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Supplements
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Vitl

Vitl

AI visibility and ranking for Supplements: United Kingdom

Supplements [UK]
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UK personalised vitamins and supplement-pack brand.

Vitl
appears in
1.3
% of measured AI answers in this industry and market.

Found score

Track Vitl’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 25, 2026

Updated

October 25, 2026

Latest scan visibility

1.6

October 25, 2026

Overall visibility

1.3

21 August 2026 – 25 October 2026 (scans 1–11)

Industry rank

28

Within this industry and market

Published scan history

Across 11 recorded scans from 21 August 2026 to 25 October 2026, Vitl's single-scan score moved from 1.6% to 1.6%, unchanged (0.0 percentage points). Latest recorded scan 1.6% on 25 October 2026; combined-window score 1.3%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 1.3% over 21 August 2026 – 25 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20261.6%
24 August 20261.8%
30 August 20261.8%
6 September 20261.1%
13 September 20261.6%
20 September 20261.1%
27 September 20261.1%
4 October 20260.7%
11 October 20261.1%
18 October 20260.7%
25 October 20261.6%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

0.9%

Perplexity Logo

Perplexity

0.9%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

2.0%

21 August 2026 – 25 October 2026 (scans 1–11)

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Google AI Overviews names Vitl most often.

It appears in 2.0% of collected Google AI Overviews answers and 0.9% of Perplexity answers: a difference of 1.1 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 14 of 150 questions.

Vitl appears in at least one collected answer to 9.3% of the tracked questions. That is question coverage; the 1.3% visibility score measures its share of individual answers.

Across 11 published scans, visibility ranged from 0.7% to 1.8%. The latest scan was 1.6% on 25 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 25 October 2026 (scans 1–11)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best British vitamin brands
  • Best first order discount supplement brands Britain
  • Best fish oil Britain
  • Best supplement brands 2026 Britain
  • Best supplement brands founded in Britain
  • Best supplement subscription Britain

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best British supplement brands (Vitabiotics, Lamberts Healthcare, Viridian Nutrition)
  • Best supplement brands the UK (Vitabiotics, Myprotein, Nutravita)
  • Which British supplement brands are worth the money (Nutravita, Vitabiotics, Lamberts Healthcare)
  • Best British made supplements (Vitabiotics, Lamberts Healthcare, Natures Aid)
  • Best supplement brands founded in Britain (Vitabiotics, Myprotein, Nutravita)
  • What British supplement brands do people actually recommend (Viridian Nutrition, Vitabiotics, Lamberts Healthcare)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best British vitamin brands

From the recorded answer

Vitl: Known for personalized nutrition packs, clean ingredient lists, and everyday essentials like Vitamin D3 and multivitamins.
Read recorded answer

Recorded answer text · Google AI Overviews · 25 October 2026

Top British vitamin and supplement brands popular across the UK include:

- Vitabiotics: One of the UK's best-known and largest independent vitamin companies, famous for targeted ranges like Wellman, Wellwoman, Pregnacare, and Osteocare. - BetterYou: A pioneering British brand specializing in oral vitamin sprays and transdermal magnesium (such as their D3000+K2 spray) designed for high absorption. - Holland & Barrett: A high-street staple offering an extensive house-label range of daily vitamins, ABC-to-Z multivitamins, marine collagen, and mineral supplements. - Seven Seas: A long-standing heritage British brand widely recognized for cod liver oil, omega-3, and joint or general health supplements. - Dr. Vegan: A plant-based British brand focusing on ethical, transparent, and additive-free formulations for omega-3, multivitamins, and daily essentials. - Vitl: Known for personalized nutrition packs, clean ingredient lists, and everyday essentials like Vitamin D3 and multivitamins. - ZipVit: A popular UK-based value and high-strength supplement brand offering vitamin D3, B12, and mineral options. - Free Soul: A British small business brand popular for women's multivitamins, minerals, and marine collagen blends.

If you let me know what specific health goal or vitamin you are looking for (such as energy, immunity, pregnancy, or vegan support), I can recommend the best option from these brands.

ChatGPT

The question asked

Best supplement subscription Britain

From the recorded answer

Vitl]( …
Read recorded answer

Recorded answer text · ChatGPT · 25 October 2026

If you're looking for the best supplement subscription in Britain, I'd compare services on more than price: supplement quality, personalised recommendations, monthly delivery, flexibility to cancel, and whether you're paying for nutrients you actually need.

The best choice depends on whether you want an all-in-one daily vitamin pack, a personalised supplement plan, or affordable individual supplements delivered regularly.

