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Beauty
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Summer Fridays

Summer Fridays

AI visibility and ranking for Beauty: United States

Independent skincare brand founded by Marianna Hewitt and Lauren Gores Ireland.

Summer Fridays
appears in
2.1
% of measured AI answers in this industry and market.

Found score

Track Summer Fridays’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 25, 2026

Updated

October 25, 2026

Latest scan visibility

3.6

October 25, 2026

Overall visibility

2.1

21 August 2026 – 25 October 2026 (scans 1–11)

Industry rank

46

Within this industry and market

Published scan history

Across 11 recorded scans from 21 August 2026 to 25 October 2026, Summer Fridays's single-scan score moved from 1.8% to 3.6%, up 1.8 percentage points. Latest recorded scan 3.6% on 25 October 2026; combined-window score 2.1%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 2.1% over 21 August 2026 – 25 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20261.8%
24 August 20262.0%
30 August 20262.7%
6 September 20262.2%
13 September 20261.6%
20 September 20261.3%
27 September 20262.0%
4 October 20262.2%
11 October 20262.0%
18 October 20262.0%
25 October 20263.6%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

2.4%

Perplexity Logo

Perplexity

2.7%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

1.2%

21 August 2026 – 25 October 2026 (scans 1–11)

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Perplexity names Summer Fridays most often.

It appears in 2.7% of collected Perplexity answers and 1.2% of Google AI Overviews answers: a difference of 1.5 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 25 of 150 questions.

Summer Fridays appears in at least one collected answer to 16.7% of the tracked questions. That is question coverage; the 2.1% visibility score measures its share of individual answers.

Across 11 published scans, visibility ranged from 1.3% to 3.6%. The latest scan was 3.6% on 25 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 25 October 2026 (scans 1–11)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • American dupes for expensive makeup
  • Best American beauty brands
  • Best American beauty brands on sale
  • Best American beauty brands to gift
  • Best Mother's Day beauty gifts in America
  • Best beauty gifts in America

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best American skincare brands (CeraVe, Paula's Choice, Neutrogena)
  • American alternatives to expensive skincare (SkinCeuticals, Paula's Choice, CeraVe)
  • Best American skincare brands 2026 (CeraVe, Vanicream, Paula's Choice)
  • Best clean beauty brands in America (100% Pure, OSEA Malibu, True Botanicals)
  • Best American makeup brands (e.l.f. Cosmetics, Fenty Beauty, Maybelline)
  • Best skincare brands founded in the US (CeraVe, Clinique, Paula's Choice)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best sunscreen that doesn't leave a white cast in the US

From the recorded answer

![Summer Fridays ShadeDrops Broad Spectrum Mineral Milk SPF 50 …
Read recorded answer

Recorded answer text · Google AI Overviews · 25 October 2026

Top sunscreens widely available in the U.S. that leave zero white cast across all skin tones:

### Best Overall / Invisible Finish ![Supergoop! Unseen Sunscreen SPF 50 Supergoop! Unseen Sunscreen SPF 50 | Ulta Beauty& more | 4.7(8.9K)](

- Type: Chemical / Clear Gel - Price: Around $38 (1.7 fl. oz.) - Why it works: Completely clear, weightless, and scent-free formula that goes on invisibly and doubles as a pore-blurring makeup primer.

![EltaMD UV Clear Broad-Spectrum SPF 46 EltaMD UV Clear Broad-Spectrum SPF 46 | The Look & Co.& more | 4.8(8.1K)](

- Type: Hybrid (Transparent Zinc Oxide + Octinoxate) - Price: Around $45-$49 (1.7 oz) - Why it works: The most dermatologist-recommended facial sunscreen in the U.S.; lightweight, oil-free, and formulated with 5% niacinamide to calm acne-prone and sensitive skin without any chalky residue.

Show more

### Best Mineral (No White Cast) ![Ilia Super Serum Skin Tint / Mineral Sunscreen SPF 50 Ilia Super Serum Skin Tint / Mineral Sunscreen SPF 50 | Roots the Beauty Underground](

- Type: 100% Mineral - Price: Around $40 - Why it works: Uses micro-refined zinc oxide and hyaluronic acid to deliver a dewy, serum-like finish that blends seamlessly without a chalky film.

![Summer Fridays ShadeDrops Broad Spectrum Mineral Milk SPF 50 Summer Fridays ShadeDrops Broad Spectrum Mineral Milk SPF 50 | Sephora& more | 4.5(2.6K)](

- Type: Mineral - Price: Varies by retailer - Why it works: Lightweight fluid texture that spreads easily and includes ceramides and shea butter to nourish dry or stressed skin.

