Get your industry’s AI rankings every Monday. Track it →
Found
/
The List
/
Beauty
/

First Aid Beauty

First Aid Beauty

AI visibility and ranking for Beauty: United States

Sensitive-skin skincare sold through prestige and mass retail.

First Aid Beauty
appears in
3.2
% of measured AI answers in this industry and market.

Found score

Track First Aid Beauty’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 4, 2026

Updated

October 4, 2026

Latest scan visibility

3.8

October 4, 2026

Overall visibility

3.2

21 August 2026 – 4 October 2026 (scans 1–8)

Industry rank

28

Within this industry and market

Published scan history

Across 8 recorded scans from 21 August 2026 to 4 October 2026, First Aid Beauty's single-scan score moved from 2.7% to 3.8%, up 1.1 percentage points. Latest recorded scan 3.8% on 4 October 2026; combined-window score 3.2%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 3.2% over 21 August 2026 – 4 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20262.7%
24 August 20263.8%
30 August 20262.4%
6 September 20262.4%
13 September 20263.3%
20 September 20263.6%
27 September 20264.0%
4 October 20263.8%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

4.6%

Perplexity Logo

Perplexity

3.2%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

1.9%

21 August 2026 – 4 October 2026 (scans 1–8)

Claude LogoDeep Seek LogoGrok Logo

See insights from more platforms.

Track your brand everywhere its mentioned with Lift.

Explore Lift →

ChatGPT names First Aid Beauty most often.

It appears in 4.6% of collected ChatGPT answers and 1.9% of Google AI Overviews answers: a difference of 2.7 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 36 of 150 questions.

First Aid Beauty appears in at least one collected answer to 24.0% of the tracked questions. That is question coverage; the 3.2% visibility score measures its share of individual answers.

Across 8 published scans, visibility ranged from 2.4% to 4.0%. The latest scan was 3.8% on 4 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 4 October 2026 (scans 1–8)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best AHA exfoliant in America
  • Best American beauty brands
  • Best American beauty brands on sale
  • Best American beauty brands to gift
  • Best American made skincare
  • Best American owned skincare

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best female founded beauty brands in the US (Rare Beauty, Glossier, Tower 28)
  • Best skincare brands founded in the US (CeraVe, Clinique, Paula's Choice)
  • American alternatives to expensive skincare (Vanicream, CeraVe, The Ordinary)
  • Best American beauty brands to gift (Tatcha, Estee Lauder, Fenty Beauty)
  • Best American makeup brands (Rare Beauty, Fenty Beauty, e.l.f. Cosmetics)
  • Best clean beauty brands in America (ILIA Beauty, Kosas, Saie)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best exfoliating body scrub in the US

From the recorded answer

… he top-rated exfoliating body scrub in the US is the [[First Aid Beauty KP Bump Eraser Body Scrub with 10% AHA]( …
Read recorded answer

Recorded answer text · Google AI Overviews · 4 October 2026

The top-rated exfoliating body scrub in the US is the [First Aid Beauty KP Bump Eraser Body Scrub with 10% AHA](, known for effectively treating rough skin texture and keratosis pilaris (the common condition that causes tiny bumps on arms and legs).

### Top Body Scrub Recommendations

- Best for Rough Texture / Keratosis Pilaris: [First Aid Beauty KP Bump Eraser Body Scrub]( - Key Ingredients: 10% AHA (glycolic and lactic acids) and physical pumice buffing beads. - Why buy it: Allure experts and reviewers highlight its dual-action chemical and physical exfoliation that smooths bumpy skin without harsh stinging. - Best Overall / Gentle Formula: [Nécessaire The Body Exfoliator]( - Key Ingredients: Glycolic, lactic, salicylic, and gluconolactone acids combined with physical bamboo particles. - Why buy it: Editors at Who What Wear and Allure praise it for being safe and gentle enough for sensitive skin types while offering a radiant finish. - Best Budget Option: [Tree Hut Moroccan Shea Sugar Scrub]( - Key Ingredients: Sugar, shea butter, and natural nourishing oils (avocado, macadamia, sweet almond). - Why buy it: Widely available in large jars for under $11, users love its deep hydration and long-lasting fragrances. - Best Luxury / Deep Hydration: [OSEA Salts of the Earth Body Scrub]( - Key Ingredients: Pink Himalayan salt, shea butter, and wild gigartina seaweed. - Why buy it: Highly rated by Allure for a spa-like, mineral-rich physical polish that leaves limbs exceptionally soft.

