Moose Toys

AI Visibility Score and Ranking for

Toys & Games

Toys & Games
Melbourne, VIC
Ranked
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Melbourne-headquartered global toy manufacturer behind Shopkins, Mighty Beanz and Treasure X.

Moose Toys ranks #5 in the AU Toys & Games AI Visibility Index with a Visibility Score of 5.6/100 — named in 25 of 450 AI answers across 15 of 150 tracked questions, averaging position 1.5 when mentioned.

Found Rank

5

·

new

5.6

Visibility score

25

Appearances

15

Prompts hit, of 10

1

Days seen

1.5

Average position

What's working
Working
1. Ranks well when mentioned
Averages position 1.5 across 25 appearances when named by AI.
2. Spread across questions
Shows up in 15 of the 150 tracked questions, not concentrated in one prompt.
3. Cross-platform presence
ChatGPT 8.7% · Perplexity 3.3% · AI Overviews 4.7%.
What could improve
Improve
1. Uneven platform coverage
Perplexity names Moose Toys in only 3.3% of its 150 answers, the weakest of the three platforms tracked.
2. Visibility Score has room to climb
A Visibility Score of 5.6/100 means Moose Toys is named in a minority of the 450 tracked AI answers — most answers do not mention it.
3. Position when mentioned
Already leads the answer order (avg. position 1.5) when named — the opportunity is being named more often.

Where {{BRAND}} sits in {{INDUSTRY}}

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Not every platform agrees.

AI platforms don't agree with each other — here's how {{BRAND}}'s score breaks down, and which one rates it highest.

ChatGPT 8.7% · Perplexity 3.3% · AI Overviews 4.7%

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How it works

The questions shoppers ask. Every day. Every platform.

1. We ask what shoppers ask

150 questions per industry, drawn from real search and AI query data — not questions a brand would write about itself.

2. We ask every day, on every platform.

ChatGPT, Perplexity and Google's AI Overviews. Fourteen consecutive days. Hundreds of answers per industry.

3. We record who gets named.

Every brand mention, its position in the answer, and which platform said it. The Visibility Score is the share of answers a brand appears in. Nothing weighted, nothing modelled.

How every volume is measured

A fixed battery of questions per vertical, asked daily on ChatGPT, Perplexity and Google AI Overviews across the full scan window. Visibility Score is the share of all answers that named the brand. Every population is frozen before scoring, with a documented cut log.

Read the full methodology

Frequently asked questions

What is Moose Toys's AI Visibility Score?

Moose Toys has an AI Visibility Score of 5.6 in the AU Toys & Games AI Visibility Index, ranked #5.

How often does AI recommend Moose Toys?

Moose Toys was named in 25 of 450 AI answers analysed, across 15 tracked questions, averaging position 1.5 when mentioned.

How is the AI Visibility Score calculated?

We asked ChatGPT, Perplexity and Google's AI Overviews the questions Australian toys and games shoppers actually ask, and tracked how often each brand was named. Full methodology at flux.agency/found/methodology.

Want the full picture?

We'll send your complete Visibility Score breakdown, your average position, and the one thing costing you the most visibility. No charge, no pitch.

Get your brand's score