Shopify Launchpad

Launchpad is a Shopify Plus-exclusive tool for scheduling and automating product launches, flash sales, and promotional events. You set a start time and end time, and Launchpad handles everything automatically - publishing products, applying discounts, swapping homepage content, adjusting inventory visibility, and reverting changes when the event ends.

The practical value is removing the manual coordination that flash sales and drops typically require. Instead of having someone wake up at 5am to publish a collection, change prices, and update the homepage, Launchpad handles it all on schedule. When the sale ends, everything reverts automatically.

For brands running regular promotional events, product drops, or time-limited campaigns, Launchpad reduces both the operational burden and the risk of human error. Combined with Shopify Flow for post-sale automation (tagging customers, triggering email sequences), it covers the full event lifecycle.

Think: the scheduler that runs your product drop while you sleep.

Frequently asked questions

What is Shopify Launchpad?

Launchpad is a Shopify Plus-exclusive tool for scheduling and automating product launches, flash sales, and promotional events. You set start and end times, and Launchpad handles publishing products, applying discounts, swapping homepage content, and reverting everything when the event ends.

Is Launchpad available on standard Shopify?

No. Launchpad is exclusive to Shopify Plus. Standard Shopify plans do not have access to scheduled product launches or automated promotional events through Launchpad. Some third-party apps offer partial alternatives for standard plans.

What can Launchpad automate during a sale?

Launchpad can publish products, apply discount codes, swap homepage and collection content, adjust inventory visibility, and revert all changes automatically when the event ends. This removes the manual coordination that flash sales and product drops typically require.

Related terms: Shopify Flow, Shopify Plus, Shopify Functions. For hands-on help, see Flux's Shopify Plus developers.