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Ormonde Jayne

Ormonde Jayne

AI visibility and ranking for Fragrance & Perfume: United Kingdom

Fragrance & Perfume [UK]
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Old Bond Street fragrance house with its own London lab.

Ormonde Jayne
appears in
9.8
% of measured AI answers in this industry and market.

Found score

Track Ormonde Jayne’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 25, 2026

Updated

October 25, 2026

Latest scan visibility

11.8

October 25, 2026

Overall visibility

9.8

21 August 2026 – 25 October 2026 (scans 1–11)

Industry rank

4

Within this industry and market

Published scan history

Across 11 recorded scans from 21 August 2026 to 25 October 2026, Ormonde Jayne's single-scan score moved from 8.2% to 11.8%, up 3.6 percentage points. Latest recorded scan 11.8% on 25 October 2026; combined-window score 9.8%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 9.8% over 21 August 2026 – 25 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20268.2%
24 August 202610.2%
30 August 20268.0%
6 September 20267.6%
13 September 202612.0%
20 September 20269.3%
27 September 20269.8%
4 October 20269.6%
11 October 202610.0%
18 October 202610.9%
25 October 202611.8%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

12.5%

Perplexity Logo

Perplexity

8.8%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

8.0%

21 August 2026 – 25 October 2026 (scans 1–11)

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ChatGPT names Ormonde Jayne most often.

It appears in 12.5% of collected ChatGPT answers and 8.0% of Google AI Overviews answers: a difference of 4.5 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 39 of 150 questions.

Ormonde Jayne appears in at least one collected answer to 26.0% of the tracked questions. That is question coverage; the 9.8% visibility score measures its share of individual answers.

Across 11 published scans, visibility ranged from 7.6% to 12.0%. The latest scan was 11.8% on 25 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 25 October 2026 (scans 1–11)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best British alternative to French perfume brands
  • Best British fragrance brands
  • Best British fragrance brands stocked at Boots
  • Best British fragrance brands you've never heard of
  • Best British made cologne
  • Best British made fragrance

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best independent perfume brands UK (Papillon Perfumery, 4160Tuesdays, Jorum Studio)
  • Best new British perfume brands (Jo Malone London, Penhaligon's, Ffern)
  • Best British fragrance brands stocked at Boots (Jo Malone London, Beaufort London, Yardley London)
  • Best British native ingredient perfume (Jorum Studio, Ffern, Norfolk Natural Living)
  • Best small batch perfume UK (4160Tuesdays, Shay & Blue, Norfolk Natural Living)
  • Best vegan perfume brands UK (Floral Street, Norfolk Natural Living, Sana Jardin)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best perfume brands UK

From the recorded answer

Ormonde Jayne (Founded by Linda Pilkington) …
Read recorded answer

Recorded answer text · Google AI Overviews · 25 October 2026

The United Kingdom is home to some of the world's most iconic heritage houses and celebrated niche fragrance makers.

### Top British Fragrance Brands

- Jo Malone London (Established 1991) - Known for: Clean, linear, and effortlessly layerable scents. - Signature Scent: English Pear & Freesia Cologne. - Penhaligon's (Founded in the 1860s on Jermyn Street) - Known for: Royal-warranted British quirk, Victorian-inspired craft, and ornate glass bottles. - Signature Scent: Portraits collection and Halfeti. - Floris London (Founded in 1730 on Jermyn Street) - Known for: The oldest independent English perfumer, offering centuries of traditional London elegance and bespoke formulations. - Signature Scent: Jermyn Street. - Roja Parfums (Created by Roja Dove) - Known for: Ultra-luxurious, opulent compositions using rare and precious raw materials. - Signature Scent: Espresso Aoud. - Creed (Historical roots tracing back to 1760) - Known for: Prestige luxury perfumery with a devoted global and British following. - Signature Scent: Green Irish Tweed and Aventus. - Ormonde Jayne (Founded by Linda Pilkington) - Known for: Independent artistry focusing on unusual, hard-to-source botanicals like hemlock and black hemlock. - Signature Scent: Ormonde Woman. - Escentric Molecules (Launched 2006) - Known for: Minimalist, high-concept modern chemistry centered around single aroma-molecules. - Signature Scent: Molecule 01 (Iso E Super). - Boadicea the Victorious (Launched 2008) - Known for: Inspired by Celtic warrior queen Boudica, featuring hand-crafted pewter and gold-adorned bottles. - Signature Scent: Valiant and The House Blend.