Show more

### Best Budget / Drugstore

- innisfree Daily UV Defense Sunscreen Lotion SPF 50+ - Type: Chemical - Price: Around $18 - Why it works: Infused with green tea and cica; absorbs quickly into the skin with a hydrated, luminous finish and zero white cast. - Black Girl Sunscreen Kids / Original SPF 30 & 50 - Type: Chemical - Price: Affordable / Mass-market - Why it works: Specifically designed for melanated skin tones to dry down completely clear and moisturizing without any ashiness.

If you share your skin type (oily, dry, or sensitive) and whether you prefer a mineral or chemical formula, I can narrow down the best specific match for your routine.

ChatGPT

The question asked

Is that celebrity-backed sunscreen brand any good

From the recorded answer

Summer Fridays - known for its ShadeDrops Mineral Milk SPF 30.
Read recorded answer

Recorded answer text · ChatGPT · 25 October 2026

I searched, and there are a few celebrity-backed or celebrity-popular sunscreen brands that could fit what you mean. The verdict depends on which one you're talking about.

- Cay Skin - founded by model Winnie Harlow. - Kylie Skin - offers SPF 40 facial sunscreen. - Summer Fridays - known for its ShadeDrops Mineral Milk SPF 30. - Augustinus Bader - a luxury skincare line with SPF 50 sunscreen.

For context, independent product assessments describe Kylie Skin's sunscreen as a competent formula, while Summer Fridays' sunscreen is designed to feel lightweight and reduce the chalky look often associated with mineral SPF. dermapproved.comdermfnd.org

Which brand did you see advertised or hear about? Tell me the name, or describe the celebrity, and I'll dig into the ingredients, actual sun protection, customer reviews, and whether it's worth the price.

Perplexity

The question asked

Best American beauty brands to gift

From the recorded answer

The best American beauty brands to gift are Fenty Beauty, Rare Beauty, Glossier, Summer Fridays, Ouai, Pattern Beauty, Saie, Sol de Janeiro, Danessa Myricks Beauty, and Clinique. They offer attractive, easy-to-use products across makeup, skincare, fragrance, and haircare, with gift sets available at several price points.
Read recorded answer

Recorded answer text · Perplexity · 25 October 2026

The best American beauty brands to gift are Fenty Beauty, Rare Beauty, Glossier, Summer Fridays, Ouai, Pattern Beauty, Saie, Sol de Janeiro, Danessa Myricks Beauty, and Clinique. They offer attractive, easy-to-use products across makeup, skincare, fragrance, and haircare, with gift sets available at several price points.

## Best picks by recipient

- Fenty Beauty - Gloss Bomb lip gloss trios and complexion products; ideal for inclusive shade ranges and makeup lovers. - Rare Beauty - Soft Pinch blushes, lip products, and curated sets; a polished choice for someone who likes effortless makeup. - Glossier - Balm Dotcom, lip sets, and minimalist everyday makeup; best for a low-maintenance beauty fan. - Summer Fridays - Lip Butter Balm sets; an easy, popular gift for teens and skincare enthusiasts. - Ouai - Travel haircare bundles and fragrance products; excellent for someone who enjoys salon-style haircare. - Pattern Beauty - Mini stylers and tools designed especially for curly and coily hair textures. - Saie - Glow and complexion kits; a good choice for natural-looking, dewy makeup. - Sol de Janeiro - Fragrance mist discovery sets and body-care bundles; fun, giftable, and generally easy to enjoy. - Danessa Myricks Beauty - Mini complexion and blurring sets for makeup enthusiasts who like artist-quality products. - Clinique - Black Honey sets; a particularly safe choice because the flattering tinted shade suits many ages and styles.

## Safest all-purpose choices

1. Sol de Janeiro discovery set - best under about $30. 2. Summer Fridays lip balm set - best small luxury gift. 3. Rare Beauty or Fenty Beauty makeup set - best for a makeup lover. 4. Ouai travel bundle - best for haircare. 5. Pattern Beauty mini stylers kit - best for curly or coily hair. 6. Glossier lip-care set - best for a minimalist or first-time beauty gift.

For the least risk, choose a discovery set, lip product, body-care set, or travel-size bundle rather than foundation, complexion shades, or a full-size fragrance.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Summer Fridays

Beauty

21 August 2026 – 25 October 2026 (scans 1–11)

2.1

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

105

Answers naming the brand

4943

Answers collected

2.1

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Summer Fridays ranks #46 among 66 tracked brands for Beauty · United States (21 August 2026 – 25 October 2026). Its visibility is 2.1%. It was named in 105 of 4,943 AI answers across 25 of 150 tracked questions, averaging position 3.1 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 2.1% AI visibility for Summer Fridays in Beauty · United States, measured over 21 August 2026 – 25 October 2026. It ranks #46 among 66 tracked brands.

How often does AI mention this brand?

Summer Fridays was named in 105 of 4,943 collected AI answers, across 25 of 150 tracked questions, for Beauty · United States (21 August 2026 – 25 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Summer Fridays by all 4,943 answers in the published Beauty · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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