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Senso

Senso

AI visibility and ranking for Footwear: Australia

Footwear [AU]
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Sydney footwear label run by the same family for decades, spanning wardrobe staples to statement styles.

Senso
appears in
2.4
% of measured AI answers in this industry and market.

Found score

Track Senso’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 11, 2026

Updated

October 11, 2026

Latest scan visibility

2.7

October 11, 2026

Overall visibility

2.4

27 September – 11 October 2026 (scan 3 of 4)

Industry rank

18

Within this industry and market

Published scan history

Across 11 recorded scans from 16 August 2026 to 11 October 2026, Senso's single-scan score moved from 2.9% to 2.7%, down 0.2 percentage points. Latest recorded scan 2.7% on 11 October 2026; combined-window score 2.4%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 2.4% over 27 September – 11 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
16 August 20262.9%
19 August 20262.2%
22 August 20263.1%
25 August 20263.6%
30 August 20262.2%
6 September 20262.4%
13 September 20264.9%
20 September 20262.7%
27 September 20262.2%
4 October 20262.4%
11 October 20262.7%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

2.2%

Perplexity Logo

Perplexity

3.6%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

1.6%

27 September – 11 October 2026 (scan 3 of 4)

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Perplexity names Senso most often.

It appears in 3.6% of collected Perplexity answers and 1.6% of Google AI Overviews answers: a difference of 2.0 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 18 of 150 questions.

Senso appears in at least one collected answer to 12.0% of the tracked questions. That is question coverage; the 2.4% visibility score measures its share of individual answers.

Across 11 published scans, visibility ranged from 2.2% to 4.9%. The latest scan was 2.7% on 11 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

27 September – 11 October 2026 (scan 3 of 4)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best Australian designer shoes
  • Best Australian footwear brands
  • Best Australian owned shoe brands
  • Best Australian shoe brand for gifts
  • Best Australian shoe brands
  • Best Australian shoe designers

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best Australian shoe brands (R.M. Williams, Blundstone, Bared Footwear)
  • Best shoe brands Australia (R.M. Williams, Aquila, Wittner)
  • Best Australian shoe brands for work (R.M. Williams, FRANKiE4, Mongrel Boots)
  • Best award winning Australian footwear brands (FRANKiE4, Bared Footwear, R.M. Williams)
  • Best independent shoe brands Australia (Habbot, Bared Footwear, EOS Footwear)
  • Best Australian designer shoes (A.EMERY, Aquila, R.M. Williams)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best online shoe stores Australia

From the recorded answer

Styletread: A dedicated footwear destination featuring popular brands like Birkenstock, Converse, and Senso.
Read recorded answer

Recorded answer text · Google AI Overviews · 11 October 2026

Australia has many top online shoe stores depending on the style, brand, and type of footwear you need:

- All-Rounders & Fashion: - THE ICONIC: Offers a massive range of sneakers, heels, boots, and casual shoes from local and international brands with fast delivery. - Styletread: A dedicated footwear destination featuring popular brands like Birkenstock, Converse, and Senso. - Sneakers & Hype: - ShoeGrab: One of Australia's largest marketplaces for Nike, ASICS, Adidas, and collector-favorite drops. - Foot Locker Australia: Great for athletic footwear, basketball shoes, and iconic sneaker releases from Jordan, New Balance, and Nike. - Comfort, Work & Everyday: - Shoe HQ: Home to comfortable and classic labels like Sandler, Easy Steps, and Wide Steps. - Shoe Warehouse: Features family brands like Hush Puppies, Skechers, and Julius Marlow with frequent sales. - Mathers & Mountfords: Trusted long-standing Australian retailers focusing on supportive, durable, and leather footwear. - Women's Designer & Boutique: - Jo Mercer: Known for contemporary women's leather boots, loafers, heels, and slides. - NOVO Shoes: Budget-friendly, trend-driven women's shoes and bags.

