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My Creative Box

My Creative Box

AI visibility and ranking for Toys & Games: Australia

Toys & Games [AU]
Visit website ↗

Australian-designed kids subscription boxes for craft and STEM activities.

My Creative Box
appears in
1.7
% of measured AI answers in this industry and market.

Found score

Track My Creative Box’s AI visibility weekly →

AI visibility scores and ranking

Data through

November 8, 2026

Updated

November 8, 2026

Latest scan visibility

2.2

November 8, 2026

Overall visibility

1.7

21 August – 8 November 2026 (scans 1–13)

Industry rank

10

Within this industry and market

Published scan history

Across 13 recorded scans from 21 August 2026 to 8 November 2026, My Creative Box's single-scan score moved from 1.6% to 2.2%, up 0.6 percentage points. Latest recorded scan 2.2% on 8 November 2026; combined-window score 1.7%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 1.7% over 21 August – 8 November 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20261.6%
24 August 20262.0%
30 August 20261.3%
6 September 20261.8%
13 September 20261.6%
20 September 20261.8%
27 September 20260.9%
4 October 20260.9%
11 October 20261.6%
18 October 20262.0%
25 October 20262.0%
1 November 20262.4%
8 November 20262.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

2.7%

Perplexity Logo

Perplexity

1.0%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

1.4%

21 August – 8 November 2026 (scans 1–13)

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ChatGPT names My Creative Box most often.

It appears in 2.7% of collected ChatGPT answers and 1.0% of Perplexity answers: a difference of 1.7 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 20 of 150 questions.

My Creative Box appears in at least one collected answer to 13.3% of the tracked questions. That is question coverage; the 1.7% visibility score measures its share of individual answers.

Across 13 published scans, visibility ranged from 0.9% to 2.4%. The latest scan was 2.2% on 8 November 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August – 8 November 2026 (scans 1–13)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best Australian owned toy companies
  • Best Australian toy brands
  • Best Australian toy brands for kids
  • Best Australian toy companies for parents
  • Best Australiana toys for kids
  • Best Christmas gifts for kids Australia

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best kids toy brands Australia (Connetix Tiles, Moose Toys, Tiger Tribe)
  • Best small business toy brands Australia (QToys, The Freckled Frog, Happy Planet Toys)
  • Best Australian designed toys (Connetix Tiles, Tiger Tribe, Moose Toys)
  • Best Australian toy brands compared to overseas brands (Connetix Tiles, Moose Toys, QToys)
  • Best Australian toy brands for babies and toddlers (Jellystone Designs, Tiger Tribe, Connetix Tiles)
  • Best Australian toy brands parents trust (Moose Toys, Connetix Tiles, Tiger Tribe)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best toy subscription boxes Australia

From the recorded answer

### 2. My Creative Box …
Read recorded answer

Recorded answer text · Google AI Overviews · 8 November 2026

Here are some of the best toy and activity subscription boxes available in Australia, tailored to different ages and interests:

### 1. Lovevery (The Play Kits)

- Best for: Stage-based developmental and Montessori-aligned toys (Babies to Toddlers) - What you get: Backed by child development experts, Lovevery Australia delivers stage-based play kits every 2 to 3 months. Each kit comes with organic, sustainable wooden and sensory toys, plus a comprehensive play guide for parents. - Price: Around AUD $230 per kit (varies by stage/age set)

### 2. My Creative Box

- Best for: Arts, crafts, and STEM activities (Ages 2 to 7+) - What you get: Australia's popular hands-on creativity and learning box. Each box centers around a fun theme with multiple hands-on craft projects, activity cards, and learning guides designed to spark imagination. - Price: Ranges from roughly AUD $39.95 per box up to prepaid multi-month options (e.g., ~AUD $310.95 for a 6-month gift subscription)

### 3. The Curated Parcel (Montessori Play & Learn Box)

- Best for: Plastic-free, Montessori-inspired learning (Babies & Toddlers, 0-2 years) - What you get: Shipped straight from Melbourne, The Curated Parcel provides educator-selected, eco-friendly, age-appropriate wooden toys and learning tools tailored for early milestones. Available as a subscription or one-off box. - Price: Around AUD $109.95 per box (plus shipping)

