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Aveeno

Aveeno

AI visibility and ranking for Beauty: United States

Oat-based skincare and body care for sensitive and dry skin.

Aveeno
appears in
3.7
% of measured AI answers in this industry and market.

Found score

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AI visibility scores and ranking

Data through

October 4, 2026

Updated

October 4, 2026

Latest scan visibility

3.1

October 4, 2026

Overall visibility

3.7

21 August 2026 – 4 October 2026 (scans 1–8)

Industry rank

22

Within this industry and market

Published scan history

Across 8 recorded scans from 21 August 2026 to 4 October 2026, Aveeno's single-scan score moved from 3.8% to 3.1%, down 0.7 percentage points. Latest recorded scan 3.1% on 4 October 2026; combined-window score 3.7%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 3.7% over 21 August 2026 – 4 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20263.8%
24 August 20264.7%
30 August 20264.2%
6 September 20264.0%
13 September 20263.6%
20 September 20262.9%
27 September 20263.1%
4 October 20263.1%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

3.9%

Perplexity Logo

Perplexity

5.1%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

2.0%

21 August 2026 – 4 October 2026 (scans 1–8)

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Perplexity names Aveeno most often.

It appears in 5.1% of collected Perplexity answers and 2.0% of Google AI Overviews answers: a difference of 3.1 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 25 of 150 questions.

Aveeno appears in at least one collected answer to 16.7% of the tracked questions. That is question coverage; the 3.7% visibility score measures its share of individual answers.

Across 8 published scans, visibility ranged from 2.9% to 4.7%. The latest scan was 3.1% on 4 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 4 October 2026 (scans 1–8)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • American alternatives to expensive skincare
  • Best American skincare brands
  • Best American skincare brands 2026
  • Best American skincare for beginners
  • Best affordable skincare brands in America
  • Best barrier repair skincare in America

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best American beauty brands (Estee Lauder, Clinique, Glossier)
  • Best female founded beauty brands in the US (Rare Beauty, Glossier, Tower 28)
  • Best skincare brands founded in the US (CeraVe, Clinique, Paula's Choice)
  • Best American skincare brands 2026 (CeraVe, SkinCeuticals, Neutrogena)
  • What American skincare brands do people actually recommend (CeraVe, EltaMD, Vanicream)
  • Best American beauty brands to gift (Tatcha, Estee Lauder, Fenty Beauty)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Which sunscreens were recalled in the US

From the recorded answer

### Johnson & Johnson (Neutrogena and Aveeno) - July 2021 …
Read recorded answer

Recorded answer text · Google AI Overviews · 4 October 2026

Major sunscreen recalls in the U.S. were issued due to contamination with benzene, a known cancer-causing chemical found in select aerosol spray batches.

### Johnson & Johnson (Neutrogena and Aveeno) - July 2021 Johnson & Johnson voluntarily recalled five aerosol sunscreen lines after internal testing detected low levels of benzene:

- Aveeno Protect + Refresh Aerosol Sunscreen - Neutrogena Beach Defense Aerosol Sunscreen Spray - Neutrogena Cool Dry Sport Aerosol Sunscreen Spray - Neutrogena Invisible Daily Defense Aerosol Sunscreen Spray - Neutrogena Ultra Sheer Weightless Aerosol Sunscreen Spray

### Coppertone - October 2021 Coppertone recalled 12 lots across five different product lines of specific aerosol sprays after detecting benzene:

- Coppertone Pure & Simple SPF 50 - Coppertone Pure & Simple Kids SPF 50 - Coppertone Pure & Simple Baby SPF 50 - Coppertone Sport Mineral SPF 50 - Coppertone Travel-size Sport Spray SPF 50

### Banana Boat - July 2022 Banana Boat issued a voluntary recall for three batches of one specific product after trace levels of benzene were traced to the product's spray propellant:Add to list Banana Boat Hair & Scalp Sunscreen Spray SPF 55 (Batch numbers 20016AF, 20084EE, and 21139AS)Show more(Note: Additional brands and extensive lists were petitioned for recall by independent laboratories like Valisure, but official manufacturer recalls centered on the spray products listed above). If you'd like, I can help you:

- Check specific lot numbers or UPC codes for these recalls - Find safe, mineral-based sunscreen recommendations

Let me know how you'd like to proceed!

ChatGPT

The question asked

Best sunscreen for kids in America

From the recorded answer

### Aveeno Baby Continuous Protection SPF 50 …
Read recorded answer

Recorded answer text · ChatGPT · 4 October 2026

I searched current U.S. options and checked them against guidance from the American Academy of Dermatology. For children 6 months and older, I'd generally favor a mineral sunscreen with zinc oxide and/or titanium dioxide, SPF 30+, broad-spectrum, and water-resistant. www.aad.orgwww.aad.org

### 🏆 My top picks for kids in the U.S.

### Blue Lizard Kids Mineral SPF 50 $11.49

### Thinksport Kids Sunscreen SPF 50 $23.99

### Aveeno Baby Continuous Protection SPF 50 $13.18

### La Roche-Posay Anthelios Kids SPF 50 $24.99

### Black Girl Sunscreen Kids SPF 50 $9.99

1. 🥇 Blue Lizard Kids Mineral SPF 50 - best overall A strong choice for everyday use, especially if your child has sensitive skin. Mineral-based and SPF 50.

