Across 8 recorded scans from 21 August 2026 to 4 October 2026, Rhug Wild Beauty's single-scan score moved from 0.7% to 0.2%, down 0.5 percentage points. Latest recorded scan 0.2% on 4 October 2026; combined-window score 0.4%.
View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.4% over 21 August 2026 – 4 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan date
Single-scan score
21 August 2026
0.7%
24 August 2026
0.4%
30 August 2026
0.7%
6 September 2026
0.4%
13 September 2026
0.2%
20 September 2026
0.2%
27 September 2026
0.0%
4 October 2026
0.2%
Latest scan = one scan. Overall visibility = all answers in the published window.
Visibility across AI platforms
Share of answers naming this brand
ChatGPT
0.4%
Perplexity
0.2%
AI Overviews
0.5%
21 August 2026 – 4 October 2026 (scans 1–8)
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Google AI Overviews names Rhug Wild Beauty most often.
It appears in 0.5% of collected Google AI Overviews answers and 0.2% of Perplexity answers: a difference of 0.3 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.
Named across 6 of 150 questions.
Rhug Wild Beauty appears in at least one collected answer to 4.0% of the tracked questions. That is question coverage; the 0.4% visibility score measures its share of individual answers.
Across 8 published scans, visibility ranged from 0.0% to 0.7%. The latest scan was 0.2% on 4 October 2026. Individual scan scores and the published-window score describe different samples.
The brand is named in at least one collected answer to each of these questions.
Best British made skincare
Best British skincare brands 2026
Best new British skincare brands
Best organic skincare in Britain
Best skincare Made in Britain not overseas
Which British skincare brands ship internationally
Examples from the published question set. A mention on one platform does not mean every platform names the brand.
Other brands in these answers
Prompts that surface other brands
Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.
Best British beauty brands (Charlotte Tilbury, Liz Earle, ELEMIS)
Best British owned skincare (Medik8, Pai Skincare, Neal's Yard Remedies)
Best British skincare brands (Medik8, ELEMIS, REN Clean Skincare)
Best skincare brands founded in the UK (ELEMIS, Medik8, Pai Skincare)
Which British skincare brands ship internationally (Sarah Chapman, Neal's Yard Remedies, ELEMIS)
Best British beauty brands to gift (Charlotte Tilbury, Molton Brown, ELEMIS)
Competitor names are shown where they appear in the collected examples.
Recorded AI questions and answers
Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.
Google AI Overviews
The question asked
Best new British skincare brands
From the recorded answer
Rhug Wild Beauty: An organic, luxury estate-grown line from North Wales harnessing wild-foraged botanicals and spring water from a sprawling 12,500-acre biodynamic farm.
Read recorded answer
Recorded answer text · Google AI Overviews · 4 October 2026
The UK's independent beauty scene features several exciting, newer, and fast-rising British skincare brands focusing on science, barrier health, and sustainability:
- BYOMA: Launched with a focus on affordable, dermatologist-tested skin barrier care powered by tri-ceramide complexes and bright, shelf-friendly packaging.
- Skin Rocks: Founded by prominent facialist and educator Caroline Hirons, offering high-performance, expertly formulated targeted products like barrier support masks and retinoids.
- UpCircle Beauty: A pioneering circular beauty brand based in London that repurposes discarded natural byproducts-like used coffee grounds and argan shell powder-into award-winning vegan and cruelty-free skincare.
- Wildsmith Skin: Rooted in the historic Heckfield Estate, this science-led botanical line utilizes sustainable, estate-grown ingredients and advanced bio-actives for targeted anti-aging and skin repair.
- Rhug Wild Beauty: An organic, luxury estate-grown line from North Wales harnessing wild-foraged botanicals and spring water from a sprawling 12,500-acre biodynamic farm.
If you share your primary skin concern (such as dryness, sensitivity, or breakouts) and budget preference, I can recommend specific hero products from these British brands.