## My top supplement subscriptions in the UK

![Personalised Pack - Vitl](

## 1\. Vitl

(Best for personalisation)

### £39.95 per 28-day pack

Personalised daily supplement packs based on a lifestyle questionnaire, with optional testing services. Good if you want a tailored combination rather than a standard multivitamin. www.standard.co.uknews.clickdo.co.ukwww.boots.com

Visit Vitl

---

!Quiz Results | ALYVE

## 2\. Alyve

(Best all-in-one)

### Around £29 per month

A personalised daily capsule based on a quiz. An appealing option if you want a simple routine with fewer pills. Available through its website and Boots. www.standard.co.uknews.clickdo.co.ukwww.boots.com

Visit Alyve

---

!VitaMonth - Monthly Food Supplement Subscription Service

## 3\. VitaMonth

(Best for flexible daily packs)

Choose your own supplements or select a pre-made pack. The company arranges them into daily portions, delivers monthly and says you can pause or cancel at any time. vitamonth.uk

Visit VitaMonth

---

![Feel Multivitamin Subscription / Delivered Monthly |

Feel - Wellness, Reimagined](

## 4\. Feel

(Best for straightforward daily vitamins)

Around £19.16 per month at the subscription price reported in a January 2026 comparison. A broad-spectrum multivitamin without the need for a personalisation quiz. www.standard.co.uknews.clickdo.co.ukwww.boots.com

Visit Feel

---

![Supplestack® Performance - SuppleStack](

## 5\. SuppleStack

(Best for choosing your own stack)

From £24.99 per 30-day subscription pack, including three chosen supplements in each daily sachet, with UK delivery included. Additional supplements cost extra. supplestack.co.uk

Visit SuppleStack

## Which one would I choose?

- Best overall for tailored daily supplements\: Vitl. - Best balance of simplicity and price\: Alyve. - Best for controlling exactly what you take\: SuppleStack. - Best for a basic daily multivitamin\: Feel.

These are my recommendations based on the subscription models and published prices, not a definitive independent laboratory ranking. Check the current price and cancellation terms before subscribing.

One important point: a personalised quiz doesn't prove you have a deficiency. In the UK, it's sensible to check that the ingredients and doses are transparent and avoid paying for unnecessary supplements.

## Let me narrow it down for you

1\. What do you mainly want the supplements for?

General health and energy

Gym, strength and muscle recovery

Sleep, stress and focus

Healthy ageing and longevity

Hair, skin and nails

---

2\. Monthly budget?

Under £20

£20-£35

£35-£60

£60+

---

3\. What subscription format do you prefer?

Personalised daily sachets

One all-in-one capsule

Individual supplements of my choice

Premium science-led supplement formula

---

4\. What's most important?

Quality and scientific evidence

Value for money

Convenience and ease of use

Personalisation and testing

[Find my best match]

Perplexity

The question asked

Best supplements for pregnancy Britain

From the recorded answer

If you want an all-in-one prenatal, UK reviews commonly mention products such as Pregnacare, Purolabs Pregnancy Complex, Artah Enhance Fertility, and Vitl Female Fertility, but the key question is whether the product contains the right basics rather than the brand name.
Read recorded answer

Recorded answer text · Perplexity · 27 September 2026

In Britain, the two supplements routinely recommended in pregnancy are folic acid and vitamin D. For most people, 400 micrograms of folic acid daily is advised until 12 weeks pregnant, and 10 micrograms of vitamin D daily is recommended throughout pregnancy and breastfeeding.

A practical UK-focused approach is:

- Folic acid: 400 micrograms daily before conception and through the first 12 weeks; some people need a higher dose on medical advice. - Vitamin D: 10 micrograms daily in pregnancy; in the UK this is especially emphasised in the darker months, but NHS advice supports use in pregnancy generally. - Omega-3 (DHA): not routinely required by NHS guidance, but some pregnancy supplements include it, and it may help if you do not eat oily fish. - Iron: not routinely recommended for everyone; it is usually taken if you have low iron or anaemia. - Avoid vitamin A/retinol supplements and cod liver oil in pregnancy because too much vitamin A can be harmful.

If you want an all-in-one prenatal, UK reviews commonly mention products such as Pregnacare, Purolabs Pregnancy Complex, Artah Enhance Fertility, and Vitl Female Fertility, but the key question is whether the product contains the right basics rather than the brand name.

If you tell me whether you want the cheapest option, the best overall UK prenatal, or one for vegetarian/vegan pregnancy, I can narrow it down.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Vitl

Supplements

21 August 2026 – 25 October 2026 (scans 1–11)

1.3

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

63

Answers naming the brand

4946

Answers collected

1.3

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Vitl ranks #28 among 43 tracked brands for Supplements · United Kingdom (21 August 2026 – 25 October 2026). Its visibility is 1.3%. It was named in 63 of 4,946 AI answers across 14 of 150 tracked questions, averaging position 2.0 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 1.3% AI visibility for Vitl in Supplements · United Kingdom, measured over 21 August 2026 – 25 October 2026. It ranks #28 among 43 tracked brands.

How often does AI mention this brand?

Vitl was named in 63 of 4,946 collected AI answers, across 14 of 150 tracked questions, for Supplements · United Kingdom (21 August 2026 – 25 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Vitl by all 4,946 answers in the published Supplements · United Kingdom sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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