2. 🥈 Thinksport Kids SPF 50 - great mineral option Good for swimming, sports and outdoor activities. The mineral zinc-oxide formula is a particularly good fit for sensitive skin.

3. 🥉 Aveeno Baby Continuous Protection SPF 50 - best value A widely available, straightforward mineral option with zinc oxide. Good choice for younger children and sensitive skin.

4. La Roche-Posay Anthelios Kids SPF 50 - best premium option Nice if you want a lighter-feeling lotion that is comfortable for face and body.

5. Black Girl Sunscreen Kids SPF 50 - best for darker skin tones Designed to minimize the white/ashy cast that can be especially noticeable with mineral sunscreens. AAD notes that tinted/appropriate formulations can help reduce visible residue on darker skin. www.aad.org

### What I would look for on the bottle

- SPF 50 - although SPF 30+ is the dermatologists' minimum recommendation. - Broad spectrum - Water resistant (40 or 80 minutes) - Zinc oxide and/or titanium dioxide, particularly for sensitive skin. www.aad.orgwww.aad.org - Fragrance-free if your child has sensitive/eczema-prone skin. www.aad.org

For babies under 6 months: sunscreen generally isn't the first choice. Use shade, protective clothing and a hat; if adequate shade/clothing isn't available, AAD says a small amount of SPF 30+ mineral sunscreen can be used on exposed skin. www.aad.org

Application matters more than the brand: apply about 15 minutes before going outside and reapply every 2 hours, plus after swimming, sweating or toweling off. www.aad.orgwww.aad.org

If you tell me your child's age (e.g., 1, 3, 5, 10 years) and whether they have sensitive skin/eczema, I can narrow this to the best 2-3 sunscreens and where to buy them in the U.S.

Perplexity

The question asked

Best affordable skincare brands in America

From the recorded answer

The best affordable skincare brands in America are CeraVe, Vanicream, La Roche-Posay, The Ordinary, Good Molecules, Cetaphil, Aveeno, and E.l.f. SKIN. Most offer effective basics-cleanser, moisturizer, sunscreen, and targeted treatments-at roughly $6-$30 per product.
Read recorded answer

Recorded answer text · Perplexity · 4 October 2026

The best affordable skincare brands in America are CeraVe, Vanicream, La Roche-Posay, The Ordinary, Good Molecules, Cetaphil, Aveeno, and E.l.f. SKIN. Most offer effective basics-cleanser, moisturizer, sunscreen, and targeted treatments-at roughly $6-$30 per product.

| Brand | Best for | Why it's a good value | |---|---|---| | CeraVe | Dry, sensitive, or combination skin | Ceramide-rich cleansers and moisturizers; widely available at drugstores | | Vanicream | Very sensitive or reactive skin | Simple, fragrance-free formulas with minimal common irritants | | La Roche-Posay | Sensitive or acne-prone skin | Strong options for barrier repair, acne, and sunscreen; its Toleriane moisturizer is about $25. | | Cetaphil | Gentle everyday care | Reliable cleansers and moisturizers for sensitive skin | | Aveeno | Dry or irritated skin | Oat-based formulas are particularly popular for soothing sensitive skin. | | The Ordinary | Low-cost active ingredients | Affordable serums for concerns such as acne, pigmentation, and dehydration | | Good Molecules | Budget-friendly serums | Many products cost under $15, with several serums around $6. | | E.l.f. SKIN | Affordable hydration and cleansing | Low-priced, accessible products with modern ingredients | | Differin | Acne | Adapalene gel is a proven over-the-counter acne treatment; start gradually to reduce irritation | | Neutrogena | Sunscreen and acne care | Broad drugstore selection and frequent discounts |

## Simple affordable routine

- Cleanser: CeraVe Hydrating Cleanser or Vanicream Gentle Facial Cleanser - Moisturizer: CeraVe Moisturizing Cream or Vanicream Daily Facial Moisturizer - Sunscreen: Choose a broad-spectrum SPF 30 or higher from La Roche-Posay, Neutrogena, or Eucerin - Optional treatment: Good Molecules or The Ordinary for a specific concern

For the best balance of price, quality, and simplicity, start with Vanicream or CeraVe for sensitive skin, Good Molecules for inexpensive treatments, and La Roche-Posay for higher-performance drugstore products.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Aveeno

Beauty

21 August 2026 – 4 October 2026 (scans 1–8)

3.7

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

132

Answers naming the brand

3600

Answers collected

3.7

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Aveeno ranks #22 among 66 tracked brands for Beauty · United States (21 August 2026 – 4 October 2026). Its visibility is 3.7%. It was named in 132 of 3,600 AI answers across 25 of 150 tracked questions, averaging position 2.9 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 3.7% AI visibility for Aveeno in Beauty · United States, measured over 21 August 2026 – 4 October 2026. It ranks #22 among 66 tracked brands.

How often does AI mention this brand?

Aveeno was named in 132 of 3,600 collected AI answers, across 25 of 150 tracked questions, for Beauty · United States (21 August 2026 – 4 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Aveeno by all 3,600 answers in the published Beauty · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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