Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Close search
Get your industry’s AI rankings every Monday. Track it →
Your brandBook a Call
Found
/
The List
/
Coffee
/

Black Rifle Coffee Company

Black Rifle Coffee Company

AI visibility and ranking for Coffee: United States

Veteran-owned, publicly listed coffee company with mainstream rather than artisan-specialty positioning.

Black Rifle Coffee Company
appears in
0.4
% of measured AI answers in this industry and market.

Found score

Track Black Rifle Coffee Company’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 25, 2026

Updated

October 25, 2026

Latest scan visibility

0.2

October 25, 2026

Overall visibility

0.4

21 August 2026 – 25 October 2026 (scans 1–11)

Industry rank

27

Within this industry and market

Published scan history

Across 11 recorded scans from 21 August 2026 to 25 October 2026, Black Rifle Coffee Company's single-scan score moved from 0.0% to 0.2%, up 0.2 percentage points. Latest recorded scan 0.2% on 25 October 2026; combined-window score 0.4%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.4% over 21 August 2026 – 25 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20260.0%
24 August 20260.2%
30 August 20260.2%
6 September 20260.0%
13 September 20260.0%
20 September 20260.9%
27 September 20260.4%
4 October 20260.2%
11 October 20260.7%
18 October 20261.6%
25 October 20260.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

0.3%

Perplexity Logo

Perplexity

0.4%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.5%

21 August 2026 – 25 October 2026 (scans 1–11)

Claude LogoDeep Seek LogoGrok Logo

See insights from more platforms.

Track your brand everywhere its mentioned with Lift.

Explore Lift →

Google AI Overviews names Black Rifle Coffee Company most often.

It appears in 0.5% of collected Google AI Overviews answers and 0.3% of ChatGPT answers: a difference of 0.2 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 13 of 150 questions.

Black Rifle Coffee Company appears in at least one collected answer to 8.7% of the tracked questions. That is question coverage; the 0.4% visibility score measures its share of individual answers.

Across 11 published scans, visibility ranged from 0.0% to 1.6%. The latest scan was 0.2% on 25 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 25 October 2026 (scans 1–11)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • American grown coffee brands
  • Best canned coffee US
  • Best coffee beans for black coffee US
  • Best coffee deals US
  • Best coffee pods US
  • Best dark roast coffee US

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best specialty coffee roasters US (Onyx Coffee Lab, SEY Coffee, Black & White Coffee Roasters)
  • Best direct trade coffee roasters US (Trade Coffee, Madcap Coffee, Black & White Coffee Roasters)
  • Best award winning coffee roasters US (Mostra Coffee, Onyx Coffee Lab, Verve Coffee Roasters)
  • Best coffee roasters US (Black & White Coffee Roasters, SEY Coffee, Onyx Coffee Lab)
  • Best online coffee roasters US (Trade Coffee, Onyx Coffee Lab, Atlas Coffee Club)
  • Best small batch coffee roasters US (Onyx Coffee Lab, Counter Culture Coffee, Verve Coffee Roasters)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

American grown coffee brands

From the recorded answer

Note: Many popular brands labeled as "Made in the USA" (such as Black Rifle Coffee Company or Free Rein Coffee Company) roast and package their coffee stateside, but source their green beans from international farms rather than American soil.* []( …
Read recorded answer

Recorded answer text · Google AI Overviews · 25 October 2026

A small number of specialty brands actually grow their coffee beans within the United States-primarily in Hawaii, California, and Puerto Rico-rather than just roasting or packaging imported beans.

### Hawaii-Grown Coffee Brands

- Kauai Coffee Company: Operates a massive 3,100-acre estate on Kauai and produces widely available 100% Hawaiian coffee. - Big Island Coffee Roasters: Founded in 2010 on the Big Island, specializing in 100% Hawaiian-sourced Kona and Ka'u varietals. - American Joe Coffee: Offers lines like their Pearl Harbor 100% US-grown Hawaiian specialty coffee.

### California-Grown Coffee Brands

- FRINJ Coffee: Based in Santa Barbara, California, it supports a network of Southern California farmers growing terroir-driven Arabica beans across Santa Barbara, Ventura, and San Diego counties. - California Coffee Collective: Cultivates specialty varieties like Geisha and Caturra at Rancho Filoso in Ventura County.

### Puerto Rico-Grown Coffee Brands

- 787 Coffee: Grows and harvests beans at Hacienda Iluminada in Maricao using farm-to-cup honey processing. - Alto Grande: Known for traditional Arabica beans with a medium-dark roast profile. - Café La Finca: Based in Jayuya, focusing on traditional hand-picked, family-farm methods.

Note: Many popular brands labeled as "Made in the USA" (such as Black Rifle Coffee Company or Free Rein Coffee Company) roast and package their coffee stateside, but source their green beans from international farms rather than American soil. Are you looking for 100% U.S.-grown beans (like Hawaiian or California coffee), or are you open to brands roasted in the USA?