To help narrow down the best choice for you, please let me know:

- Your skin type (sensitive, dry, oily, or normal) - Any specific concerns you want to target (bumpy skin, body acne, extreme dryness, or dullness) - Your preferred fragrance or budget level

ChatGPT

The question asked

Best American skincare brands

From the recorded answer

| First Aid Beauty | Dry/sensitive skin | $$ | Good gentle, moisturizing formulas | …
Read recorded answer

Recorded answer text · ChatGPT · 4 October 2026

If by American skincare brands you mean brands founded/primarily based in the U.S., these are some of the strongest choices right now. I'm weighting ingredient quality, dermatologist reputation, consistency, and value rather than hype.

### 🇺🇸 Best American skincare brands

| Brand | Best for | Price | My take | |---|---|---|---| | CeraVe | Barrier repair, everyday skincare | $ | ⭐ Best overall | | Vanicream | Sensitive/reactive skin | $ | ⭐ Best for sensitivity | | Paula's Choice | Acne, pores, exfoliation | $$ | ⭐ Best active treatments | | SkinCeuticals | Vitamin C, anti-aging | $$$$ | ⭐ Best premium/clinical | | The Ordinary | Affordable actives | $ | ⭐ Best budget | | EltaMD | Facial sunscreen | $$ | ⭐ Best sunscreen-focused | | Neutrogena | Affordable basics & acne | $ | Excellent drugstore option | | Olay | Anti-aging & mature skin | $$ | Strong value for anti-aging | | Drunk Elephant | Premium skincare | $$$ | Good for people who enjoy sophisticated routines | | First Aid Beauty | Dry/sensitive skin | $$ | Good gentle, moisturizing formulas |

### 🥇 My top 5

1. CeraVe - best overall Its strength is boring-but-effective skincare: ceramides, hyaluronic acid, gentle cleansers and barrier-supporting moisturizers. Current dermatologist-focused coverage continues to put CeraVe near the top, and Consumer Reports recently included several CeraVe products in its moisturizer testing. llmauthorityindex.comwww.consumerreports.org

### CeraVe Daily Moisturizing Lotion $14.99

2. Vanicream - best for sensitive skin Excellent if your priority is minimizing potential irritants. Its moisturizers are fragrance-free and formulated specifically around sensitive skin. www.dermapedia.healthwww.oysterskin.com

### Vanicream Moisturizing Cream $13.59

3. Paula's Choice - best for acne/texture Particularly strong for exfoliating acids and targeted treatments. It is one of the brands I'd look at first for clogged pores, uneven texture and acne-prone skin. www.dermapedia.healthwww.oysterskin.com

4. SkinCeuticals - best premium option A major step up in price, but particularly well known for antioxidant/anti-aging formulations and its vitamin-C products. Its current treatment lineup includes products well over $100, so this is more of an investment brand. www.dermapedia.healthwww.oysterskin.com

### SkinCeuticals Discoloration Defense $115.00

5. The Ordinary - best inexpensive active ingredients Great when you want specific ingredients without paying for luxury packaging. For example, its niacinamide serum is currently around $6-$11 depending on retailer. pendium.ai

### The Ordinary Niacinamide 10% + Zinc 1% $6.00

### If I were building a routine

Budget: CeraVe + The Ordinary Sensitive skin: Vanicream + CeraVe Acne/pores: CeraVe + Paula's Choice Dark spots/aging: SkinCeuticals + a good sunscreen Mature skin: Olay + SkinCeuticals Simple “don't overthink it” routine: CeraVe

One important caveat: “American” doesn't automatically mean better. Some of the strongest skincare brands available in the U.S. are French, Korean, Japanese, etc. And dermatologists generally emphasize the specific formulation and active ingredients, not the brand name itself. www.consumerreports.org

If you tell me your skin type + main concern (e.g. oily + acne, dry + dark spots, sensitive + anti-aging), I can narrow this to the 5 best American brands/products for you.

