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Play Pet Brands

Play Pet Brands

AI visibility and ranking for Pet: United States

Certified B Corp making pet beds, toys and outdoor gear.

Play Pet Brands
appears in
0.4
% of measured AI answers in this industry and market.

Found score

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AI visibility scores and ranking

Data through

October 11, 2026

Updated

October 11, 2026

Latest scan visibility

0.2

October 11, 2026

Overall visibility

0.4

21 August 2026 – 11 October 2026 (scans 1–9)

Industry rank

30

Within this industry and market

Published scan history

Across 9 recorded scans from 21 August 2026 to 11 October 2026, Play Pet Brands's single-scan score moved from 0.7% to 0.2%, down 0.5 percentage points. Latest recorded scan 0.2% on 11 October 2026; combined-window score 0.4%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.4% over 21 August 2026 – 11 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20260.7%
24 August 20260.0%
30 August 20260.7%
6 September 20260.7%
13 September 20260.2%
20 September 20260.4%
27 September 20260.2%
4 October 20260.2%
11 October 20260.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

0.9%

Perplexity Logo

Perplexity

0.0%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.2%

21 August 2026 – 11 October 2026 (scans 1–9)

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ChatGPT names Play Pet Brands most often.

It appears in 0.9% of collected ChatGPT answers and 0.0% of Perplexity answers: a difference of 0.9 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 7 of 150 questions.

Play Pet Brands appears in at least one collected answer to 4.7% of the tracked questions. That is question coverage; the 0.4% visibility score measures its share of individual answers.

Across 9 published scans, visibility ranged from 0.0% to 0.7%. The latest scan was 0.2% on 11 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 11 October 2026 (scans 1–9)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best American made pet products
  • Best American pet brand that ships internationally
  • Best Christmas gifts for pets US
  • Best ethically made pet products US
  • Best new pet brands in the US
  • Best pet brand collabs US

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best independent pet brands US (Smalls, Maev, Stella & Chewy's)
  • Which pet food brands are actually American made (The Farmer's Dog, Nom Nom, Ollie)
  • Best American pet brands (West Paw, The Honest Kitchen, The Farmer's Dog)
  • Best American made dog food brand (The Farmer's Dog, Spot & Tango, Nom Nom)
  • Best Instagram famous pet brand US (Bark, Spot & Tango, The Honest Kitchen)
  • Best fresh dog food delivery US (The Farmer's Dog, Ollie, Nom Nom)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best pet brand collabs US

From the recorded answer

(Play Pet Brands):** P.L.A.Y.
Read recorded answer

Recorded answer text · Google AI Overviews · 20 September 2026

Some of the best and most creative US pet brand collaborations feature cross-industry partnerships, unique retail lines, and high-profile sponsorships.

### Top Recent US Pet Collaborations

- The Farmer's Dog x NFL (2026): The Farmer's Dog became the official pet food partner of the NFL, rolling out fan experiences and team-focused campaigns leading up to the Super Bowl. - OLIPOP x The Foggy Dog (2026): Beverage brand OLIPOP teamed up with pet lifestyle brand The Foggy Dog for a summer launch event at dogppl dog park, featuring custom-branded bandanas and community photo-ops. - Target "The Cuddle Collab": Target partnered with six prominent social media "fur-fluencers" (including therapy dogs Ellie and Emma) to design a massive collection of over 180 pet-and-owner items, matching apparel, and exclusive accessories. - IHOP x P.L.A.Y. (Play Pet Brands): P.L.A.Y. launched a popular food-inspired collection featuring breakfast-themed plush squeaky toys modeled after classic IHOP menu items like pancakes and French toast. - Derrick Adams x Marc Jacobs x Maxbone: A high-end fashion crossover, this limited-edition collection combined Marc Jacobs' aesthetic and artist Derrick Adams' graphic style with Maxbone's luxury functional dog raincoats and vests.

If you want to narrow this down, tell me:

- Are you looking for collaborations to buy products from, or brands that work with influencers for collabs? - Are you shopping for dogs or cats?

I can give you a much more specific list.

ChatGPT

The question asked

Best American pet brand that ships internationally

From the recorded answer

2\. Play Pet Brands - Best for toys and gifts* …
Read recorded answer

Recorded answer text · ChatGPT · 11 October 2026

If you want a high-quality American pet brand that ships internationally, my recommendation depends on whether you're looking for premium pet accessories, travel products, toys, or food and treats.

I'd start with brands that clearly state their international shipping policies on their own websites, rather than choosing a brand based on popularity alone.

## Best American pet brands to consider

![Americat Company Stainless Steel Cat Bowls 5.75" Brushed 2-Pack

- Petocart](

1\. Americat Company - Best for cats

(My pick for cat accessories)

A U.S. woman-owned company specializing in cat products made in the USA from U.S. materials. Its range includes stainless-steel bowls and other cat essentials, and it explicitly confirms international shipping. americatcompany.comwww.playpetbrands.com

Best for: practical, durable, American-made cat accessories.

Shop Americat Company

---

!27 of Our Favorite Food-Themed Pet Toys, Accessories & Decor

2\. Play Pet Brands - Best for toys and gifts

The company offers international checkout through GlobalShopex, allowing customers outside the U.S. to order eligible products. Import duties and taxes may apply. www.playpetbrands.com

Best for: exploring toys, play products, and pet accessories.

Shop Play Pet Brands

---

![Embark Dog DNA Test Kit: Dog Breed & Health Test - Embark Vet](

3\. Embark - Best for pet technology

A U.S. dog DNA testing brand with international ordering arrangements for select markets, including the UK, EU, and Australia. Availability depends on destination. help.embarkvet.com

Best for: owners interested in breed identification and genetic insights.

Shop Embark

## Which one is best for you?

I'd choose Americat Company for cat accessories and Play Pet Brands for a broader range of pet products\. These are starting points, not a definitive ranking of every American pet brand.

One important detail: international shipping doesn't necessarily mean delivery to every country, and food or supplements can face additional import restrictions.

Which country do you want the brand to ship to, and what kind of pet products are you looking for? I can narrow this down to the best options that deliver to your destination.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Chat GPT logo

Which outdoor brands offer repair services?

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What should I compare before buying a home gym?

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Found / Brand snapshot

Play Pet Brands

Pet

21 August 2026 – 11 October 2026 (scans 1–9)

0.4

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

15

Answers naming the brand

4050

Answers collected

0.4

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Play Pet Brands ranks #30 among 43 tracked brands for Pet · United States (21 August 2026 – 11 October 2026). Its visibility is 0.4%. It was named in 15 of 4,050 AI answers across 7 of 150 tracked questions, averaging position 2.0 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 0.4% AI visibility for Play Pet Brands in Pet · United States, measured over 21 August 2026 – 11 October 2026. It ranks #30 among 43 tracked brands.

How often does AI mention this brand?

Play Pet Brands was named in 15 of 4,050 collected AI answers, across 7 of 150 tracked questions, for Pet · United States (21 August 2026 – 11 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Play Pet Brands by all 4,050 answers in the published Pet · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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