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KEEN Footwear

KEEN Footwear

AI visibility and ranking for Outdoor & Adventure: United States

Outdoor & Adventure [US]
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Outdoor footwear brand.

KEEN Footwear
appears in
1.8
% of measured AI answers in this industry and market.

Found score

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AI visibility scores and ranking

Data through

October 11, 2026

Updated

October 11, 2026

Latest scan visibility

3.3

October 11, 2026

Overall visibility

1.8

21 August 2026 – 11 October 2026 (scans 1–9)

Industry rank

26

Within this industry and market

Published scan history

Across 9 recorded scans from 21 August 2026 to 11 October 2026, KEEN Footwear's single-scan score moved from 2.4% to 3.3%, up 0.9 percentage points. Latest recorded scan 3.3% on 11 October 2026; combined-window score 1.8%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 1.8% over 21 August 2026 – 11 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20262.4%
24 August 20262.2%
30 August 20261.6%
6 September 20261.3%
13 September 20260.9%
20 September 20261.1%
27 September 20261.6%
4 October 20261.8%
11 October 20263.3%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

3.4%

Perplexity Logo

Perplexity

1.5%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.5%

21 August 2026 – 11 October 2026 (scans 1–9)

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ChatGPT names KEEN Footwear most often.

It appears in 3.4% of collected ChatGPT answers and 0.5% of Google AI Overviews answers: a difference of 2.9 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 24 of 150 questions.

KEEN Footwear appears in at least one collected answer to 16.0% of the tracked questions. That is question coverage; the 1.8% visibility score measures its share of individual answers.

Across 9 published scans, visibility ranged from 0.9% to 3.3%. The latest scan was 3.3% on 11 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 11 October 2026 (scans 1–9)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best American hiking brands
  • Best American outdoor brand that ships internationally
  • Best American outdoor brands
  • Best American owned outdoor brands
  • Best PFAS free outdoor gear US
  • Best brand recommended by hiking guides US

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Which outdoor brands are actually American owned (Patagonia, Columbia Sportswear, Mountain Hardwear)
  • Best American owned outdoor brands (Patagonia, Outdoor Research, The North Face)
  • Best American camping brands (REI Co-op, Patagonia, The North Face)
  • Best American outdoor brands (Patagonia, The North Face, Outdoor Research)
  • Which American outdoor brands are sold overseas (Patagonia, The North Face, Columbia Sportswear)
  • Which American outdoor brands are actually good (Patagonia, Outdoor Research, Mystery Ranch)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

What outdoor brands do Americans actually buy

From the recorded answer

Merrell & KEEN: Dominant choices for everyday hiking footwear, trail shoes (like the Merrell Moab), and hybrid outdoor sandals.
Read recorded answer

Recorded answer text · Google AI Overviews · 11 October 2026

Americans buy a mix of mainstream performance labels, heritage brands, and accessible everyday outdoor gear sold through major retailers like REI Co-op and Dick's Sporting Goods.

### Top Outdoor Brands Americans Actually Buy

- Patagonia: Widely popular across the U.S. for both technical gear (like the R1 fleece) and casual/everyday wear, backed by strong repair and sustainability programs. - The North Face: A staple for both high-alpine exploration and mainstream streetwear/urban use. - Columbia Sportswear: A go-to, value-conscious brand for everyday jackets, walking shoes, and weather-resistant gear without extreme mountaineering price tags. - L.L.Bean: Famous for classic New England heritage items like the Bean Boot and durable outdoor apparel, trusted for multi-generational quality and lifetime guarantees. - Carhartt: Though originally built for hard work sites, its rugged duck jackets and durable gear are heavily adopted for camping, hunting, and general outdoor life. - Arc'teryx: A premium technical favorite (known for high-end hardshells) popular with serious hikers and climbers as well as urban consumers. - Merrell & KEEN: Dominant choices for everyday hiking footwear, trail shoes (like the Merrell Moab), and hybrid outdoor sandals. - YETI: A dominant force for rugged outdoor coolers, drinkware, and camp accessories.

