Vigilante

AI visibility and ranking for Outdoor & Adventure: Australia

Outdoor & Adventure [AU]

Visit website ↗

Australian outdoor apparel brand offering jackets, base layers and hiking clothing distributed largely through outdoor retail partners.

Vigilante

appears in

0.1

% of measured AI answers in this industry and market.

Found score

Track Vigilante’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 18, 2026

Updated

October 18, 2026

Latest scan visibility

0.2

October 18, 2026

Overall visibility

0.1

27 September – 18 October 2026 (scan 4 of 4)

Industry rank

Within this industry and market

Published scan history

Across 12 recorded scans from 16 August 2026 to 18 October 2026, Vigilante's single-scan score moved from 0.0% to 0.2%, up 0.2 percentage points. Latest recorded scan 0.2% on 18 October 2026; combined-window score 0.1%.

View recorded scan history

Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.1% over 27 September – 18 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan date	Single-scan score
16 August 2026	0.0%
19 August 2026	0.0%
22 August 2026	0.0%
25 August 2026	0.0%
30 August 2026	0.0%
6 September 2026	0.0%
13 September 2026	0.0%
20 September 2026	0.0%
27 September 2026	0.0%
4 October 2026	0.2%
11 October 2026	0.0%
18 October 2026	0.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

ChatGPT

0.0%

Perplexity

0.0%

AI Overviews

0.3%

27 September – 18 October 2026 (scan 4 of 4)

See insights from more platforms.

Track your brand everywhere its mentioned with Lift.

Explore Lift →

Google AI Overviews names Vigilante most often.

It appears in 0.3% of collected Google AI Overviews answers and 0.0% of Perplexity answers: a difference of 0.3 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 2 of 150 questions.

Vigilante appears in at least one collected answer to 1.3% of the tracked questions. That is question coverage; the 0.1% visibility score measures its share of individual answers.

Across 12 published scans, visibility ranged from 0.0% to 0.2%. The latest scan was 0.2% on 18 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

27 September – 18 October 2026 (scan 4 of 4)

Sea to Summit

25.7

One Planet

12.0

OZtrail

11.5

Darche

8.6

BlackWolf

8.2

Share of collected answers naming each brand

Explore other markets.

Australia United States United Kingdom

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

Best Australian owned outdoor brands
Which outdoor brands are actually Australian owned

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

Best Australian camping brands (OZtrail, BlackWolf, Darche)
Best independent outdoor gear brands Australia (One Planet, Mont Adventure Equipment, Sea to Summit)
Which outdoor brands are actually Australian owned (Sea to Summit, Wilderness Wear, OZtrail)
Best Australian made outdoor gear (Sea to Summit, One Planet, Mont Adventure Equipment)
Best boutique hiking brands Australia (Tier Gear, Summit Gear, One Planet)
Which Australian outdoor brands are actually good (Mont Adventure Equipment, Sea to Summit, One Planet)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

18 October 2026

The question asked

Best Australian owned outdoor brands

From the recorded answer

Vigilante (Phoenix Leisure Group): Australian-owned brand focusing on durable travel and hiking pants and apparel.

Read recorded answer

Recorded answer text · Google AI Overviews · 18 October 2026

Here are some of the best Australian-owned and operated outdoor brands, known for designing gear and apparel built for local conditions:

### Apparel & Thermals

- Wilderness Wear: 100% Australian-owned and accredited by Ethical Clothing Australia. They specialize in locally manufactured superfine merino wool thermals, socks, and base layers. - Mont Adventure Equipment: Founded in Canberra in 1981, Mont designs and manufactures technical shellwear, down jackets, fleece, and alpine-ready outdoor clothing. - Merino Skins / Thermo Fleece (Ktena Knitting Mills): Ethical Clothing Australia-accredited local wool and fleece apparel options. - Vigilante (Phoenix Leisure Group): Australian-owned brand focusing on durable travel and hiking pants and apparel.

### Camping, Hiking & Technical Gear

- One Planet: Famous for rugged, heavy-duty bushwalking rucksacks, canvas and technical backpacks, sleeping bags, and tents engineered specifically for the harsh Australian terrain. - Sea to Summit: A globally recognized Australian brand born out of Perth, offering an extensive range of sleep systems, dry bags, cookware, and lightweight camping accessories. - Wilderness Equipment: Renowned for high-end, expedition-grade tents, rucksacks, and technical outdoor gear built to withstand extreme weather. - Summit Gear: Blue Mountains-based maker of quality lightweight packs, gaiters, and custom canvas/silnylon adventure gear. - Tier Gear & Terra Rosa Gear: Tasmanian and Victorian boutique makers specializing in ultralight bushwalking quilts, tarps, and shelters.

### Hydration & Accessories

- Cheeki: Founded in Freshwater, New South Wales, Cheeki pioneered stainless steel reusable water bottles and eco-friendly hydrationware in Australia. - Sherpa: Based in outer Sydney, Sherpa designs tents, sleeping bags, and practical camping gear tailored to the Australian climate and family camping.

Note: Major retailers like Macpac and Kathmandu are widely available across Australia and New Zealand, though Macpac is now owned by Super Retail Group and Kathmandu by KMD Brands, operating on a larger commercial model rather than independent local manufacturing. If you share what specific activity you are gearing up for (e.g., multi-day alpine hiking, tropical bushwalking, or car camping) and your budget, I can recommend the right brand for your trip.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

Your questions. Your market. Your next move.

Track your own prompts with Lift.

Go beyond the public list. Choose questions about your products, competitors and customers, then track how AI answers them over time.

Which running shoes suit wide feet?

Product fit

What are good alternatives to my usual skincare brand?

Comparison

Which sofa brands deliver to regional Australia?

Market

Which protein powders contain no dairy?

Product fit

Is this brand worth the premium?

Brand perception

Which outdoor brands offer repair services?

Purchase intent

What should I compare before buying a home gym?

Discovery

Which coffee subscription suits a small office?

Audience

What do shoppers say about this brand’s sizing?

Brand perception

Explore Lift →

Illustrative prompts · tailored to your tracking plan

Pause animation

Found / Brand snapshot

Vigilante

Outdoor & Adventure

27 September – 18 October 2026 (scan 4 of 4)

0.1

AI visibility

Free industry report

See the bigger picture in your industry

Get the industry report by email. Compare brand rankings and AI platform results in your market, then share the findings with your team.

Industry rankings / Brand visibility / Platform comparisons

Get the free industry report →

A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

Answers naming the brand

1800

Answers collected

0.1

AI visibility

Answers naming the brand ÷ all collected answers × 100

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

Record each response

Track brand mentions and positions across the published scans.

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Vigilante ranks #30 among 41 tracked brands for Outdoor & Adventure · Australia (27 September – 18 October 2026). Its visibility is 0.1%. It was named in 2 of 1,800 AI answers across 2 of 150 tracked questions, averaging position 5.5 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 0.1% AI visibility for Vigilante in Outdoor & Adventure · Australia, measured over 27 September – 18 October 2026. It ranks #30 among 41 tracked brands.

How often does AI mention this brand?

Vigilante was named in 2 of 1,800 collected AI answers, across 2 of 150 tracked questions, for Outdoor & Adventure · Australia (27 September – 18 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Vigilante by all 1,800 answers in the published Outdoor & Adventure · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

Get your brand on the radar.

Submitted for review.

Vigilante

AI visibility and ranking for Outdoor & Adventure: Australia

Australian outdoor apparel brand offering jackets, base layers and hiking clothing distributed largely through outdoor retail partners.

AI visibility scores and ranking