ChatGPT
The question asked
Best British made skincare
From the recorded answer
Rhug Wild Beauty - worth considering if you want organic, natural and very provenance-focused skincare, using botanicals sourced from the Rhug Estate in Wales. Country and Town House …
Read recorded answer
Recorded answer text · ChatGPT · 20 September 2026
If you mean British brands that are actually made in the UK, rather than simply British-founded, these are the ones I'd look at:
- Medik8 - the standout for science-led, anti-ageing skincare. Virtually all products are formulated and manufactured at its own ISO-certified facility just outside London. Its Crystal Retinal range is particularly well known. Medik8 Medik8
- Evolve Organic Beauty - excellent if you prefer natural/organic and environmentally conscious skincare. Products are made in small batches in Hertfordshire, and the company says they are over 99% natural. Evolve Organic Beauty Evolve Organic Beauty
- OSKIA London - a good choice for luxurious, active-rich skincare, with a focus on vitamins, minerals, peptides and bio-actives. Its products are made in the UK. Country and Town House
- Sarah Chapman Skinesis - particularly appealing for luxury, facialist-style skincare; the range grew out of Sarah Chapman's London clinic practice. Country and Town House
- Neal's Yard Remedies - a classic British option if you like botanical, aromatherapy-style skincare. It began in Covent Garden in 1981. Country and Town House
- Rhug Wild Beauty - worth considering if you want organic, natural and very provenance-focused skincare, using botanicals sourced from the Rhug Estate in Wales. Country and Town House
### If I were choosing a routine
For results/anti-ageing: Medik8
For natural/organic: Evolve
For luxury: Sarah Chapman or OSKIA
For botanical: Neal's Yard
For Wales/organic provenance: Rhug Wild Beauty
If you tell me your age, skin type (dry/oily/combination/sensitive) and your main concern - e.g. wrinkles, pigmentation, redness, acne or glow - I can narrow this down to a 3-5 product British-made routine.
Perplexity
The question asked
Best organic skincare in Britain
From the recorded answer
A few other UK brands that also come up in organic/natural skincare guides are Organii, Rhug Wild Beauty, Nathalie Bond, and Lovegrove Essentials.
Read recorded answer
Recorded answer text · Perplexity · 6 September 2026
If you want the best organic skincare in Britain, the strongest recurring names in UK-focused roundups are Neal's Yard Remedies, Evolve Organic Beauty, Green People, Dr. Organic, and Skin & Tonic.
A practical shortlist by use case:
- Best overall heritage brand: Neal's Yard Remedies - highlighted as the UK's first certified organic health and beauty brand, with a long-standing organic positioning.
- Best modern British brand: Evolve Organic Beauty - described as a purpose-driven British brand making eco-conscious, natural products.
- Best for certified organic options: Skin & Tonic - reported as independently certified organic and natural by COSMOS.
- Best for broad range / accessible shopping: Green People - a long-running UK organic beauty brand with a wide organic skincare offering.
- Best for everyday natural-organic products: Dr. Organic - consistently appears in UK natural-skincare roundups and brand listings.
- Best if you want highly certified products: Botanicals - states that every product is certified organic by the Soil Association.
A few other UK brands that also come up in organic/natural skincare guides are Organii, Rhug Wild Beauty, Nathalie Bond, and Lovegrove Essentials.
If you want, I can narrow this down further by budget, sensitive skin, anti-ageing, or best vegan organic brands in the UK.
Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.
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Product fit
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This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.
Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.
In the Found by Flux AI Visibility Index, Rhug Wild Beauty ranks #27 among 34 tracked brands for Beauty · United Kingdom (21 August 2026 – 4 October 2026). Its visibility is 0.4%. It was named in 13 of 3,600 AI answers across 6 of 150 tracked questions, averaging position 4.5 when mentioned.
Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.
The scores, explained.
The scope, scores and comparisons behind this brand profile.
What is this brand’s AI Visibility Score?
Found by Flux records 0.4% AI visibility for Rhug Wild Beauty in Beauty · United Kingdom, measured over 21 August 2026 – 4 October 2026. It ranks #27 among 34 tracked brands.
How often does AI mention this brand?
Rhug Wild Beauty was named in 13 of 3,600 collected AI answers, across 6 of 150 tracked questions, for Beauty · United Kingdom (21 August 2026 – 4 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.
How is the AI Visibility Score calculated?
Found divides the number of collected answers naming Rhug Wild Beauty by all 3,600 answers in the published Beauty · United Kingdom sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.
