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Thorne

Thorne

AI visibility and ranking for Supplements: United States

Supplements [US]
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Clinical, NSF-certified supplement brand sold to practitioners and consumers.

Thorne
appears in
29.2
% of measured AI answers in this industry and market.

Found score

Track Thorne’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 25, 2026

Updated

October 25, 2026

Latest scan visibility

30.7

October 25, 2026

Overall visibility

29.2

21 August 2026 – 25 October 2026 (scans 1–11)

Industry rank

1

Within this industry and market

Published scan history

Across 11 recorded scans from 21 August 2026 to 25 October 2026, Thorne's single-scan score moved from 29.1% to 30.7%, up 1.6 percentage points. Latest recorded scan 30.7% on 25 October 2026; combined-window score 29.2%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 29.2% over 21 August 2026 – 25 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 202629.1%
24 August 202629.8%
30 August 202628.4%
6 September 202628.4%
13 September 202626.9%
20 September 202628.2%
27 September 202628.7%
4 October 202630.2%
11 October 202629.5%
18 October 202631.2%
25 October 202630.7%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

33.8%

Perplexity Logo

Perplexity

30.0%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

23.8%

21 August 2026 – 25 October 2026 (scans 1–11)

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ChatGPT names Thorne most often.

It appears in 33.8% of collected ChatGPT answers and 23.8% of Google AI Overviews answers: a difference of 10.0 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 103 of 150 questions.

Thorne appears in at least one collected answer to 68.7% of the tracked questions. That is question coverage; the 29.2% visibility score measures its share of individual answers.

Across 11 published scans, visibility ranged from 26.9% to 31.2%. The latest scan was 30.7% on 25 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 25 October 2026 (scans 1–11)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Are American supplements tested independently
  • Best American made protein powder
  • Best American made supplements
  • Best American owned supplement companies
  • Best American protein powder brands
  • Best American supplement brands

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best supplement deals the US (Alani Nu, Garden of Life, Nature Made)
  • Best lactose free protein powder the US (Gainful, Transparent Labs, Momentous)
  • Best plant based protein America (Ritual, Orgain, Truvani)
  • Best protein powder for weight loss America (Naked Nutrition, Optimum Nutrition, Transparent Labs)
  • Best protein powder per serve cost America (Optimum Nutrition, Naked Nutrition, Transparent Labs)
  • Best supplement subscription America (Ritual, HUM Nutrition, Nature Made)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best protein powder for smoothies America

From the recorded answer

Thorne Whey Protein Isolate: NSF Certified for Sport and tested as a top pick for flavor, delivering a rich taste and a creamy texture in fruit and milk smoothies.
Read recorded answer

Recorded answer text · Google AI Overviews · 25 October 2026

The best protein powders for smoothies in the United States combine smooth blending, clean ingredients, and great taste:

### Top Whey Protein Powders for Smoothies

- Thorne Whey Protein Isolate: NSF Certified for Sport and tested as a top pick for flavor, delivering a rich taste and a creamy texture in fruit and milk smoothies. - Naked Whey Unflavored Protein Powder: Made with a single grass-fed whey protein concentrate ingredient, making it ideal for clean, additive-free blending. - Clean Simple Eats Protein Powder: Praised for its clean ingredient profile and dessert-like flavors (such as Strawberry Cheesecake) that pair directly with fruit.

### Top Plant-Based Protein Powders for Smoothies

- Ora Organic So Lean & So Clean: A top-rated organic, plant-based superfood protein option that mixes smoothly. - Future Kind Organic Vegan Protein Powder: Highlighted as a great-tasting, animal-free option specifically tailored for blending into daily morning shakes.

To help you narrow down the right choice, let me know:

- Are you looking for a whey (dairy) or plant-based (vegan) powder? - What flavors do you usually like in your smoothies (chocolate, vanilla, unflavored)? - Do you have any dietary restrictions (gluten-free, soy-free, low-sugar)?

ChatGPT

The question asked

Best American protein powder brands

From the recorded answer

3\. Thorne* …
Read recorded answer

Recorded answer text · ChatGPT · 25 October 2026

If you're looking for the best American protein powder brands, I'd prioritize protein quality, transparent ingredients, independent testing, and value for money. One important distinction: an American brand isn't necessarily made in the USA, so check the manufacturing origin on the specific product.

## Top American protein powder brands

!Transparent Labs Grass Fed Whey Isolate - Unflavoured | Healf

1\. Transparent Labs

(Best overall whey isolate)

Offers grass-fed whey isolate with around 28 g of protein per serving. A strong choice if you want high protein content and relatively simple ingredients. Its isolate is featured among top 2026 picks. barbend.comhealthbritannica.comwww.foodnetwork.comproteinparts.comwww.healthline.com

Best for: muscle building, high protein, lower carbs.

Official website

---

!Optimum Nutrition 5 lb Gold Standard 100 Percent Whey Protein - 73 servings | Academy

2\. Optimum Nutrition

(Best value)

Gold Standard 100% Whey provides about 24 g of protein per serving, with a wide range of flavors and broad retail availability. www.foodnetwork.comwww.wired.com

Best for: everyday workouts, affordability, and convenience.

