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Melrose

Melrose

AI visibility and ranking for Supplements: Australia

Supplements [AU]
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Long-running Australian natural health brand spanning MCT oils, greens powders and longevity-focused supplements.

Melrose
appears in
1.4
% of measured AI answers in this industry and market.

Found score

Track Melrose’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 18, 2026

Updated

October 18, 2026

Latest scan visibility

1.8

October 18, 2026

Overall visibility

1.4

27 September – 18 October 2026 (scan 4 of 4)

Industry rank

27

Within this industry and market

Published scan history

Across 12 recorded scans from 11 August 2026 to 18 October 2026, Melrose's single-scan score moved from 0.0% to 1.8%, up 1.8 percentage points. Latest recorded scan 1.8% on 18 October 2026; combined-window score 1.4%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 1.4% over 27 September – 18 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
11 August 20260.0%
13 August 20260.4%
16 August 20260.4%
26 August 20260.4%
30 August 20260.7%
6 September 20260.4%
13 September 20260.2%
20 September 20260.4%
27 September 20260.2%
4 October 20261.3%
11 October 20262.2%
18 October 20261.8%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

1.5%

Perplexity Logo

Perplexity

2.0%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.7%

27 September – 18 October 2026 (scan 4 of 4)

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Perplexity names Melrose most often.

It appears in 2.0% of collected Perplexity answers and 0.7% of Google AI Overviews answers: a difference of 1.3 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 16 of 150 questions.

Melrose appears in at least one collected answer to 10.7% of the tracked questions. That is question coverage; the 1.4% visibility score measures its share of individual answers.

Across 12 published scans, visibility ranged from 0.0% to 2.2%. The latest scan was 1.8% on 18 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

27 September – 18 October 2026 (scan 4 of 4)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best Australian made supplements
  • Best Australian owned supplement companies
  • Best Australian supplements not made in China
  • Best ethical supplement brands Australia
  • Best fish oil Australia
  • Best greens powder Australia

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • What supplement brands do Australian gym goers use (VPA, Bulk Nutrients, True Protein)
  • Best Australian protein powder brands (VPA, Bulk Nutrients, True Protein)
  • Best supplement brands 2026 Australia (Pillar Performance, Bulk Nutrients, True Protein)
  • Best tasting protein powder Australia (VPA, True Protein, Uprotein)
  • Best gym supplement brands Australia (Bulk Nutrients, True Protein, VPA)
  • Best plant based protein Australia (True Protein, Prana On, Amazonia)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best supplement brands for women Australia

From the recorded answer

Melrose Health: A long-running Australian-owned natural wellness and supplement company operating since 1979.
Read recorded answer

Recorded answer text · Google AI Overviews · 18 October 2026

Top supplement and vitamin brands popular for women in Australia include major everyday household names and targeted wellness lines:

### Leading Brands in Australia

- Swisse: Famous for its long-standing Ultivite range, including specialized options like the Women's Multivitamin and Vegan Multivitamin lines tailored for different life stages. - Blackmores: A trusted Australian staple offering targeted formulations like Blackmores Multivitamins for Women to support daily energy levels and stress response. - Herbs of Gold: Known for herbal and nutritional formulas designed around general wellness, hormonal support, and daily vitality. - The Healthy Chef: An Australian nutrition and supplement brand created by-women-for-women, focusing on clean protein powders, greens, and holistic well-being. - Unichi Wellness: Focuses heavily on targeted women's health, skin, and beauty-from-within ingestible supplements. - Happy Healthy YOU: Specializes in natural health programs and specific formulations geared toward women's hormonal balance and perimenopause/menopause support. - Melrose Health: A long-running Australian-owned natural wellness and supplement company operating since 1979.

---

### What to Consider Before Choosing

- Dietary Gaps vs. Over-supplementation: General health authorities note that a standard multivitamin acts only as a minor safety net for a patchy diet and is not a substitute for whole foods. Specific needs (such as iron, calcium, or Vitamin D) are best verified via a blood test rather than routine self-prescribing. - Regulation: Complementary medicines in Australia are regulated by the TGA (Therapeutic Goods Administration), meaning products display an AUST L number on the label if they are listed therapeutic goods. - Life Stage: Formulations shift depending on whether you are looking for general daily energy, pregnancy/breastfeeding support, or perimenopause/menopause care.

If you'd like to narrow this down, tell me:

- What specific health goal you have in mind (e.g., energy, gut health, skin/hair, hormones, or general immunity) - Your age group or life stage (e.g., teen, postpartum, perimenopause)

I can give you more tailored brand or ingredient recommendations.

ChatGPT

The question asked

Best Australian made supplements

From the recorded answer

!Melrose Omega Dha And Mct Oil 500ml | Australian Vitamins …
Read recorded answer

Recorded answer text · ChatGPT · 18 October 2026

If you're looking for the best Australian-made supplements, I'd start with brands that have clear local manufacturing claims, transparent ingredients and appropriate quality controls - rather than choosing on the basis of Australian ownership alone.

One important distinction: an Australian-owned brand isn't necessarily Australian-made, and a product manufactured here can still use imported ingredients. Country-of-origin claims are worth checking on each product. healthyessentialsaustralia.com.auoia.pmc.gov.auhasta.org.au

## Best Australian-made supplement brands to consider

!Multi Vitamins & Minerals Supplement - 100 Tablets | Australian NaturalCare

1\. Australian NaturalCare

(Everyday vitamins)

A good starting point for multivitamins, minerals and general wellness. The company states that it manufactures its vitamins and supplements in Australia.

