Hawkins & Brimble

Recorded answer text · Google AI Overviews · 18 October 2026

The best hair waxes and styling products for men, highlighted by top groomers and British publications, include:

- Best Overall: Slick Gorilla Lightwork (matte finish, light hold, vegan, priced around £12). - Best Local / Barbershop Wax: **[Gents of London Carbon Clay ]( (matte finish, medium hold, crafted in London barbershops, priced around £13.99). - Best Natural Wax: Seven Potions Men's Hair Wax (water-based with a citrus scent, priced around £17). - Best Smelling / Pomade Option: **[Horace Wax Pomade ]( (formulated with kaolin and sapote butter, priced around £14). - Best Nourishing Wax: Malin + Goetz Wax Pomade (firm hold with meadowfoam, priced around £25). - Best Strong Hold Wax: Hawkins & Brimble Hair Moulding Wax (infused with jojoba and almond oils).

### What to Look For

- Hold: Waxes give you a medium-to-strong hold that usually remains reworkable throughout the day. - Finish: Choose a matte or low-shine clay/wax if you want a natural, textured look, or a pomade-hybrid style if you prefer a bit more sheen. - Application: Warm a small amount between your palms until it emulsifies, then work it through dry or damp hair from root to tip, avoiding a heavy buildup directly on the hairline.

If you're looking for a specific hair type (fine, thick, curly) or a particular finish (matte vs. shiny), let me know and I can narrow down the best recommendation.

Recorded answer text · ChatGPT · 18 October 2026

If I were choosing a British men's grooming brand, I'd shortlist Murdock London, Hawkins & Brimble, and Truefitt & Hill\. They offer different interpretations of British grooming, from contemporary barbershop style to traditional luxury shaving. For skincare-led grooming, I'd also consider British brands with a broader everyday range.

## British men's grooming brands worth knowing

!We Tried Murdock London Haircut and Grooming Products, Here's Our Experience - PIBE Magazine - Play It By Ear

## 1\. Murdock London

(Best all-round premium choice)

A contemporary London barbershop brand covering hair styling, beard care, shaving and fragrance. A good choice for men who want professional-quality grooming with a modern British identity. Hair styling paste is around £20, with beard and fragrance products at higher prices. www.murdocklondon.comwww.murdocklondon.com

Shop Murdock London

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!Hawkins & Brimble Natural Grooming Products

## 2\. Hawkins & Brimble

(Best value and everyday grooming)

Born in London, this brand offers a complete routine spanning face care, shaving, beard maintenance, haircare and fragrance. Its traditional-barber aesthetic and accessible gift sets make it a strong option for everyday use. www.hawkinsandbrimble.co.ukwww.hawkinsandbrimble.co.uk

Shop Hawkins & Brimble

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!1805 Collection - Truefitt & Hill US

## 3\. Truefitt & Hill

(Best heritage luxury)

Established in London in 1805, this is the choice for traditional wet shaving, refined fragrances and classic gentleman's grooming. Particularly suitable for luxury gifts or a premium shaving ritual. www.truefittandhill.comwww.truefittandhill.co.uk

Shop Truefitt & Hill

## Other British brands worth considering

- D. R. Harris - established London heritage, traditional shaving products and understated fragrances. - Geo. F. Trumper - Mayfair grooming heritage, colognes and classic shaving essentials. - Pall Mall Barbers - a barber-led option for styling and practical haircare. zousz.comsalience.co.uk

## Which would I choose?

My shortlist depends on what you mean by best\:

| If you want… | Start with | |--------|--------| | The best overall premium grooming identity | Murdock London | | An affordable complete grooming range | Hawkins & Brimble | | Traditional British luxury | Truefitt & Hill | | A brand with a strong barbering focus | Pall Mall Barbers |

Are you looking for the best brand to buy for yourself, or are you researching a British men's grooming brand to launch or stock commercially? The answer would be quite different depending on your goal.

Recorded answer text · Perplexity · 18 October 2026

Bulldog Skincare is the best all-round British men's grooming brand for most people: affordable, widely available, cruelty-free, and strong on everyday face, body, shaving, and beard products. It is also specifically recognized as a UK brand alongside Hawkins & Brimble, Percy Nobleman, and Cornerstone.

Other excellent choices:

- D. R. Harris - best for traditional luxury shaving and classic fragrances; established in 1790. - Taylor of Old Bond Street - best for shaving creams, soaps, and brushes, with a long-established British heritage. - Hawkins & Brimble - best for accessible beard and hair care with a more premium feel. - Elemis - best for premium skincare and spa-style products; it is a leading British luxury skincare brand. - Percy Nobleman - best for beard grooming and styling.

Quick recommendation: choose Bulldog for value and everyday use, D. R. Harris for traditional grooming, or Elemis for premium skincare.