ChatGPT

The question asked

Best strong coffee pods US

From the recorded answer

6. Black Rifle Coffee Company Dark Roast K-Cups - bold, smoky profile for dark-roast fans. BrewRank …
Read recorded answer

Recorded answer text · ChatGPT · 27 September 2026

Best strong coffee pods in the US (K-Cup compatible unless noted): Roast Love Coffee Blog BrewSift

1. Death Wish Coffee Dark Roast Pods - strongest caffeine-focused pick; bold, dark chocolate/black cherry notes. Death Wish Coffee 2. Peet's Coffee Major Dickason's Blend Dark Roast K-Cups - rich, heavy flavor with excellent balance. 3. Café Bustelo Espresso Style K-Cups - very bold espresso-style taste; great with milk. 4. Green Mountain Coffee Roasters Dark Magic K-Cups - dark, smooth, strong everyday option. 5. Starbucks French Roast K-Cups - smoky, intense dark roast flavor. 6. Black Rifle Coffee Company Dark Roast K-Cups - bold, smoky profile for dark-roast fans. BrewRank

For maximum kick: Death Wish. For strongest taste without harshness: Peet's Major Dickason's. Best budget bold cup: Café Bustelo. BrewSift Roast Love Coffee Blog

Note: “strong” can mean more caffeine or darker flavor-dark roast does not always mean more caffeine. BrewSift

Perplexity

The question asked

Best dark roast coffee US

From the recorded answer

Best intense roast: Black Rifle Coffee Company Beyond Black-heavy-bodied, smoky, and low-acidity.
Read recorded answer

Recorded answer text · Perplexity · 18 October 2026

For the best dark roast coffee in the U.S., start with Peet's Major Dickason's Blend: it is bold, smooth, widely available, and less harsh than many ultra-dark roasts.

Other strong picks:

- Best specialty option: Ladro Diablo Dark Roast-full-bodied and bold without tasting burnt. - Best intense roast: Black Rifle Coffee Company Beyond Black-heavy-bodied, smoky, and low-acidity. - Best espresso: Lavazza Gran Riserva-well suited to espresso with bittersweet chocolate and smoky notes. - Best budget option: Café Bustelo Espresso Dark Roast-strong, inexpensive, and especially good with milk or sugar. - Best organic option: Fresh Roasted Coffee Organic Black Knight-rich and assertive with a pronounced dark-roast profile. - Best supermarket French roast: Starbucks French Roast-light-bodied, smoky, and low-acidity.

Best overall recommendation: Peet's Major Dickason's Blend. For the freshest, least-bitter cup, buy whole beans and use them within a few weeks of the roast date; dark roast is not necessarily higher in caffeine, since perceived strength mainly comes from body and extraction.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

Your questions. Your market. Your next move.

Track your own prompts with Lift.

Go beyond the public list. Choose questions about your products, competitors and customers, then track how AI answers them over time.

Chat GPT logo

Which running shoes suit wide feet?

Product fit

Perplexity Logo

What are good alternatives to my usual skincare brand?

Comparison

Claude Logo

Which sofa brands deliver to regional Australia?

Market

Deep Seek Logo

Which protein powders contain no dairy?

Product fit

Grok Logo

Is this brand worth the premium?

Brand perception

Chat GPT logo

Which outdoor brands offer repair services?

Purchase intent

Perplexity Logo

What should I compare before buying a home gym?

Discovery

Claude Logo

Which coffee subscription suits a small office?

Audience

Deep Seek Logo

What do shoppers say about this brand’s sizing?

Brand perception

Explore Lift →

Illustrative prompts · tailored to your tracking plan

Pause animation

Found / Brand snapshot

Black Rifle Coffee Company

Coffee

21 August 2026 – 25 October 2026 (scans 1–11)

0.4

%

AI visibility

Free industry report

See the bigger picture in your industry

Get the industry report by email. Compare brand rankings and AI platform results in your market, then share the findings with your team.

Industry rankings / Brand visibility / Platform comparisons

Get the free industry report →

A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

20

Answers naming the brand

4939

Answers collected

0.4

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Black Rifle Coffee Company ranks #27 among 41 tracked brands for Coffee · United States (21 August 2026 – 25 October 2026). Its visibility is 0.4%. It was named in 20 of 4,939 AI answers across 13 of 150 tracked questions, averaging position 1.8 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 0.4% AI visibility for Black Rifle Coffee Company in Coffee · United States, measured over 21 August 2026 – 25 October 2026. It ranks #27 among 41 tracked brands.

How often does AI mention this brand?

Black Rifle Coffee Company was named in 20 of 4,939 collected AI answers, across 13 of 150 tracked questions, for Coffee · United States (21 August 2026 – 25 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Black Rifle Coffee Company by all 4,939 answers in the published Coffee · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

Close
Found by Flux
Get the full AI search report
Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
Where should we send it?
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.