Coffee AI Visibility Index: US
We asked ChatGPT, Perplexity and Google's AI Overviews the same 150 questions American coffee shoppers actually ask. That is 2,695 answers analysed.
2695
answers41
brandsThe leaderboard
Every brand in this vertical, scored on the same questions across every surface.
What the data shows
Never named: the brands AI didn't mention.
2 of 41 tracked brands were never named once across the 2,695 answers analysed: Four Barrel Coffee and Novo Coffee.
The ladder so far.
Stumptown Coffee Roasters leads with a Visibility Score of 23.0 (621 of 2,695 answers, 94 of 150 questions), followed by Counter Culture Coffee at 19.4 and Intelligentsia Coffee at 15.2.
Instagram size doesn't predict AI visibility.
Black Rifle Coffee Company has the largest Instagram following in the tracked population (1,969,556 followers) but ranks #32 on AI visibility (0.2/100), behind Stumptown Coffee Roasters, which leads the index at 23.0/100.
Common questions
Which Coffee brand does AI recommend most?
Stumptown Coffee Roasters ranks first in the US Coffee AI Visibility Index with a Visibility Score of 23.0.
How many Coffee brands does Found measure?
Found measures 41 American Coffee brands, scanned 21 August – 20 September 2026 across ChatGPT, Perplexity and Google AI Overviews.
How is the Coffee Visibility Score calculated?
We asked ChatGPT, Perplexity and Google's AI Overviews the same questions American Coffee shoppers actually ask, scanned 21 August – 20 September 2026, with 2,695 answers analysed. Here is who the machines recommend.
Where can I see the full methodology?
The full method - question selection, scan cadence, population rules and scoring - is published at flux.agency/found/methodology.
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