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Ghost Lifestyle

Ghost Lifestyle

AI visibility and ranking for Supplements: United States

Supplements [US]
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Sports nutrition brand known for pop-culture collaborations.

Ghost Lifestyle
appears in
2.0
% of measured AI answers in this industry and market.

Found score

Track Ghost Lifestyle’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 11, 2026

Updated

October 11, 2026

Latest scan visibility

1.3

October 11, 2026

Overall visibility

2.0

21 August 2026 – 11 October 2026 (scans 1–9)

Industry rank

15

Within this industry and market

Published scan history

Across 9 recorded scans from 21 August 2026 to 11 October 2026, Ghost Lifestyle's single-scan score moved from 2.9% to 1.3%, down 1.6 percentage points. Latest recorded scan 1.3% on 11 October 2026; combined-window score 2.0%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 2.0% over 21 August 2026 – 11 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20262.9%
24 August 20262.7%
30 August 20262.7%
6 September 20261.3%
13 September 20262.0%
20 September 20262.0%
27 September 20261.6%
4 October 20261.6%
11 October 20261.3%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

1.3%

Perplexity Logo

Perplexity

1.6%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

3.2%

21 August 2026 – 11 October 2026 (scans 1–9)

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Google AI Overviews names Ghost Lifestyle most often.

It appears in 3.2% of collected Google AI Overviews answers and 1.3% of ChatGPT answers: a difference of 1.9 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 16 of 150 questions.

Ghost Lifestyle appears in at least one collected answer to 10.7% of the tracked questions. That is question coverage; the 2.0% visibility score measures its share of individual answers.

Across 9 published scans, visibility ranged from 1.3% to 2.9%. The latest scan was 1.3% on 11 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 11 October 2026 (scans 1–9)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best American protein powder brands
  • Best Informed Sport certified supplements America
  • Best gym supplement brands the US
  • Best online store for protein powder America
  • Best protein powder America
  • Best protein powder for smoothies America

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best supplement brands 2026 America (Nature Made, Thorne, Ritual)
  • Best vegan protein powder the US (Transparent Labs, Orgain, Truvani)
  • Best vegan supplement brands the US (Garden of Life, MaryRuth's Organics, Thorne)
  • Best wellness brands America (Ritual, Thorne, Nature Made)
  • Best American supplement brands (Thorne, Nature Made, Ritual)
  • Best supplement bundles America (Legion Athletics, AG1, HUM Nutrition)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Is Ghost protein any good

From the recorded answer

Ghost protein powder is a high-protein, great-tasting supplement, though its quality depends on your preference for artificial ingredients and sweeteners.
Read recorded answer

Recorded answer text · Google AI Overviews · 11 October 2026

Ghost protein powder is a high-protein, great-tasting supplement, though its quality depends on your preference for artificial ingredients and sweeteners.

- Protein Content: Delivers 25 grams of protein per scoop in whey varieties (via a blend of whey protein isolate, concentrate, and hydrolysate) and around 20 grams in vegan formulas. - Calories and Carbs: Typically ranges from 110 to 160 calories, with low sugar (around 1-4g). - Digestive Enzymes: Includes added enzymes like protease, bromelain, and lactase to help break down protein and reduce dairy discomfort.

### Pros

- Taste and Texture: Widely praised as one of the best-tasting protein powders on the market, featuring unique flavor collaborations like Cinnabon, Oreo, and Chips Ahoy. - Full Label Transparency: Clearly discloses the exact breakdown of the whey protein blend on the tub. - Mixability: Mixes smoothly with minimal chalkiness compared to many competitors.

### Cons

- Artificial Ingredients: Contains artificial sweeteners (like sucralose), artificial flavors, and emulsifiers. - Not Third-Party Tested: Unlike some competing brands, Ghost products are not independently third-party certified for sport or purity. - Dairy/Allergens: Standard whey options contain lactose (from whey concentrate) and are not suitable for dairy-free or vegan diets, though a plant-based vegan line is available.

Reviews on fitness platforms like Garage Gym Reviews note that it is an ideal choice if you prioritize flavor and macro-friendly treats, while purists looking for all-natural, unflavored, or third-party-tested powders may want to look elsewhere.If you'd like, let me know:

- Are you looking for whey or a vegan/plant-based option? - Do you have any specific flavor preferences (like cereal-milk or chocolate)?