### 4. Happy Hands Messy Play (Monthly Sensory Play Box)

- Best for: Sensory play, dough, and small-world exploration - What you get: Offered by Happy Hands Messy Play, these educator-led monthly boxes feature themed sensory bases, homemade playdough, reusable tools, and imaginative elements. - Price: Around AUD $44.39 per box

### 5. My Sensory Space (Curated Fidget & Sensory Box)

- Best for: Fidget and emotional regulation toys (Ages 5 to 12) - What you get: Curated by industry professionals through Sensory Space Australia, these monthly boxes focus on quiet fidgets, focus-enhancing tools, and calming sensory items. - Price: Around AUD $59.99 per month (with free delivery offers)

### 6. Love My Baby (Toddler Surprise Subscription Boxes)

- Best for: Surprises including wooden puzzles, books, and boutique toys (Ages 2 to 3+) - What you get: Available via Love My Baby, this Australian-made subscription sends monthly curated items like wooden toys, puzzles, organic cotton clothing, and flashcard games. - Price: Varies by subscription tier, renewing monthly with flexible cancellation.

ChatGPT

The question asked

Best Australian toy companies for parents

From the recorded answer

!My Creative Box | Aussie Animals Eco Box | Creative fun and play …
Read recorded answer

Recorded answer text · ChatGPT · 8 November 2026

Here are some of the best Australian toy companies and homegrown toy brands for parents to explore in 2026. I've prioritised brands that offer educational value, imaginative play, quality design, durability and products that support children's development.

## Top 10 Australian toy brands

!Klocki magnetyczne dla dzieci 120 el. Pastel Creative Pack Connetix (712038855902) • Cena, Opinie • Magnetyczne 12987011515 • Allegro

1\. CONNETIX

(Best overall)

- Australian-owned magnetic tile company. - Encourages STEM learning, creativity and problem-solving. - Excellent for open-ended family play.

Website: Connetix

---

![QToys First Birthday Set | Montessori Toys for Baby and Toddler - Growing Little Folks](

2\. QToys

- Melbourne-based, Australian-owned company. - Wooden Montessori-inspired educational toys. - Great for fine motor skills, early learning and problem-solving.

Website: QToys

---

![Felt Vegetables and Fruits Set A (Set of 14 pieces) - Tara Treasures](

3\. Tara Treasures

- Beautiful handcrafted felt toys. - Pretend food, animals and imaginative play sets. - Particularly appealing for parents who value handmade products.

Website: Tara Treasures

---

!Buy Iconic Tram by Make Me Iconic | HipKids Online

4\. Make Me Iconic

- Australian-inspired toys and games. - Iconic Australian animals, landmarks and transport. - Great for gifts and cultural learning.

Website: Make Me Iconic

---

!Freckled Frog Artist Palette Puzzle | Wooden Puzzles | Toypark - Toypark Australia

5\. The Freckled Frog

- Wooden educational toys and puzzles. - Supports early childhood development. - Good for preschool and kindergarten-aged children.

Website: The Freckled Frog

---

!Rainbow Stacker | Multipurpose Teether Toy | Jellystone Designs - Jellystone Designs US

6\. Jellystone Designs

- Sensory toys, teethers and stacking toys. - Designed for little hands and exploration. - Worth considering for babies and toddlers.

Website: Jellystone Designs

---

!Moose Toys Bluey Ultimate Play & Go Set | kleertjes.com

7\. Moose Toys

- One of Australia's best-known toy companies. - Known for Bluey products, Little Live Pets and collectibles. - Strong choice for mainstream play and entertainment.

Website: Moose Toys

---

!Plum® Metal Outdoor Climbing Dome with Slide, Monkey Bars & Swing Arm- Kids Toys Warehouse

8\. Plum Play

- Outdoor play equipment. - Climbing frames, swings and active play. - Great for physical development and outdoor family activities.

Website: Plum Play Australia

---

![Honeysticks Beeswax Crayons Originals 12pk - Honeysticks AU](

9\. Honeysticks

- Natural beeswax crayons and art materials. - Encourages creative expression. - A good option for parents interested in alternative art supplies.

Website: Honeysticks

---

!My Creative Box | Aussie Animals Eco Box | Creative fun and play

10\. My Creative Box

- Children's craft and activity kits. - Encourages creativity and hands-on learning. - Convenient for parents looking for screen-free activities.

