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Beauty
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Saie

Saie

AI visibility and ranking for Beauty: United States

Independent skin-first clean makeup brand founded by Laney Crowell.

Saie
appears in
2.8
% of measured AI answers in this industry and market.

Found score

Track Saie’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 25, 2026

Updated

October 25, 2026

Latest scan visibility

3.3

October 25, 2026

Overall visibility

2.8

21 August 2026 – 25 October 2026 (scans 1–11)

Industry rank

34

Within this industry and market

Published scan history

Across 11 recorded scans from 21 August 2026 to 25 October 2026, Saie's single-scan score moved from 2.4% to 3.3%, up 0.9 percentage points. Latest recorded scan 3.3% on 25 October 2026; combined-window score 2.8%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 2.8% over 21 August 2026 – 25 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20262.4%
24 August 20262.9%
30 August 20262.9%
6 September 20262.7%
13 September 20262.0%
20 September 20262.7%
27 September 20262.7%
4 October 20262.9%
11 October 20263.1%
18 October 20262.9%
25 October 20263.3%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

3.7%

Perplexity Logo

Perplexity

2.7%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

1.9%

21 August 2026 – 25 October 2026 (scans 1–11)

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ChatGPT names Saie most often.

It appears in 3.7% of collected ChatGPT answers and 1.9% of Google AI Overviews answers: a difference of 1.8 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 17 of 150 questions.

Saie appears in at least one collected answer to 11.3% of the tracked questions. That is question coverage; the 2.8% visibility score measures its share of individual answers.

Across 11 published scans, visibility ranged from 2.0% to 3.3%. The latest scan was 3.3% on 25 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 25 October 2026 (scans 1–11)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best American beauty brands
  • Best American beauty brands on sale
  • Best American beauty brands to gift
  • Best American makeup brands
  • Best BB cream in America
  • Best carbon neutral beauty brands in America

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best American beauty brands (Fenty Beauty, Rare Beauty, e.l.f. Cosmetics)
  • Best American skincare brands (CeraVe, Paula's Choice, Neutrogena)
  • American alternatives to expensive skincare (SkinCeuticals, Paula's Choice, CeraVe)
  • Best American skincare brands 2026 (CeraVe, Vanicream, Paula's Choice)
  • What American skincare brands do people actually recommend (CeraVe, Vanicream, Paula's Choice)
  • Which American skincare brands are worth the money (CeraVe, Vanicream, Paula's Choice)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best clean beauty brands in America

From the recorded answer

Saie: Specializes in radiant, expert-formulated complexion and glow products like the Glowy Super Gel.
Read recorded answer

Recorded answer text · Google AI Overviews · 25 October 2026

The top clean beauty brands in America combine high-performance makeup and skincare with strict ingredient standards:

### Top Clean Beauty Brands

- ILIA Beauty: Famed for skincare-meets-makeup hybrids like serum skin tints and clean mascaras. - Tata Harper: A luxury green beauty pioneer making 100% natural, high-potency formulas on its farm in Vermont. - Kosas: Known for lightweight, botanical-rich makeup that adheres to a strict 2,700-ingredient blacklist. - Saie: Specializes in radiant, expert-formulated complexion and glow products like the Glowy Super Gel. - Merit: Focuses on minimalist, five-minute makeup essentials like the Flush Balm Blush and The Minimalist Complexion Stick. - Tower 28 Beauty: California-based and designed specifically for sensitive skin, featuring popular options like SPF 30 tinted sunscreens and lip glosses. - RMS Beauty: A pioneer in organic, oil-based foundations and cream color cosmetics that give a natural skin glow.

### Where to Shop

- Sephora: Features a dedicated Clean at Sephora program that curates items free from specific sulfates, parabens, and phthalates. - Ulta Beauty: Operates a Conscious Beauty pillar system highlighting clean ingredients, cruelty-free formulas, and sustainable packaging.

If you'd like to narrow this down, let me know:

- Are you looking for skincare or makeup? - What is your skin type (dry, oily, sensitive) or preferred budget?

ChatGPT

The question asked

Best cream blush in the US

From the recorded answer

### 5\. Saie Dew Blush …
Read recorded answer

Recorded answer text · ChatGPT · 25 October 2026

# Best cream blushes in the US

The best cream blush depends on whether you want a natural, dewy flush, a soft matte finish, or a highly pigmented pop of color. For most people, I'd prioritize easy blending, buildable pigment, flattering shades, and staying power\.

Here are the cream blushes I'd shortlist across luxury, mid-range, and affordable makeup.