Official website

---

!The 6 Best Protein Powders of 2026, Approved by a Dietitian

3\. Thorne

(Best for testing standards)

Its whey isolate provides about 21 g of protein per serving and has NSF Certified for Sport certification for listed products. A good option if independent quality controls are a priority. barbend.comhealthbritannica.comwww.foodnetwork.comproteinparts.comwww.healthline.com

Best for: athletes and quality-conscious buyers.

Official website

---

![NOW Foods Whey Protein Isolate Pure

- Unflavored

| Grove Collaborative](

4\. NOW Sports

A practical option for whey isolate, including unflavored powder for smoothies and recipes. Its protein products include options with independent sports certification. barbend.comproteinparts.comhealthbritannica.com

Best for: simple formulas and mixing into food.

Official website

---

!SPORT Organic Plant-Based Protein Chocolate | Garden of Life

5\. Garden of Life

A good alternative if you prefer plant-based protein. Its Sport line includes organic plant protein blends, with listed products carrying NSF Certified for Sport certification. barbend.comproteinparts.comhealthbritannica.com

Best for: vegans and dairy-free diets.

Official website

---

!Snapklik.com: Essential Grass-Fed Whey Protein Powder - 20 G Whey Isolate Protein - NSF Certified For Sport - Gluten-Free - 25 Servings For Essential Everyday Use - Unflavored - Package May Vary

6\. Momentous

A premium sports nutrition brand offering whey isolate and plant-based protein options. Its listed whey isolate is NSF Certified for Sport. healthbritannica.comwww.healthline.combarbend.com

Best for: serious athletes willing to pay more.

Official website

## Which one should you buy?

| Your priority | My pick | |--------|--------| | Best overall whey isolate | Transparent Labs | | Best everyday value | Optimum Nutrition | | Independent sports certification | Thorne | | Unflavored whey | NOW Sports | | Vegan protein | Garden of Life Sport | | Premium athletic nutrition | Momentous |

## What to check before buying

- Protein per serving\: Around 20-30 g is a practical target for many adults. - Independent testing\: Look for a product-specific certification such as NSF Certified for Sport or Informed Sport. - Ingredients\: Compare added sugar, sweeteners, allergens, and serving size. - Made in the USA\: Verify the exact product's country of manufacture; brand headquarters and ingredient sourcing are separate matters. - Price\: Compare cost per 25 g of protein rather than the tub price alone.

For an independent comparison, see Healthline's 2026 protein powder guide and BarBend's whey isolate rankings\. barbend.comhealthbritannica.comproteinparts.comwww.healthline.com

One question\: Are you looking specifically for protein powder made in the USA, or are American-owned brands that manufacture overseas also acceptable? That distinction can change the shortlist considerably.

Perplexity

The question asked

Best whey protein America

From the recorded answer

| Best sport certification | Thorne Whey Protein Isolate | NSF Certified for Sport and a relatively short ingredient list. | …
Read recorded answer

Recorded answer text · Perplexity · 25 October 2026

For most people in America, Optimum Nutrition Gold Standard 100% Whey is the best overall choice: it provides 24 g of protein per serving, mixes easily, has many flavors, and offers strong value.

| Best for | Recommendation | Why | |---|---|---| | Best overall/value | Optimum Nutrition Gold Standard 100% Whey | Reliable whey blend, 24 g protein, broad flavor selection, and generally affordable. | | Best isolate / lower lactose | Dymatize ISO100 | Hydrolyzed whey isolate with 25 g protein; typically easier to digest than concentrate. | | Best clean ingredients | Transparent Labs Grass-Fed Whey Isolate | 28 g protein per serving, minimal fillers, and third-party testing. | | Best sport certification | Thorne Whey Protein Isolate | NSF Certified for Sport and a relatively short ingredient list. | | Best unflavored/minimalist | Naked Whey | Short ingredient list, third-party certification, and about 25 g protein per serving. |

Quick buying advice: choose a powder with roughly 20-30 g protein per serving, low added sugar, and third-party testing. If lactose bothers you, choose an isolate such as Dymatize ISO100 or Transparent Labs; otherwise, Gold Standard is the best practical default.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Thorne

Supplements

21 August 2026 – 25 October 2026 (scans 1–11)

29.2

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

1443

Answers naming the brand

4941

Answers collected

29.2

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Thorne ranks #1 among 44 tracked brands for Supplements · United States (21 August 2026 – 25 October 2026). Its visibility is 29.2%. It was named in 1,443 of 4,941 AI answers across 103 of 150 tracked questions, averaging position 1.7 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 29.2% AI visibility for Thorne in Supplements · United States, measured over 21 August 2026 – 25 October 2026. It ranks #1 among 44 tracked brands.

How often does AI mention this brand?

Thorne was named in 1,443 of 4,941 collected AI answers, across 103 of 150 tracked questions, for Supplements · United States (21 August 2026 – 25 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Thorne by all 4,941 answers in the published Supplements · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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