Adobe Commerce to Shopify Plus migration
We migrate Adobe Commerce and Adobe Commerce Cloud stores to Shopify Plus from Melbourne, LA, and London. The brands leaving Adobe aren't running from capability. They're running from the renewal invoice, the Experience Cloud bundling pressure, and a roadmap velocity that ships on Adobe's schedule, not yours.
We handle the full enterprise move: Dynamic Media, PageBuilder content, customer segments, shared catalogs, B2B Companies, price books, Adobe Analytics history, and multi-site configurations. Your Adobe Commerce store stays live until DNS cutover.
Quarterly
2018
60-80%
Every Marketplace extension, every PageBuilder template, every Dynamic Media asset set, every custom module. We document what's native in Shopify Plus, what replaces it via a Shopify app or Shopify Functions, and what needs to be rebuilt. Adobe Commerce Cloud installs get an additional review of Adobe-specific infrastructure (Fastly config, New Relic hooks, Adobe's managed services layer).
Adobe's EAV products, configurable products, bundles, and grouped products map to Shopify differently than they did in Adobe. We build the translation layer carefully. Customer segments and shared catalogs map to Shopify customer tags, Shopify B2B company profiles, or Shopify Functions depending on use case. Price books move to Shopify B2B price lists where the logic fits natively.
Dynamic Media moves to Shopify CDN plus Cloudinary or equivalent. Adobe Analytics history migrates to GA4 or Shopify's customer data layer, with dashboards rebuilt to match the reports your team already runs on. Experience Manager editorial content migrates to Shopify native pages or to Sanity if you want headless content separation. Adobe Target experiments migrate to Shopify's native testing or a third-party CRO tool.
Adobe URL rewrites, category paths, and layered navigation patterns need specific redirect logic. Multi-site configurations with hreflang tags map market by market. We build the 301 map, test through a crawler pre-launch, migrate canonicals and structured data, and monitor Search Console through the first four weeks post-launch. Rankings typically stabilise by week four.
ERP (SAP, Oracle, NetSuite), 3PL, PIM, reviews, loyalty, email. Often iPaaS-managed through Mulesoft, Boomi, or Patchworks - we rewire connections, not replace middleware. Parallel environments, stakeholder UAT, staged cutover by market where multi-site, on-call coverage through week two.
- Ship before Adobe data reconciles 1:1. Products, customers, orders match or we don't launch.
- Sign off on a multi-site redirect map we haven't crawler-tested. Every redirect is verified pre-launch.
- Force headless when classic Shopify Plus covers the use case. Migration is rarely the right moment for a full architectural rethink.
- Leave Adobe Experience Cloud dependencies unmapped. We document every integration touchpoint and its Shopify replacement before scoping.
For Adobe Commerce buyers, headless often makes sense - your team already runs with frontend and backend separated, particularly on Cloud installs. Hydrogen gives you the same split with less overhead than PWA Studio.
That said, classic Shopify Plus handles more enterprise use cases than most Adobe teams assume. Checkout Extensibility, Shopify Functions, and Shopify B2B close most of the feature gaps. We scope both paths during discovery.
Phased path also works: classic now to reduce migration risk, headless once the business is stable on the new platform.
Frequently Asked Questions about
Adobe Commerce to Shopify Plus Migration
If you have more questions, we're happy to answer them - just reach out.
How long does an Adobe Commerce to Shopify Plus migration take?
12 to 18 weeks for most Adobe Commerce installs. Adobe Commerce Cloud with complex Experience Cloud integrations, multi-site configurations, or heavy B2B Commerce logic sits at the longer end. Simpler Adobe Commerce on-prem installs skew shorter.
What happens to our Adobe Commerce extensions and PageBuilder templates?
Each extension is audited into one of three paths: features Shopify Plus does natively (retired), features covered by a Shopify app or Shopify Functions (replaced), or bespoke logic rebuilt as a Shopify app, theme section, or Hydrogen component (rebuilt). Most Adobe Commerce extension libraries shrink 60 to 80 percent in the move.
What replaces Dynamic Media?
Shopify's CDN handles most responsive image needs natively. For advanced DAM workflows, Cloudinary or a similar dedicated media platform plugs into Shopify via app. We migrate the asset library and rebuild the responsive delivery logic during the move.
Can we migrate Adobe Commerce B2B Commerce configurations?
Yes. Adobe Companies, Company Accounts, Shared Catalogs, and customer-specific pricing map to Shopify B2B company profiles, price lists, and customer-specific catalogs. Complex approval workflows and quote management migrate to Shopify B2B native functionality or custom Shopify Functions depending on complexity.
What about our Adobe Analytics data and reports?
Historical Adobe Analytics data migrates to GA4, Shopify's customer data layer, or a warehouse like BigQuery depending on your reporting stack. We rebuild the core dashboards your team already uses so they keep running on day one. Attribution models rebuild in GA4 or a dedicated tool.
Does leaving Adobe break our Experience Cloud integrations?
Depends on which ones. Adobe Target experiments rebuild in Shopify-native testing or a CRO tool. Adobe Campaign email migrates to Klaviyo or similar. Adobe Experience Manager content migrates to Shopify or stays as a headless content source. We audit every Experience Cloud touchpoint during discovery and map each to its Shopify replacement.
Is Adobe Commerce Cloud different to migrate from than on-prem Adobe Commerce?
Mostly the same data model, slightly different infrastructure implications. Adobe Commerce Cloud installs usually have fewer server-level customisations but more Adobe-specific tooling (Dynamic Media, Fastly config, New Relic integration) that needs replacement mapping during scoping.