ChatGPT

The question asked

What supplement brands do American gym goers use

From the recorded answer

| Ghost | Protein, pre-workout, lifestyle-oriented supplements | …
Read recorded answer

Recorded answer text · ChatGPT · 4 October 2026

If you mean brands commonly seen among U.S. gym-goers, rather than a strict market-share ranking, these are some of the big names right now:

| Brand | What people commonly buy it for | |---|---| | Optimum Nutrition (ON) | Whey protein, creatine, pre-workout | | Dymatize | ISO100 whey protein | | Cellucor | C4 pre-workout | | Ghost | Protein, pre-workout, lifestyle-oriented supplements | | Transparent Labs | Protein, creatine, pre-workout | | Legion Athletics | Protein, creatine, pre-workout | | MyProtein | Protein, creatine, general supplements | | MuscleTech | Protein, creatine, pre-workout | | Nutricost | Creatine and inexpensive basics | | RYSE | Pre-workout and protein | | Redcon1 | Especially pre-workout | | GNC / Beyond Raw | Broad supplement range |

Optimum Nutrition is probably the safest answer if you're asking what you'll see most often. Reddit discussions and recent fitness-community data repeatedly put ON near the top, particularly Gold Standard Whey. Dymatize, Transparent Labs, Ghost, MyProtein and others also show substantial community usage. redditrecs.com

For pre-workout specifically, Cellucor/C4 has been a particularly established U.S. name; an academic survey of regular pre-workout users found Cellucor was the most frequently reported brand, followed by Beyond Raw/GNC and Optimum Nutrition. pmc.ncbi.nlm.nih.gov

### If you're trying to understand the "typical American gym stack"

A very common setup would be:

- Protein: Optimum Nutrition / Dymatize / Ghost - Creatine: Optimum Nutrition / Nutricost / Transparent Labs - Pre-workout: C4 / RYSE / Legion / Transparent Labs / Ghost - Electrolytes: Liquid I.V., LMNT, Gatorade/Powerade-type products - Basic vitamins: Nature Made, NOW, Thorne, etc.

One important distinction: brand popularity ≠ product quality or necessity. For muscle/strength training, protein and creatine have considerably more straightforward evidence behind them than many of the elaborate supplement stacks marketed to gym-goers.

If you're asking because you're looking to sell supplements to American gym-goers, I can also break this down into the 20 most popular brands + their target demographic + price positioning + best-selling products.

Perplexity

The question asked

Best tasting protein powder the US

From the recorded answer

Ghost Nutter Butter - best if you prefer a dessert-like peanut-butter flavor.
Read recorded answer

Recorded answer text · Perplexity · 11 October 2026

For the best-tasting protein powder in the U.S., start with Equate Whey Protein Powder, Smooth Vanilla. In a 2026 blind taste test, it was the tasters' favorite for its creamy texture, natural vanilla flavor, and moderate sweetness.

Other strong options:

- Optimum Nutrition Gold Standard 100% Whey - best all-around whey and widely available. - Ghost Nutter Butter - best if you prefer a dessert-like peanut-butter flavor. - Dymatize ISO100 - flavorful whey isolate that mixes easily, with a particularly well-reviewed taste. - Promix Grass-Fed Whey - a good pick for a simpler ingredient profile and enjoyable flavor. - Heart & Soil Animal-Based Protein - rated best tasting by Fortune, though it is typically more expensive.

Best overall recommendation: Equate Smooth Vanilla for value and taste; Optimum Nutrition Gold Standard if you want a more established, higher-protein-per-serving option. Check the label for at least 20-25 g of protein per serving and choose whey isolate or a plant blend if lactose bothers you.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Ghost Lifestyle

Supplements

21 August 2026 – 11 October 2026 (scans 1–9)

2.0

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

81

Answers naming the brand

4047

Answers collected

2.0

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Ghost Lifestyle ranks #15 among 44 tracked brands for Supplements · United States (21 August 2026 – 11 October 2026). Its visibility is 2.0%. It was named in 81 of 4,047 AI answers across 16 of 150 tracked questions, averaging position 2.2 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 2.0% AI visibility for Ghost Lifestyle in Supplements · United States, measured over 21 August 2026 – 11 October 2026. It ranks #15 among 44 tracked brands.

How often does AI mention this brand?

Ghost Lifestyle was named in 81 of 4,047 collected AI answers, across 16 of 150 tracked questions, for Supplements · United States (21 August 2026 – 11 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Ghost Lifestyle by all 4,047 answers in the published Supplements · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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