To help you find the right pair, tell me:

- What type of shoe are you looking for (sneakers, work boots, sandals, formal heels)? - Who is it for (men, women, or kids)? - What is your approximate budget?

ChatGPT

The question asked

Best boutique shoe labels Australia

From the recorded answer

!Senso Kashaya II Heeled Mules in Black | MYER …
Read recorded answer

Recorded answer text · ChatGPT · 11 October 2026

If you're looking for boutique shoe labels in Australia with a designer feel, I'd start with independent Australian brands that focus on distinctive silhouettes, beautiful leather, and less mainstream styles. The best options range from minimalist, understated footwear to sculptural sandals and statement heels. Recent Australian fashion roundups highlight several standout labels worth exploring. www.broadsheet.com.auconcreteplayground.comgraziamagazine.com

## 10 Australian shoe labels worth knowing

!Nelson Made | Juliette Sandal in Black | The UNDONE

1\. Nelson Made

(Best for craftsmanship)

Sculptural, artful shoes with a design-studio feel. A standout for locally made footwear, considered materials and distinctive sandals.

Style: minimalist, architectural, artisanal

Shop Nelson Made

---

![The Remly Sandal - A.EMERY](

2\. A.Emery

Refined, understated sandals and slides in earthy neutrals. Ideal if you love quiet luxury and pared-back holiday dressing.

Style: understated, Mediterranean, minimalist

Shop A.Emery

---

!Senso Kashaya II Heeled Mules in Black | MYER

3\. Senso

Fashion-forward heels, boots and sandals with contemporary shapes. A good choice for trend-led footwear that still feels polished.

Style: modern, elevated, fashion-forward

Shop Senso

---

!Lms Women's the Grace Pink Heel Shoe | David Jones

4\. LMS

A more fashion-insider option, with distinctive heels, unexpected textures and statement-making designs.

Style: editorial, bold, contemporary

Shop LMS

---

![Maria Farro Aelia sandal in natural leather

- Soleil Blue](

5\. Maria Farro

Relaxed, beautifully simple leather footwear inspired by Bondi and the Greek islands. The brand's shoes are made in Crete.

Style: resort, artisanal, effortless

Shop Maria Farro

---

!James Smith Bellagio Sandal Island Tan - Fifi & Annie

6\. JAMES SMITH

Clean, European-inspired designs with a focus on considered materials and enduring shapes. Excellent for a sophisticated everyday wardrobe.

Style: refined, modernist, timeless

Shop JAMES SMITH

---

!ST. AGNI for Women | REVERSIBLE

7\. St. Agni

Sleek sandals, flats and contemporary shoes with a restrained, architectural aesthetic. One of the strongest options for a minimalist designer look.

Style: quiet luxury, contemporary, pared-back

Shop St. Agni

---

![Eon Tall Boot Black - SOL SANA](

8\. Sol Sana

Wearable boots, heels and sandals with a more trend-conscious edge. Good for building a stylish collection without always paying luxury-designer prices.

Style: contemporary, versatile, trend-led

Shop Sol Sana

---

!Woodlark Black Leather Loafers | Bared Footwear

9\. Bared Footwear

A strong choice for stylish loafers, boots and everyday shoes with foot-support features. Best when comfort matters as much as aesthetics.

Style: practical, polished, comfort-focused

Shop Bared Footwear

---

![Alba Pearl Sculptural Heel | Deep Violet | Aje - Aje NZ](

10\. Aje

Sculptural heels, distinctive mules and occasion footwear that complement statement clothing. Particularly worth a look for events and dressing up.

