AI Overviews — ten questions Australian activewear shoppers actually ask, put to each platform daily. All Fenix was named in 12 of them.
It appeared in five of the ten questions and on 9 of the 14 days of the window, sitting on average at position 4.6 among the Australian brands mentioned. Does ChatGPT recommend All Fenix? Yes. ChatGPT named All Fenix in 8.6% of the ChatGPT answers we recorded.
What moves this
All Fenix sits on a rising query class: pilates. As pilates-specific questions grow, AI answers for them are still comparatively open — fewer entrenched brands, thinner editorial history, more room for a Melbourne pilateswear label to become the default name.
What moves it up is owning that association early: pilates outfit and pilateswear coverage, reviews and lists that pair the brand with the discipline before the category crowds.
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