If you want to narrow this down, let me know:

- What activity you are shopping for (hiking, camping, fishing, or daily wear)? - What specific item you need (jackets, boots, backpacks, or gear)?

ChatGPT

The question asked

Best hiking gear Seattle

From the recorded answer

The KEEN Targhee IV Mid Waterproof is a sturdy option for hikers who prefer ankle coverage. Try it alongside lighter trail shoes; fit, traction, and comfort matter more than the boot-versus-shoe debate.
Read recorded answer

Recorded answer text · ChatGPT · 11 October 2026

# Best hiking gear for Seattle and the Pacific Northwest

If you're gearing up for hiking around Seattle, the best investments are reliable rain protection, grippy footwear, and layers you can adjust as you warm up\. Western Washington trails can be muddy, wet, and chilly, while hikes in the Cascades can bring much colder conditions and lingering snow.

The Washington Trails Association recommends choosing rain gear that keeps you warm and dry during prolonged wet weather, without assuming you need the most expensive equipment. www.wta.orgpostcardstoseattle.com

## The essential gear shortlist

!Men's Foray 3L Rain Jacket | Outdoor Research

1\. Waterproof rain jacket

(Top priority)

Look for fully taped seams, an adjustable hood, and pit zips or other ventilation. The Outdoor Research Foray 3L Jacket is a premium option for sustained rain; the REI Co-op Rainier Rain Jacket is worth considering for a lower-cost alternative. www.tomsguide.comwww.aoxoutdoors.com

Budget: roughly \$100-\$260

---

!メンズ ターギー フォー ミッド ウォータープルーフ | Bison/Black | KEEN公式オンラインストア

2\. Waterproof hiking shoes or boots

The KEEN Targhee IV Mid Waterproof is a sturdy option for hikers who prefer ankle coverage. Try it alongside lighter trail shoes; fit, traction, and comfort matter more than the boot-versus-shoe debate.

Example price: \$190

Shop at KEEN

---

![From trekking to everyday wear: The best fleece jackets for every adve

- Montane - UK](

3\. A fleece or lightweight insulating layer

Wear a moisture-wicking base layer, add a fleece, and use your rain shell as the outer layer. Pack a lightweight synthetic or down insulated jacket for cold breaks and exposed viewpoints.

---

!Deuter 20 Liter - Die 15 besten Produkte im Vergleich - Ruegeninsel

4\. A 20-30 L daypack

Enough room for extra layers, food, water, a first-aid kit, and emergency essentials. A rain cover or waterproof pack liner helps protect spare clothes and electronics.

---

!Best rain jackets for hiking: 4 picks for every budget | Kit Authority

5\. Trekking poles and small essentials

Poles help on slippery descents and muddy trails. Also pack a headlamp, navigation you can use offline, water, snacks, and a small first-aid kit. For higher-elevation hikes, check snow and trail conditions before leaving.

## Best places to buy hiking gear in Seattle

These are the shops I'd start with, depending on what you need. www.visitseattle.orgwww.rei.com

!REI, 222 Yale Ave N, Seattle, WA 98109, US - MapQuest

1\. REI Seattle Flagship

222 Yale Ave N, South Lake Union

Best all-around stop for beginners and experienced hikers. Broad selection of footwear, rain jackets, packs, trekking poles, and camping gear. You can also browse used gear and ask staff for help with fit.

Store details and hours

---

!Ballard's Ascent Outdoors Is Back from the Dead | Seattle Met

2\. Ascent Outdoors

2201 15th Ave W, Interbay

Great for technical hiking, mountaineering, backpacking, and specialized outdoor equipment. Also worth checking for used gear and clearance finds.

---

!About Us ~ Windthrow

3\. Windthrow

345 15th Ave E, Capitol Hill

A smaller independent shop with a curated selection of technical hiking and backpacking equipment, trail gear, and outdoor clothing. Good for discovering less-common brands.

