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Beauty
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Topicals

Topicals

AI visibility and ranking for Beauty: United States

Skin-condition-focused brand founded by Olamide Olowe and Claudia Teng.

Topicals
appears in
1.7
% of measured AI answers in this industry and market.

Found score

Track Topicals’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 4, 2026

Updated

October 4, 2026

Latest scan visibility

2.0

October 4, 2026

Overall visibility

1.7

21 August 2026 – 4 October 2026 (scans 1–8)

Industry rank

48

Within this industry and market

Published scan history

Across 8 recorded scans from 21 August 2026 to 4 October 2026, Topicals's single-scan score moved from 2.2% to 2.0%, down 0.2 percentage points. Latest recorded scan 2.0% on 4 October 2026; combined-window score 1.7%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 1.7% over 21 August 2026 – 4 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20262.2%
24 August 20261.8%
30 August 20261.6%
6 September 20261.1%
13 September 20262.7%
20 September 20261.1%
27 September 20260.9%
4 October 20262.0%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

2.3%

Perplexity Logo

Perplexity

1.4%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

1.2%

21 August 2026 – 4 October 2026 (scans 1–8)

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ChatGPT names Topicals most often.

It appears in 2.3% of collected ChatGPT answers and 1.2% of Google AI Overviews answers: a difference of 1.1 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 18 of 150 questions.

Topicals appears in at least one collected answer to 12.0% of the tracked questions. That is question coverage; the 1.7% visibility score measures its share of individual answers.

Across 8 published scans, visibility ranged from 0.9% to 2.7%. The latest scan was 2.0% on 4 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 4 October 2026 (scans 1–8)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best American owned skincare
  • Best American skincare brands 2026
  • Best female founded beauty brands in the US
  • Best new American skincare brands
  • Best products for dark spots in the US
  • Best products for hormonal acne in the US

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best American beauty brands (Estee Lauder, Clinique, Glossier)
  • Best skincare brands founded in the US (CeraVe, Clinique, Paula's Choice)
  • Best American skincare brands 2026 (CeraVe, SkinCeuticals, Neutrogena)
  • What American skincare brands do people actually recommend (CeraVe, EltaMD, Vanicream)
  • American alternatives to expensive skincare (Vanicream, CeraVe, The Ordinary)
  • Best American beauty brands to gift (Tatcha, Estee Lauder, Fenty Beauty)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Which American skincare brands are worth the money

From the recorded answer

Topicals: A newer, cult-favorite American brand that targets specific stubborn skin issues like hyperpigmentation and chronic dryness.
Read recorded answer

Recorded answer text · Google AI Overviews · 4 October 2026

Several American skincare brands stand out as genuinely worth the money because they combine strong scientific backing, visible results, and high-quality formulations.

### High-Performance & Medical-Grade

- SkinCeuticals: This American brand is a favorite among dermatologists and medical aesthetic clinics worldwide. - Why it is worth it: Their antioxidant serums, such as the SkinCeuticals C E Ferulic Serum, are heavily backed by clinical science and praised by beauty editors for fading dark spots and boosting glow. While expensive, users report measurable improvements in fine lines and overall skin health. - EltaMD: Known primarily for sun care, this US-market staple is widely recommended by skin doctors. - Why it is worth it: The EltaMD UV Clear Broad-Spectrum SPF 46 is a bestseller because it offers physical UV protection infused with niacinamide, protecting the skin without clogging pores or leaving a white cast on acne-prone or sensitive complexions.

### Effective & Targeted Care

- Topicals: A newer, cult-favorite American brand that targets specific stubborn skin issues like hyperpigmentation and chronic dryness. - Why it is worth it: Products like the Topicals Faded Brightening & Clearing Serum deliver potent, results-driven active ingredients that users call holy-grail additions for evening out skin tone. - Farmacy Beauty: This clean-leaning US brand focuses on farm-to-face ingredients supported by cosmetic science. - Why it is worth it: Their Farmacy Honey Halo Ceramide Moisturizer uses meaningful concentrations of honey, propolis, and ceramides to repair and deeply hydrate the skin barrier without relying on empty marketing.

### Budget-Friendly Reliability

- CeraVe: Developed with dermatologists in the United States, this drugstore staple achieves massive praise from both experts and consumers. - Why it is worth it: Offering essential ceramides and gentle cleansers at a very low price point, it provides unbeatable value for everyday barrier repair and sensitive skin maintenance.

If you'd like, let me know:

- Your primary skin concern (acne, aging, dryness, dark spots) - Your budget range (drugstore vs. luxury splurge)

I can recommend the specific product from these brands that best fits your routine.