### Notable British Indie & Niche Houses If you prefer smaller, artisanal, or eco-conscious houses, independent British makers are spotlighted via resources like The Perfume Stylist and The Perfume Society:

- Parterre Fragrances (Dorset) - A seed-to-bottle estate grower and distiller at Keyneston Mill. - Maya Njie (London) - Clean, minimalist, and vegan-friendly storytelling scents. - Prosody London - 100% natural, organic luxury botanical perfumery. - Gallivant (London) - Slow, vegan, and travel-inspired indie creations.

You can explore curated designer bestsellers and check current availability across major high-street and online stockists such as Harrods UK, Boots Fragrance, and The Perfume Shop.

ChatGPT

The question asked

Best British perfume brands

From the recorded answer

![Shop Ormonde Jayne Ormonde Woman Parfum …
Read recorded answer

Recorded answer text · ChatGPT · 25 October 2026

# Best British perfume brands

Britain has a fantastic fragrance heritage, from traditional English perfumers creating elegant, understated scents to modern niche houses producing bold, distinctive perfumes. The best choice depends on whether you want timeless luxury, fresh everyday fragrances, or something unusual and long-lasting.

Here are the British perfume brands I'd recommend exploring first.

## 8 British perfume houses worth knowing

![Shop Penhaligon's Halfeti Travel Set | My Perfume Shop

| My Perfume Shop Australia](

1\. Penhaligon's

(Best overall luxury)

London · Heritage luxury

Famous for sophisticated, complex scents and distinctive presentation. Try Halfeti for rich rose, spice and oud, or explore its Portraits collection for characterful fragrances.

Price: Luxury · Official website

---

!No.89 Eau de Toilette | Floris London UK

2\. Floris London

Established 1730 · Classic British elegance

Ideal if you appreciate refined, traditional perfumery. No. 89 is a polished, aromatic, barbershop-style fragrance; Jermyn Street is worth exploring for a fresher, clean profile.

Price: Mid-to-premium · Official website

---

!Jo Malone London English Pear & Freesia Cologne 100ml | LOOKFANTASTIC

3\. Jo Malone London

London · Everyday sophistication

A great starting point for versatile fragrances and gifts. English Pear & Freesia is fruity and elegant, while Wood Sage & Sea Salt is airy, woody and coastal.

Price: Mid-to-premium · Official website

---

![Shop Ormonde Jayne Ormonde Woman Parfum

| My Perfume Shop Qatar](

4\. Ormonde Jayne

(Best niche discovery)

London · Refined and distinctive

A superb option if you want something less mainstream. Ormonde Woman blends dark green woods, hemlock and elegant florals for a sophisticated, intriguing signature scent.

Price: Premium niche · Official website

---

![Tea Tonique Eau de Parfum | Miller Harris - Miller Harris US](

5\. Miller Harris

London · Artistic and contemporary

Known for imaginative compositions inspired by nature and the arts. Tea Tonique is an excellent choice if you enjoy citrus, tea and fresh, understated fragrances.

Price: Mid-to-premium · Official website

---

!Roja Aoud Crystal Parfum, 3.4 fl oz | Costco

6\. Roja Parfums

British-founded · Extravagant luxury

For opulent, layered perfumery with a lavish feel. Particularly worth exploring if you enjoy rich florals, amber, woods and oud.

Price: High luxury · Official website

---

![No1 Feminine Perfume | Clive Christian® - Clive Christian Perfume Limited](

7\. Clive Christian

British luxury · Statement fragrances

Best for someone who wants an extravagant, premium perfume with elaborate blends and luxurious presentation. A brand to consider for special occasions or a high-end collection.