Style: feminine, sculptural, occasionwear

Shop Aje

These picks draw on Australian footwear guides from Broadsheet, Concrete Playground and Grazia. www.broadsheet.com.auconcreteplayground.comgraziamagazine.com

## My shortlist by aesthetic

!A. EMERY Turi Leather Sandals | endource

Quiet luxury

A.Emery · St. Agni · JAMES SMITH

!Black-Owned Brands In Fashion, Beauty, Wellness, Home Decor, & Food

Boutique and directional

Nelson Made · LMS · Senso

![GALLA Tan Leather Sandal - 1cm Heel, Gold Strap| Piccola Shoes - PiccolaShoes](

Resort and relaxed luxury

Maria Farro · A.Emery · St. Agni

!Lana Wilkinson Official | Women's Australian Designer Shoes

Everyday boots and shoes

Sol Sana · Bared · JAMES SMITH

If I were narrowing it to three\: Nelson Made for distinctive design, A.Emery for minimalist luxury, and LMS for statement fashion.

Are you looking for women's or men's shoes, and which style interests you most - minimalist luxury, unique boutique designs, or affordable designer shoes? I can narrow the list to the labels that best fit your taste.

Perplexity

The question asked

Best Australian footwear brands

From the recorded answer

Senso - Contemporary footwear spanning sandals, heels, loafers, and boots, with a strong Australian design identity.
Read recorded answer

Recorded answer text · Perplexity · 11 October 2026

Australia has excellent footwear brands across comfort, fashion, leather goods, and outdoor shoes. The best choices include:

- RM Williams - Iconic handcrafted leather boots, especially the Chelsea-style Craftsman; best for durability and timeless style. - Blundstone - Rugged, comfortable elastic-sided boots suited to everyday wear and outdoor use. - Bared Footwear - Stylish women's shoes designed around podiatrist-informed comfort; it became Australia's first B Corp-certified footwear label in 2021. - Aquila - Melbourne-founded brand known for men's leather dress shoes, boots, and smart-casual styles. - A.Emery - Minimalist, refined sandals with a fashion-forward aesthetic; frequently recognized among Australia's leading sandal brands. - Senso - Contemporary footwear spanning sandals, heels, loafers, and boots, with a strong Australian design identity. - Alohas Australia? - Not Australian-founded, so exclude if you want strictly Australian brands. - Alias Mae - Fashion-led women's boots, heels, and sandals, particularly strong for statement styles. - Windsor Smith - Trend-driven platform shoes, boots, and sneakers at accessible prices. - Rollie - Lightweight, colorful everyday shoes and sneakers, ideal for travel. - Archies Footwear - Popular anatomically shaped thongs/flip-flops designed for arch support; highly rated by Australian consumers. - Volley - Classic Australian canvas sneakers with a strong heritage and casual styling. - Mongrel Boots - Hard-wearing Australian work boots, made for trades and outdoor environments. - R.M. Williams - Best premium investment boot; Blundstone is generally the more affordable, casual alternative.

### Quick picks by need

| Need | Best brands | |---|---| | Premium leather boots | RM Williams | | Everyday boots | Blundstone | | Comfortable women's shoes | Bared | | Men's dress shoes | Aquila | | Minimalist sandals | A.Emery | | Supportive thongs | Archies | | Lightweight sneakers | Rollie | | Work boots | Mongrel Boots | | Fashion-forward women's footwear | Senso, Alias Mae | | Classic casual sneakers | Volley |

For a strictly Australian-owned or Australian-made shortlist, check each brand's current ownership and manufacturing details: many Australian labels design locally but manufacture overseas.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Senso

Footwear

27 September – 11 October 2026 (scan 3 of 4)

2.4

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

33

Answers naming the brand

1350

Answers collected

2.4

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Senso ranks #18 among 36 tracked brands for Footwear · Australia (27 September – 11 October 2026). Its visibility is 2.4%. It was named in 33 of 1,350 AI answers across 18 of 150 tracked questions, averaging position 4.2 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 2.4% AI visibility for Senso in Footwear · Australia, measured over 27 September – 11 October 2026. It ranks #18 among 36 tracked brands.

How often does AI mention this brand?

Senso was named in 33 of 1,350 collected AI answers, across 18 of 150 tracked questions, for Footwear · Australia (27 September – 11 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Senso by all 1,350 answers in the published Footwear · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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