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Uprotein

Uprotein

AI visibility and ranking for Supplements: Australia

Supplements [AU]
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Australian-owned online supplement retailer built around a wide multi-brand range and fast dispatch rather than its own formulations.

Uprotein
appears in
4.0
% of measured AI answers in this industry and market.

Found score

Track Uprotein’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 11, 2026

Updated

October 11, 2026

Latest scan visibility

6.4

October 11, 2026

Overall visibility

4.0

27 September – 11 October 2026 (scan 3 of 4)

Industry rank

13

Within this industry and market

Published scan history

Across 11 recorded scans from 11 August 2026 to 11 October 2026, Uprotein's single-scan score moved from 3.1% to 6.4%, up 3.3 percentage points. Latest recorded scan 6.4% on 11 October 2026; combined-window score 4.0%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 4.0% over 27 September – 11 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
11 August 20263.1%
13 August 20265.8%
16 August 20263.1%
26 August 20260.9%
30 August 20263.8%
6 September 20262.7%
13 September 20262.4%
20 September 20264.2%
27 September 20262.7%
4 October 20262.9%
11 October 20266.4%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

0.9%

Perplexity Logo

Perplexity

4.7%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

6.4%

27 September – 11 October 2026 (scan 3 of 4)

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Google AI Overviews names Uprotein most often.

It appears in 6.4% of collected Google AI Overviews answers and 0.9% of ChatGPT answers: a difference of 5.5 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 30 of 150 questions.

Uprotein appears in at least one collected answer to 20.0% of the tracked questions. That is question coverage; the 4.0% visibility score measures its share of individual answers.

Across 11 published scans, visibility ranged from 0.9% to 6.4%. The latest scan was 6.4% on 11 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

27 September – 11 October 2026 (scan 3 of 4)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Are cheap protein powders any good
  • Best Australian made protein powder
  • Best Australian protein powder brands
  • Best BCAA Australia
  • Best affordable protein powder Australia
  • Best beta alanine Australia

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best supplement brands founded in Australia (Melrose, VPA, WelleCo)
  • Best Australian made supplements (True Protein, Bulk Nutrients, ATP Science)
  • Best first order discount supplement brands Australia (Muscle Nation, Vitable, Kissed Earth)
  • Best vegan protein powder Australia (Amazonia, Prana On, Macro Mike)
  • MyProtein alternatives Australia (Bulk Nutrients, True Protein, VPA)
  • What Australian supplement brands do people actually recommend (Bulk Nutrients, JSHealth, Happy Mammoth)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best protein powder Australia

From the recorded answer

Uprotein & VPA Australia: Popular Australian-blended and manufactured choices offering high-performance whey, hydrolysates, and value bundles.
Read recorded answer

Recorded answer text · Google AI Overviews · 11 October 2026

The top protein powders available in Australia vary by preference, dietary needs, and goals:

- Bulk Nutrients (WPI): Widely recognized as a favorite in Australia for clean performance, high purity, low lactose, and minimal fillers. - True Protein (WPI 90 & WPC 80): Sourced from 100% grass-fed, non-GMO New Zealand dairy, featuring natural flavors and HASTA-certified batches for athletes. - Optimum Nutrition (Gold Standard 100% Whey): A globally trusted, budget-friendly staple known for mixability, low heavy-metal/lead testing scores, and wide flavor availability. - Uprotein & VPA Australia: Popular Australian-blended and manufactured choices offering high-performance whey, hydrolysates, and value bundles.

### Top Plant-Based & Vegan Options

- PranaOn: A high-protein tri-blend (pea, rice, and faba bean) enhanced with BCAAs and well-regarded for taste (such as Salted Caramel). - Macro Mike: Favored for peanut/almond-based natural protein blends and variety sample packs. - Happy Way: Natural, superfood-packed whey and vegan options featuring an extensive range of dessert-inspired flavors.

To help narrow down the best option for you, let me know:

- Are you looking for whey (dairy) or plant-based (vegan)? - What is your main goal (muscle gain, lean weight loss, or everyday recovery)? - Do you have any dietary restrictions like lactose-free or gluten-free?

ChatGPT

The question asked

Best tasting protein powder Australia

From the recorded answer

… f taste is your number-one priority, I'd start with UPROTEIN 100% Whey Hydro + Enzymes, True Protein WPI 90, or EHP Labs OxyWhey\.
Read recorded answer

Recorded answer text · ChatGPT · 11 October 2026

If taste is your number-one priority, I'd start with UPROTEIN 100% Whey Hydro + Enzymes, True Protein WPI 90, or EHP Labs OxyWhey\. These are worth comparing if you want a protein powder that tastes more like a milkshake than a traditional supplement. Australian reviews frequently highlight flavour, sweetness and smooth mixing as key differences between brands. www.proteinreview.com.auwww.productreview.com.auwww.nutritionwarehouse.com.au

## Best-tasting protein powders in Australia

!Make Your Protein Shake Taste Better: How to Balance Sweetness & Flavour | Uprotein

1\. UPROTEIN 100% Whey Hydro + Enzymes

(Best overall for flavour)

Described in an Australian review as smooth, easy to drink and balanced in sweetness, without a strong artificial aftertaste. A good starting point for everyday shakes. www.proteinreview.com.auwww.proteinreview.com.au

Best for: people who dislike overly sweet shakes.