Price: Very high luxury · Official website

---

![4160 Tuesdays | Niche Perfumes & Handcrafted Fragrances - Escentual](

8\. 4160 Tuesdays

London · Creative and unconventional

An independent perfume house for people who want something playful, unusual and less corporate. Worth investigating if you enjoy discovering fragrances that stand apart from mainstream designer scents.

Price: Generally more accessible than ultra-luxury niche · Official website

These selections reflect the range of British perfumery, from historic houses such as Floris to contemporary niche creators and ultra-luxury names. www.harrods.comwww.countryandtownhouse.comwww.mamabella.uk

## Which British brand is best for you?

| If you want… | My recommendation | |--------|--------| | Timeless, classy British luxury | Floris London | | A rich, memorable fragrance | Penhaligon's | | A fresh everyday signature | Jo Malone London | | Something unusual and niche | Ormonde Jayne | | An artistic, less predictable scent | Miller Harris | | The ultimate luxury purchase | Roja Parfums or Clive Christian | | An independent perfumer to discover | 4160 Tuesdays |

My advice\: Start with Penhaligon's, Floris and Ormonde Jayne if you want to explore British perfumery beyond mainstream designer brands. Try samples first, since longevity and how a perfume smells on your skin vary considerably.

## Let me narrow it down for you

1\. Who is the perfume for?

Men

Women

Unisex

---

2\. What kind of scent do you prefer?

Rich, strong and long-lasting

Fresh, clean and sophisticated

Sweet, warm and seductive

Woody, smoky or leathery

Floral and elegant

---

3\. What is your budget per bottle?

Under £50

£50-£100

£100-£200

£200-£350

£350+ - luxury niche

---

4\. What matters most?

Smelling different from everyone else

Maximum longevity and projection

Getting noticed and receiving compliments

Quiet luxury and sophistication

[Find my best British perfumes]

Perplexity

The question asked

Best British made perfume

From the recorded answer

Ormonde Jayne Ormonde Woman - sophisticated green woods and florals from an independent London perfume house.
Read recorded answer

Recorded answer text · Perplexity · 25 October 2026

If you want one outstanding British-made perfume, choose Penhaligon's Halfeti. It is made and bottled in England, with a rich, unisex profile combining grapefruit, rose, oud, spices, and woody notes.

Other excellent choices:

- Floris No. 89 - classic, elegant, citrusy-woody, and from Britain's oldest family-run perfume house. - Jo Malone London English Pear & Freesia - light, fresh, fruity-floral, and an easy everyday choice; most Jo Malone products are made in the UK. - Penhaligon's The Favourite - refined powdery floral with mimosa, violet, and mandarin; ideal if you prefer something feminine and graceful. - Ormonde Jayne Ormonde Woman - sophisticated green woods and florals from an independent London perfume house. - Parterre Root of All Goodness - distinctive, earthy, and genuinely British, using botanicals grown and distilled in Dorset. - Ffern seasonal perfumes - small-batch, limited-edition fragrances made around the seasons.

Best overall: Penhaligon's Halfeti Best fresh scent: Jo Malone English Pear & Freesia Best traditional choice: Floris No. 89 Best niche choice: Parterre Root of All Goodness

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Ormonde Jayne

Fragrance & Perfume

21 August 2026 – 25 October 2026 (scans 1–11)

9.8

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

483

Answers naming the brand

4946

Answers collected

9.8

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Ormonde Jayne ranks #4 among 40 tracked brands for Fragrance & Perfume · United Kingdom (21 August 2026 – 25 October 2026). Its visibility is 9.8%. It was named in 483 of 4,946 AI answers across 39 of 150 tracked questions, averaging position 3.9 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 9.8% AI visibility for Ormonde Jayne in Fragrance & Perfume · United Kingdom, measured over 21 August 2026 – 25 October 2026. It ranks #4 among 40 tracked brands.

How often does AI mention this brand?

Ormonde Jayne was named in 483 of 4,946 collected AI answers, across 39 of 150 tracked questions, for Fragrance & Perfume · United Kingdom (21 August 2026 – 25 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Ormonde Jayne by all 4,946 answers in the published Fragrance & Perfume · United Kingdom sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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