## My top 5 picks

![Rhode Pocket Blush - boxatkm](

### 1\. Rhode Pocket Blush

(Best overall pick)

Around \$25 · Dewy finish

A portable, easy-to-blend balm that gives a fresh, natural-looking flush. Great for quick everyday makeup and touch-ups. www.allure.comwww.harpersbazaar.comwww.ulta.com

Shop Rhode

---

### 2\. Tower 28 BeachPlease Cream Blush

\$20 · Dewy finish

Best for a soft, juicy glow. It blends easily with fingers and can double as lip color. A particularly good option if you prefer a fragrance-free formula. www.allure.comwww.harpersbazaar.comwww.glamour.comshopping.yahoo.com

Shop at Sephora

---

### 3\. Rare Beauty Soft Pinch Matte Bouncy Blush

\$27 · Soft matte finish

My pick for a blurred, polished look rather than a shiny glow. The cream-to-powder texture delivers buildable color and a more diffused finish. www.allure.comshopping.yahoo.com

Shop Rare Beauty

---

### 4\. e.l.f. Cosmetics Putty Blush

(Best budget)

\$8 · Semi-matte finish

An excellent inexpensive option with a creamy texture that sets to a softer, powder-like finish. Ideal if you want to try cream blush without spending much. www.harpersbazaar.comwww.ulta.com

Shop at Ulta Beauty

---

### 5\. Saie Dew Blush

\$26 · Radiant finish

Best for a luminous, hydrated-looking complexion. It is technically a liquid-cream blush, with concentrated pigment, so start with a tiny dot and blend quickly. www.glamour.comwww.insiderbeauty.com

Shop Saie

## Which one should you buy?

| If you want… | My pick | |--------|--------| | The best all-round everyday blush | Rhode Pocket Blush | | Glowy, dewy cheeks | Tower 28 or Saie | | A soft-focus, matte look | Rare Beauty Bouncy Blush | | The best under \$10 | e.l.f. Putty Blush | | A simple, finger-friendly balm | Rhode or Tower 28 |

These are editorial recommendations, not a universal ranking; the best shade and formula also depend on your skin tone and skin type.

## Let me narrow it down for you

1\. What's your skin type?

Dry

Oily

Combination

Normal

Mature / fine lines

---

2\. What finish do you love?

Dewy and glowy

Natural, skin-like glow

Soft matte / blurred

---

3\. What's your budget?

Under \$10

Under \$30

\$30-\$45

Any budget

---

4\. What's your skin tone?

Fair / light

Medium / olive

Tan

Deep

[Find my best cream blush]

Perplexity

The question asked

Best American beauty brands to gift

From the recorded answer

The best American beauty brands to gift are Fenty Beauty, Rare Beauty, Glossier, Summer Fridays, Ouai, Pattern Beauty, Saie, Sol de Janeiro, Danessa Myricks Beauty, and Clinique. They offer attractive, easy-to-use products across makeup, skincare, fragrance, and haircare, with gift sets available at several price points.
Read recorded answer

Recorded answer text · Perplexity · 25 October 2026

The best American beauty brands to gift are Fenty Beauty, Rare Beauty, Glossier, Summer Fridays, Ouai, Pattern Beauty, Saie, Sol de Janeiro, Danessa Myricks Beauty, and Clinique. They offer attractive, easy-to-use products across makeup, skincare, fragrance, and haircare, with gift sets available at several price points.

## Best picks by recipient

- Fenty Beauty - Gloss Bomb lip gloss trios and complexion products; ideal for inclusive shade ranges and makeup lovers. - Rare Beauty - Soft Pinch blushes, lip products, and curated sets; a polished choice for someone who likes effortless makeup. - Glossier - Balm Dotcom, lip sets, and minimalist everyday makeup; best for a low-maintenance beauty fan. - Summer Fridays - Lip Butter Balm sets; an easy, popular gift for teens and skincare enthusiasts. - Ouai - Travel haircare bundles and fragrance products; excellent for someone who enjoys salon-style haircare. - Pattern Beauty - Mini stylers and tools designed especially for curly and coily hair textures. - Saie - Glow and complexion kits; a good choice for natural-looking, dewy makeup. - Sol de Janeiro - Fragrance mist discovery sets and body-care bundles; fun, giftable, and generally easy to enjoy. - Danessa Myricks Beauty - Mini complexion and blurring sets for makeup enthusiasts who like artist-quality products. - Clinique - Black Honey sets; a particularly safe choice because the flattering tinted shade suits many ages and styles.

## Safest all-purpose choices

1. Sol de Janeiro discovery set - best under about $30. 2. Summer Fridays lip balm set - best small luxury gift. 3. Rare Beauty or Fenty Beauty makeup set - best for a makeup lover. 4. Ouai travel bundle - best for haircare. 5. Pattern Beauty mini stylers kit - best for curly or coily hair. 6. Glossier lip-care set - best for a minimalist or first-time beauty gift.

For the least risk, choose a discovery set, lip product, body-care set, or travel-size bundle rather than foundation, complexion shades, or a full-size fragrance.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Saie

Beauty

21 August 2026 – 25 October 2026 (scans 1–11)

2.8

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

137

Answers naming the brand

4943

Answers collected

2.8

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Saie ranks #34 among 66 tracked brands for Beauty · United States (21 August 2026 – 25 October 2026). Its visibility is 2.8%. It was named in 137 of 4,943 AI answers across 17 of 150 tracked questions, averaging position 3.2 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 2.8% AI visibility for Saie in Beauty · United States, measured over 21 August 2026 – 25 October 2026. It ranks #34 among 66 tracked brands.

How often does AI mention this brand?

Saie was named in 137 of 4,943 collected AI answers, across 17 of 150 tracked questions, for Beauty · United States (21 August 2026 – 25 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Saie by all 4,943 answers in the published Beauty · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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