Shop UPROTEIN

---

!Whey Protein Isolate (WPI90) Sample - Cookies & Cream - 30 G - True Protein - Price History, Comparison & Alerts | BuyWisely

2\. WPI 90 Whey Isolate True Protein

Price found: \$48.00 · Rating: 4.9/5

Cookies & Cream has received positive feedback for its drinkability and easy mixing. Whey isolate is also a useful option if you want high protein with relatively little lactose. www.productreview.com.auproteinpowder.com.au

View product and flavours

---

!Buy OxyWhey Lean Whey Protein by EHPlabs online - EHPlabs Australia

3\. EHP Labs: Oxywhey Raspberry Cheesecake

Price found: \$89.95 · Rating: 5/5

Worth considering if you enjoy dessert-inspired flavours such as Raspberry Cheesecake. It has a strong customer rating in the retrieved listing, although ratings alone don't establish which flavour tastes best.

View product

---

!Buy Optimum Nutrition Gold Standard 100% Whey Double Rich Chocolate 907g online at Chemist Warehouse

4\. Optimum Nutrition 100% Gold Standard Whey

Price found: \$88.26 · Rating: 4.9/5

A widely available international option with familiar flavours such as Double Rich Chocolate. A sensible choice if you want something established and easy to find.

View product

---

!Macro Mike Peanut Plant Protein Chocolate Hazelnut 1kg | Healthylife

5\. Macro Mike Peanut Plant Protein

Plant-based option

If you avoid dairy, Macro Mike is worth exploring for peanut-based, dessert-style flavours. Plant proteins can have a different texture from whey, so it's worth trying a smaller size first.

View product

## Help me narrow it down

The best choice depends a lot on what you find delicious. Tell me these two things and I can give you a more targeted shortlist.

1\. What type of protein?

Whey protein (dairy)

Plant-based / vegan

Either - taste matters most

---

2\. What flavours do you prefer?

Milkshake / dessert flavours

Chocolate

Vanilla, creamy and mild

Fruity or refreshing

Not too sweet, no artificial aftertaste

---

3\. Budget per tub or bag

Under \$50

Under \$70

\$70-\$100

Any budget - best taste wins

[Find my best match]

Perplexity

The question asked

Best lactose free protein powder Australia

From the recorded answer

Best Australian-made range: Uprotein lactose-free supplements - useful if Australian manufacture is a priority.
Read recorded answer

Recorded answer text · Perplexity · 11 October 2026

For most people in Australia, the best choice is whey protein isolate (WPI) if you tolerate dairy but react to lactose. It contains very little lactose-Bulk Nutrients lists about 1.2 g per 100 g, compared with 8.6 g per 100 g for whey concentrate.

### Best options by need

- Best overall for lactose intolerance: Bulk Nutrients Whey Protein Isolate - high protein, low lactose, and generally good value. - Best dairy-free option: Bulk Nutrients plant protein - choose a pea, rice, or blended formula if you need to avoid all dairy, not just lactose. - Best widely available option: Optimum Nutrition Gold Standard 100% Isolate - a convenient branded WPI option; check the flavour's allergen and nutrition panel before buying. - Best Australian-made range: Uprotein lactose-free supplements - useful if Australian manufacture is a priority. - Best for sensitive digestion: A simple pea-and-rice blend without inulin, sugar alcohols, or large amounts of gums; dairy-free powders are usually the safest choice for people with milk allergies.

### What to look for

- Choose “whey protein isolate” rather than whey concentrate. - For a strict dairy-free diet or milk allergy, choose pea, rice, soy, or hemp protein-WPI is still a milk-derived product. - Aim for roughly 20-30 g protein per serve and compare cost per 100 g, not just tub price. - Start with a smaller bag or sample, since sweetness and texture vary considerably. - If even WPI causes symptoms, switch to a completely dairy-free powder; lactose-free does not mean milk-protein-free.

Bottom line: Buy a WPI such as Bulk Nutrients' isolate for lactose intolerance; choose a pea-and-rice plant blend if you need completely dairy-free protein.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Uprotein

Supplements

27 September – 11 October 2026 (scan 3 of 4)

4.0

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

54

Answers naming the brand

1350

Answers collected

4.0

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Uprotein ranks #13 among 54 tracked brands for Supplements · Australia (27 September – 11 October 2026). Its visibility is 4.0%. It was named in 54 of 1,350 AI answers across 30 of 150 tracked questions, averaging position 2.7 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 4.0% AI visibility for Uprotein in Supplements · Australia, measured over 27 September – 11 October 2026. It ranks #13 among 54 tracked brands.

How often does AI mention this brand?

Uprotein was named in 54 of 1,350 collected AI answers, across 30 of 150 tracked questions, for Supplements · Australia (27 September – 11 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Uprotein by all 1,350 answers in the published Supplements · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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