Perplexity

The question asked

Best sunscreen for sensitive skin in America

From the recorded answer

Best after procedures or during flares: First Aid Beauty Mineral Sunscreen SPF 30 - commonly recommended for sensitive skin, though SPF 50 is preferable for intense sun exposure.
Read recorded answer

Recorded answer text · Perplexity · 4 October 2026

For sensitive skin in the U.S., the best starting choice is a fragrance-free mineral sunscreen with zinc oxide and/or titanium dioxide, broad-spectrum SPF 50. Mineral formulas are generally less irritating than chemical sunscreens, and dermatologists recommend at least SPF 30.

### Top picks

- Best overall: Vanicream Facial Moisturizer SPF 50 - fragrance-free and designed for sensitive or allergy-prone skin. - Best for very reactive skin: Avène Mineral Sunscreen Fluid SPF 50+ - fully mineral and suitable for easily irritated skin. - Best for rosacea or redness: Colorescience Sunforgettable Face Shield Flex SPF 50 - tinted, mineral, and helps reduce visible white cast. - Best affordable option: CeraVe Hydrating Mineral Sunscreen Face SPF 50 - fragrance-free and moisturizing. - Best for the body: Blue Lizard Sensitive Mineral Sunscreen SPF 50 - zinc oxide/titanium dioxide formula made for sensitive skin. - Best after procedures or during flares: First Aid Beauty Mineral Sunscreen SPF 30 - commonly recommended for sensitive skin, though SPF 50 is preferable for intense sun exposure.

### What to avoid

Choose products labeled fragrance-free, and consider avoiding alcohol, oxybenzone, octinoxate, octocrylene, homosalate, and PABA if your skin reacts easily. Patch-test a new product before applying it broadly.

Apply generously and reapply about every two hours outdoors, or sooner after swimming or sweating.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

Your questions. Your market. Your next move.

Track your own prompts with Lift.

Go beyond the public list. Choose questions about your products, competitors and customers, then track how AI answers them over time.

Chat GPT logo

Which running shoes suit wide feet?

Product fit

Perplexity Logo

What are good alternatives to my usual skincare brand?

Comparison

Claude Logo

Which sofa brands deliver to regional Australia?

Market

Deep Seek Logo

Which protein powders contain no dairy?

Product fit

Grok Logo

Is this brand worth the premium?

Brand perception

Chat GPT logo

Which outdoor brands offer repair services?

Purchase intent

Perplexity Logo

What should I compare before buying a home gym?

Discovery

Claude Logo

Which coffee subscription suits a small office?

Audience

Deep Seek Logo

What do shoppers say about this brand’s sizing?

Brand perception

Explore Lift →

Illustrative prompts · tailored to your tracking plan

Pause animation

Found / Brand snapshot

First Aid Beauty

Beauty

21 August 2026 – 4 October 2026 (scans 1–8)

3.2

%

AI visibility

Free industry report

See the bigger picture in your industry

Get the industry report by email. Compare brand rankings and AI platform results in your market, then share the findings with your team.

Industry rankings / Brand visibility / Platform comparisons

Get the free industry report →

A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

117

Answers naming the brand

3600

Answers collected

3.2

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, First Aid Beauty ranks #28 among 66 tracked brands for Beauty · United States (21 August 2026 – 4 October 2026). Its visibility is 3.2%. It was named in 117 of 3,600 AI answers across 36 of 150 tracked questions, averaging position 3.5 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 3.2% AI visibility for First Aid Beauty in Beauty · United States, measured over 21 August 2026 – 4 October 2026. It ranks #28 among 66 tracked brands.

How often does AI mention this brand?

First Aid Beauty was named in 117 of 3,600 collected AI answers, across 36 of 150 tracked questions, for Beauty · United States (21 August 2026 – 4 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming First Aid Beauty by all 3,600 answers in the published Beauty · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

Close
Found by Flux
Get the full AI search report
Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
Where should we send it?
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.