ChatGPT

The question asked

Best American owned skincare

From the recorded answer

| Topicals | Hyperpigmentation / acne | Particularly good if discoloration is a concern | …
Read recorded answer

Recorded answer text · ChatGPT · 4 October 2026

If by “American-owned” you mean brands that are U.S.-owned/founded-not merely sold in the U.S.-there are some excellent choices. I'd prioritize these:

| Brand | Best for | My take | |---|---|---| | Tata Harper | Luxury, mature/dry skin | Excellent high-end option; founded in Vermont | | OSEA | Clean, hydrating skincare | Great for dry/sensitive skin; California-based | | Ursa Major | Clean, plant-based skincare | Strong all-around line | | Timeless Skin Care | Serums / vitamin C | Excellent value and simple active formulas | | Prequel | Barrier repair / hydration | Very good affordable option | | Experiment | Hydration / sensitive skin | Minimalist, science-focused formulas | | Shani Darden | Anti-aging | Excellent treatment-focused line | | Dr. Dennis Gross | Clinical anti-aging | Premium, especially for exfoliation/retinoids | | Topicals | Hyperpigmentation / acne | Particularly good if discoloration is a concern | | Bubble | Affordable skincare | Good budget-friendly option, especially for younger skin |

American ownership and American manufacturing are different things. For example, a brand can be American-owned while manufacturing some products abroad. A 2025 review specifically distinguishes U.S. headquarters from products actually manufactured in the U.S. www.menshealth.com

### A few products I'd actually consider

### Timeless Skin Care Hyaluronic Acid Serum $12.99

### Prequel Multi Quench Hydration Serum $27.99

### Experiment Super Saturated Barrier Serum $28.00

### Ursa Major Mountain Glow Serum $84.00

### OSEA Ocean Cleansing Milk $18.00

### Tata Harper Repairative Moisturizer $118.00

If you want the best combination of quality + price, I'd start with Timeless, Prequel, or Experiment. For luxury, Tata Harper or OSEA are stronger picks.

If you tell me your skin type and main concern (dryness, wrinkles, dark spots, acne, sensitive skin, etc.), I can narrow this to the 5 best American-owned brands for you, including a complete AM/PM routine.

Perplexity

The question asked

Best new American skincare brands

From the recorded answer

Topicals - Targeted products for hyperpigmentation, acne, eczema-prone skin, and irritation; especially known for its Faded serum and Like Butter moisturizer.
Read recorded answer

Recorded answer text · Perplexity · 4 October 2026

Some of the best newer American skincare brands to explore are:

- Topicals - Targeted products for hyperpigmentation, acne, eczema-prone skin, and irritation; especially known for its Faded serum and Like Butter moisturizer. - Naturium - Ingredient-focused, affordable formulas built around niacinamide, retinol, vitamin C, and peptides. - Rhode - Minimalist, barrier-focused skincare with lightweight textures; its peptide lip treatment and glazing products are particularly popular. - Summer Fridays - Elegant, gentle formulas with strong emphasis on hydration and comfortable textures. - Dieux - Transparent, science-minded brand known for reusable eye masks, peptide serum, and barrier-supporting moisturizer. - Experiment - Small, innovative line focused on skin-prep products, including peel-off masks and customizable treatments. - Prequel - Dermatologist-developed, budget-friendly products centered on sensitive and compromised skin. - Crown Affair - Best known for hair care, but its body and skin products fit a refined, fragrance-conscious routine. - Nécessaire - Modern body care with active ingredients such as niacinamide, lactic acid, and peptides. - OSEA - Established rather than brand-new, but still a strong American option for vegan, seaweed-based skincare.

For the best balance of performance and price, start with Naturium or Prequel. For sensitive or irritated skin, consider Topicals, Dieux, or Prequel; for a more luxurious experience, choose Summer Fridays or OSEA. These brands are frequently highlighted among newer or trending American skincare names.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Topicals

Beauty

21 August 2026 – 4 October 2026 (scans 1–8)

1.7

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

60

Answers naming the brand

3600

Answers collected

1.7

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Topicals ranks #48 among 66 tracked brands for Beauty · United States (21 August 2026 – 4 October 2026). Its visibility is 1.7%. It was named in 60 of 3,600 AI answers across 18 of 150 tracked questions, averaging position 3.2 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 1.7% AI visibility for Topicals in Beauty · United States, measured over 21 August 2026 – 4 October 2026. It ranks #48 among 66 tracked brands.

How often does AI mention this brand?

Topicals was named in 60 of 3,600 collected AI answers, across 18 of 150 tracked questions, for Beauty · United States (21 August 2026 – 4 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Topicals by all 3,600 answers in the published Beauty · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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