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Applied Nutrition

Applied Nutrition

AI visibility and ranking for Supplements: United Kingdom

Supplements [UK]
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Fast-growing UK sports-nutrition brand.

Applied Nutrition
appears in
14.8
% of measured AI answers in this industry and market.

Found score

Track Applied Nutrition’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 4, 2026

Updated

October 4, 2026

Latest scan visibility

16.0

October 4, 2026

Overall visibility

14.8

21 August 2026 – 4 October 2026 (scans 1–8)

Industry rank

4

Within this industry and market

Published scan history

Across 8 recorded scans from 21 August 2026 to 4 October 2026, Applied Nutrition's single-scan score moved from 15.3% to 16.0%, up 0.7 percentage points. Latest recorded scan 16.0% on 4 October 2026; combined-window score 14.8%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 14.8% over 21 August 2026 – 4 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 202615.3%
24 August 202614.5%
30 August 202615.6%
6 September 202614.7%
13 September 202613.1%
20 September 202614.9%
27 September 202614.4%
4 October 202616.0%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

24.1%

Perplexity Logo

Perplexity

9.8%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

10.5%

21 August 2026 – 4 October 2026 (scans 1–8)

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ChatGPT names Applied Nutrition most often.

It appears in 24.1% of collected ChatGPT answers and 9.8% of Perplexity answers: a difference of 14.3 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 82 of 150 questions.

Applied Nutrition appears in at least one collected answer to 54.7% of the tracked questions. That is question coverage; the 14.8% visibility score measures its share of individual answers.

Across 8 published scans, visibility ranged from 13.1% to 16.0%. The latest scan was 16.0% on 4 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 4 October 2026 (scans 1–8)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Are cheap protein powders any good
  • Best BCAA the UK
  • Best British made protein powder
  • Best British made supplements
  • Best British owned supplement companies
  • Best British protein powder brands

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best supplement brands 2026 Britain (Vitabiotics, Lamberts Healthcare, BioCare)
  • What British supplement brands do people actually recommend (Lamberts Healthcare, Bare Biology, Wild Nutrition)
  • Best natural supplement brands the UK (Wild Nutrition, Viridian Nutrition, Solgar)
  • Best probiotic Britain (Nutravita, OptiBac Probiotics, Symprove)
  • Best British supplements not made in China (Bulk, Vitabiotics, Viridian Nutrition)
  • Best British vitamin brands (Vitabiotics, Healthspan, Lamberts Healthcare)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best protein powder for muscle gain the UK

From the recorded answer

Best Certified for Athletes: Applied Nutrition Critical Whey - Features a multi-source whey matrix (concentrate, isolate, and hydrolysed) and is batch-tested under the Informed-Sport programme for drug-tested competition. ### How to Choose Your …
Read recorded answer

Recorded answer text · Google AI Overviews · 4 October 2026

The best overall protein powder for muscle gain in the UK is Optimum Nutrition Gold Standard 100% Whey, delivering 24g of protein and 5.5g of BCAAs per scoop with minimal fillers.

### Top Protein Powders for Muscle Gain in the UK

- Best Overall: Optimum Nutrition Gold Standard 100% Whey - Widely recommended for its high-quality whey blend, excellent amino acid profile, and reliable third-party testing. - Best for Budget: Myprotein Impact Whey - Delivers around 21g-23g of protein per serving at a very competitive price point, especially during frequent online sales. - Best Value Alternative: The Protein Works Whey Protein 360 or Bulk Pure Whey - Excellent mixability, high protein-by-weight ratio, and a massive variety of natural flavours. - Best Certified for Athletes: Applied Nutrition Critical Whey - Features a multi-source whey matrix (concentrate, isolate, and hydrolysed) and is batch-tested under the Informed-Sport programme for drug-tested competition.

### How to Choose Your Protein

- Whey Concentrate or Isolate: Absorbs quickly, making it ideal for your post-workout shake to spike muscle protein synthesis. - Casein: Digests slowly over several hours, making it a great option right before bed to support overnight muscle recovery. - Plant-Based (Vegan): Pea and rice protein blends offer a complete amino acid profile if you avoid dairy. Aim for 1.6 to 2.2g of protein per kg of bodyweight daily alongside resistance training.