Explore: Official website

flux.agency

---

!Whey Protein Isolate - WPI Powder Australia | Bulk Nutrients

2\. Bulk Nutrients

(Sports nutrition)

Worth considering for protein powders, creatine and workout supplements, particularly if you want straightforward products and value for money. Check the manufacturing origin of each specific product.

Explore: Official website

eternalelixir.com.auhasta.org.auoia.pmc.gov.au

---

!BioCeuticals Ultra Muscleze® Energy 240g

3\. BioCeuticals

(Practitioner-focused)

A strong option to investigate for targeted nutritional formulations, including magnesium and omega-3 products. Particularly relevant if you want help choosing a supplement for a specific need.

Explore: Official website

eternalelixir.com.auglow.com.au

---

![Women's Multi + - Herbs of Gold](

4\. Herbs of Gold

(Vitamins and herbal formulas)

A brand to shortlist for vitamin D, magnesium, fish oil and herbal products. Verify the country-of-origin label for the particular item you're considering.

Explore: Official website

eternalelixir.com.au

---

!Greal® | Mg TRILOGY | Triple Sourced Bio-Magnesium

5\. Greal

(Practitioner-grade)

An option for people who prefer specialist formulations. Greal says its supplements are made in Australia and describes its quality-control process as including independent chemical and microbiological testing.

Explore: Official website

www.greal.cowww.greal.co

---

!Melrose Omega Dha And Mct Oil 500ml | Australian Vitamins

6\. Melrose Health

(Oils and plant-based nutrition)

Worth exploring for MCT oil, plant-based nutrition and selected oil-based products. Check individual product labels to establish where each item is made.

Explore: Official website

eternalelixir.com.auhasta.org.auglow.com.au

## Which one is best for you?

| What you're looking for | Where I'd start | |--------|--------| | Everyday vitamins and minerals | Australian NaturalCare | | Protein, creatine and gym supplements | Bulk Nutrients | | Targeted or practitioner-guided formulas | BioCeuticals or Greal | | Magnesium, vitamin D or herbal supplements | Herbs of Gold | | Plant oils and MCT products | Melrose Health |

These are starting points, not a claim that every product from these brands is Australian-made or clinically superior.

## How to check whether a supplement is genuinely Australian-made

- Look for the Australian Made kangaroo logo and the exact country-of-origin statement. - Check whether the product is listed on the Australian Register of Therapeutic Goods (ARTG), where applicable, and verify its listing through the TGA website\. - Look for clear ingredient amounts, batch testing and independent quality testing where relevant. - Remember that Australian-made doesn't necessarily mean Australian-grown ingredients, nor does it automatically mean a supplement is more effective. eternalelixir.com.auhasta.org.auoia.pmc.gov.au

## Let me narrow it down

What type of supplements are you most interested in? I can compare specific Australian-made products, ingredients, prices and quality evidence.

1\. What do you want supplements for?

General health and daily vitamins

Energy and fatigue

Gut health and digestion

Sleep and stress

Muscle, fitness and recovery

Healthy ageing and joint health

Hair, skin and nails

---

2\. What's your main priority?

Australian-made with strong quality testing

Evidence-based ingredients and effective doses

Natural ingredients and minimal additives

Best value for money

---

3\. Budget per month

Under A\$40

A\$40-100

Over A\$100

[Compare the best options]

Perplexity

The question asked

Best supplement brands founded in Australia

From the recorded answer

Melrose Health - Australian-owned company founded in 1979, with a focus on natural wellness products.
Read recorded answer

Recorded answer text · Perplexity · 18 October 2026

Strong Australian-founded supplement brands include:

- Blackmores - Founded in Australia in 1932; a long-established, science-focused vitamins and natural-health brand. - Swisse - Founded in Melbourne in 1969; best known for mainstream vitamins, multivitamins and beauty supplements. - Nature's Own - Brisbane-founded and one of Australia's most widely used vitamin brands. - WelleCo - Australian-founded premium brand focused on plant-based wellness and beauty supplements. - Healthy Care - Founded in 2006; offers affordable vitamins, skincare supplements and natural-health products. - Herbs of Gold - Founded in 1989; specializes in practitioner-oriented herbal and nutritional formulas. - Melrose Health - Australian-owned company founded in 1979, with a focus on natural wellness products. - SWIISH - Founded in 2012 by Australian sisters Sally Obermeder and Maha Corbett; emphasizes lifestyle and beauty supplements. - Elemental Nutrition - Established in Melbourne in 2003; focused primarily on sports and performance nutrition.

Best overall shortlist: Blackmores, Swisse and Nature's Own for broad everyday use; Herbs of Gold for herbal formulas; Elemental Nutrition for sports supplements; and WelleCo or SWIISH for premium beauty and wellness products.

Check that any product is listed on Australia's Therapeutic Goods Administration's Australian Register of Therapeutic Goods (ARTG) where applicable, and compare the specific formula rather than choosing solely by brand.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Which protein powders contain no dairy?

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Found / Brand snapshot

Melrose

Supplements

27 September – 18 October 2026 (scan 4 of 4)

1.4

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

25

Answers naming the brand

1800

Answers collected

1.4

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Melrose ranks #27 among 54 tracked brands for Supplements · Australia (27 September – 18 October 2026). Its visibility is 1.4%. It was named in 25 of 1,800 AI answers across 16 of 150 tracked questions, averaging position 1.5 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 1.4% AI visibility for Melrose in Supplements · Australia, measured over 27 September – 18 October 2026. It ranks #27 among 54 tracked brands.

How often does AI mention this brand?

Melrose was named in 25 of 1,800 collected AI answers, across 16 of 150 tracked questions, for Supplements · Australia (27 September – 18 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Melrose by all 1,800 answers in the published Supplements · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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