Website: My Creative Box

Note: These are Australian-owned, Australian-designed or Australian-originated brands, not necessarily Australian-manufactured products. For example, check individual product labels if buying Australian-made is important.

## My recommendations by parenting priority

| Parent priority | Brands to explore | |--------|--------| | Educational development | QToys, CONNETIX | | Eco-conscious toys | QToys, Honeysticks | | Imaginative play | Tara Treasures, The Freckled Frog | | Baby and toddler play | Jellystone Designs | | Outdoor activities | Plum Play | | Australian-themed gifts | Make Me Iconic | | Mainstream entertainment | Moose Toys | | Creative activities | My Creative Box |

The 2026 Australian Toy Association awards are also worth watching. Their recognised products include entries from Moose Toys, Modern Brands and other Australian toy industry participants. austoy.com.auaustoy.com.au

## Where should parents start?

A useful additional resource is Hello Charlie's 2026 guide to eco and non-toxic toy brands\. It compares toy brands based on materials, sustainability and transparency. hellocharlie.com.au

---

## One question: what kind of Australian toy companies are you most interested in?

1\. Your main interest

---

2\. Children's age group

---

3\. What are you looking to do?

[Submit]

I can then put together a more targeted list of Australia's leading toy companies, including their websites, product ranges and what makes them stand out.

Perplexity

The question asked

Best new Australian toy brands

From the recorded answer

My Creative Box - Hands-on craft kits and creative-play activities that combine toys with guided experiences.
Read recorded answer

Recorded answer text · Perplexity · 8 November 2026

Here are some of the best newer or fast-growing Australian toy brands to explore in 2026:

- Wobbo Toys - Screen-free interactive toys, including a remote-controlled magnetic snake. Best for active play and novelty gifts. - Pint Sized Toys - Melbourne-based brand launched in 2026, making sustainably sourced timber toys for babies, toddlers and early learning. - CMY Cubes - Colourful optical puzzles and tactile cubes from Sydney, appealing to older children, STEM learners and adults. - My Creative Box - Hands-on craft kits and creative-play activities that combine toys with guided experiences. - Jellystone Designs - Silicone sensory toys, teethers and developmental products, especially suited to babies and toddlers. - Mizzie the Kangaroo - Brisbane-founded educational and baby-product brand with Australian-themed natural-rubber toys. - CONNETIX - One of Australia's strongest magnetic-tile brands, offering open-ended construction and STEM play. - The Freckled Frog - Eco-conscious wooden toys, puzzles and pretend-play products for early learning. - Wheely Bug - Australian-designed animal ride-ons, particularly popular with toddlers and preschoolers. - Calma Koala - Melbourne-made sensory comfort toys designed for babies and toddlers, with support for koala conservation.

Best picks by age or interest:

| Best for | Brand | |---|---| | Babies and toddlers | Jellystone Designs, Pint Sized Toys, Calma Koala | | STEM and construction | CONNETIX, CMY Cubes | | Screen-free active play | Wobbo Toys | | Craft and creativity | My Creative Box | | Wooden and eco-conscious play | The Freckled Frog | | Australian-themed gifts | Mizzie the Kangaroo |

For genuinely new independent brands, start with Pint Sized Toys, Wobbo Toys and CMY Cubes; for the most established Australian success story with strong international appeal, choose CONNETIX.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

My Creative Box

Toys & Games

21 August – 8 November 2026 (scans 1–13)

1.7

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

99

Answers naming the brand

5844

Answers collected

1.7

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, My Creative Box ranks #10 among 31 tracked brands for Toys & Games · Australia (21 August – 8 November 2026). Its visibility is 1.7%. It was named in 99 of 5,844 AI answers across 20 of 150 tracked questions, averaging position 1.6 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 1.7% AI visibility for My Creative Box in Toys & Games · Australia, measured over 21 August – 8 November 2026. It ranks #10 among 31 tracked brands.

How often does AI mention this brand?

My Creative Box was named in 99 of 5,844 collected AI answers, across 20 of 150 tracked questions, for Toys & Games · Australia (21 August – 8 November 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming My Creative Box by all 5,844 answers in the published Toys & Games · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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