If you'd like, let me know:

- Your dietary preferences (e.g., vegan, lactose-free) - Your budget per kilogram - Your preferred flavours or texture (thick shake vs. clear/juicy)

I can recommend the exact product variant that suits your routine.

ChatGPT

The question asked

Best whey protein Britain

From the recorded answer

3. Best for tested athletes - Applied Nutrition Critical Whey* …
Read recorded answer

Recorded answer text · ChatGPT · 4 October 2026

I searched current UK options and compared price, protein per serving, value, and independent testing.

### 🏆 Best whey protein in Britain

1. Best overall/value - Myprotein Impact Whey ### [MyProtein Impact Whey Protein]() £16.57

- Around 22g protein per 30g serving in the standard version. - Excellent value, particularly when Myprotein runs discounts. - Which? included it among the leading UK whey powders assessed in 2026. www.which.co.uk - Current UK comparisons put it ahead of ON Gold Standard for value. proteindeals.co.uk

2. Best premium choice - Optimum Nutrition Gold Standard 100% Whey ### [Optimum Nutrition Gold Standard 100% Whey Protein Powder]() £69.99

- 24g protein per serving. - Whey-isolate-led blend and generally excellent mixing/taste. - Costs more than Impact Whey, but is a very dependable choice. sharpandlean.com

3. Best for tested athletes - Applied Nutrition Critical Whey

- About 24g protein per scoop. - Selected flavours are Informed Sport certified, useful if you're competing in drug-tested sport. - Current UK comparisons find it very close to Myprotein on cost per gram of protein. www.wheywise.co.uk

### My pick

| Your priority | Buy | |---|---| | 💰 Best value | Myprotein Impact Whey | | 🥇 Best all-round premium | ON Gold Standard | | 🏋️ Tested sport | Applied Nutrition Critical Whey | | 🥛 Less lactose / leaner macros | Whey isolate |

For most people, I'd buy Myprotein Impact Whey and spend the savings on getting enough total protein from food. You don't need an expensive whey to build more muscle-the important factor is getting enough protein overall. proteindeals.co.uk

If you tell me your budget (e.g. £30/£50), goal (muscle gain/cutting), and preferred flavour, I can search for the best current UK deal per 25g of protein.

Perplexity

The question asked

Optimum Nutrition alternatives the UK

From the recorded answer

Applied Nutrition Critical Whey - Strong choice for athletes because it provides 24 g protein per serving and has Informed Sport batch testing.
Read recorded answer

Recorded answer text · Perplexity · 4 October 2026

Good UK alternatives to Optimum Nutrition Gold Standard Whey include:

- Bulk Pure Whey - Best like-for-like replacement; about 71 g protein per 100 g and usually cheaper than ON. - MyProtein Impact Whey - Best for flavour variety and sale pricing; often the cheapest when discounted. - Applied Nutrition Critical Whey - Strong choice for athletes because it provides 24 g protein per serving and has Informed Sport batch testing. - Warrior Whey - Good UK budget option with a low everyday price rather than relying on discount codes. - USN Blue Lab Whey - Established mid-priced alternative with roughly 74 g protein per 100 g.

Best overall pick: Bulk Pure Whey. Best value during sales: MyProtein Impact Whey. Best for tested athletes: Applied Nutrition Critical Whey. Best budget option without waiting for sales: Warrior Whey.

Compare the price per 25 g of protein, not just the tub price, since serving sizes and protein percentages vary. Also check the label for allergens and choose whey isolate or a lactose-free product if concentrate causes digestive problems.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Applied Nutrition

Supplements

21 August 2026 – 4 October 2026 (scans 1–8)

14.8

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

533

Answers naming the brand

3599

Answers collected

14.8

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Applied Nutrition ranks #4 among 43 tracked brands for Supplements · United Kingdom (21 August 2026 – 4 October 2026). Its visibility is 14.8%. It was named in 533 of 3,599 AI answers across 82 of 150 tracked questions, averaging position 2.4 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 14.8% AI visibility for Applied Nutrition in Supplements · United Kingdom, measured over 21 August 2026 – 4 October 2026. It ranks #4 among 43 tracked brands.

How often does AI mention this brand?

Applied Nutrition was named in 533 of 3,599 collected AI answers, across 82 of 150 tracked questions, for Supplements · United Kingdom (21 August 2026 – 4 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Applied Nutrition by all 3,599 answers in the published Supplements · United Kingdom sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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