## How much should you budget?

| Gear level | Approximate budget | |--------|--------| | Basic day-hiking setup | \$200-\$350 | | Comfortable, all-weather setup | \$350-\$650 | | Technical backpacking or alpine gear | \$700+ |

These are planning estimates for a new setup, not a live price quote. Existing clothing and equipment can reduce the cost substantially.

My recommendation\: Start at REI if you're building your kit from scratch, then check Ascent Outdoors for specialized equipment or used-gear deals.

One question so I can narrow this down: Are you mainly hiking easy local trails, doing challenging Cascade mountain hikes, or backpacking overnight? That makes a big difference in what gear is worth buying.

Perplexity

The question asked

Best American hiking brands

From the recorded answer

KEEN - Roomy, comfortable hiking footwear, particularly good for hikers who need a wider toe box.
Read recorded answer

Recorded answer text · Perplexity · 11 October 2026

The best American hiking brands depend on whether you prioritize footwear, clothing, packs, or products made domestically. Strong overall choices include:

- Osprey - Excellent backpacks, especially for day hiking and multi-day trips; known for comfortable suspension systems. - Gregory - Comfortable, supportive packs with strong load-carrying performance. - The North Face - Broad range of hiking clothing, footwear, tents, and packs; widely available. - Patagonia - High-quality hiking apparel and fleece, with strong repair and environmental programs. - Outdoor Research - Reliable rainwear, sun protection, gloves, gaiters, and technical clothing. - Arc'teryx - Premium shells and technical apparel; excellent construction, though expensive. - Merrell - Comfortable hiking shoes and boots suited to casual hiking and day trips. - KEEN - Roomy, comfortable hiking footwear, particularly good for hikers who need a wider toe box. - Danner - Durable hiking boots, including the Mountain 600 and Trail 2650 lines. - Altra - Zero-drop trail shoes with a wide toe box; popular for fast hiking and long-distance trails. - NEMO Equipment - Innovative tents, sleeping pads, and backpacking gear. - Big Agnes - Lightweight tents and sleeping systems. - Hyperlite Mountain Gear - Premium ultralight packs and shelters. - Gossamer Gear - Lightweight, minimalist backpacking equipment. - Darn Tough - Durable merino-wool hiking socks made by an American company.

### Best by category

| Category | Top picks | |---|---| | Hiking shoes | Merrell, KEEN, Altra | | Durable boots | Danner | | Backpacks | Osprey, Gregory | | Hiking clothing | Patagonia, Outdoor Research, The North Face | | Technical clothing | Arc'teryx | | Ultralight gear | Hyperlite Mountain Gear, Gossamer Gear | | Tents and sleep systems | NEMO Equipment, Big Agnes | | Socks | Darn Tough |

“American brand” does not necessarily mean “made in the USA”-many companies design products domestically but manufacture them overseas. For genuinely U.S.-made hiking boots and gear, check the specific product's country-of-origin label rather than relying on the brand's nationality.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

KEEN Footwear

Outdoor & Adventure

21 August 2026 – 11 October 2026 (scans 1–9)

1.8

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

73

Answers naming the brand

4047

Answers collected

1.8

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, KEEN Footwear ranks #26 among 41 tracked brands for Outdoor & Adventure · United States (21 August 2026 – 11 October 2026). Its visibility is 1.8%. It was named in 73 of 4,047 AI answers across 24 of 150 tracked questions, averaging position 4.7 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 1.8% AI visibility for KEEN Footwear in Outdoor & Adventure · United States, measured over 21 August 2026 – 11 October 2026. It ranks #26 among 41 tracked brands.

How often does AI mention this brand?

KEEN Footwear was named in 73 of 4,047 collected AI answers, across 24 of 150 tracked questions, for Outdoor & Adventure · United States (21 August 2026 – 11 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming KEEN Footwear by all 4,047 answers in the published Outdoor & Adventure · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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