Across 8 recorded scans from 21 August 2026 to 4 October 2026, Hair Syrup's single-scan score moved from 0.2% to 1.3%, up 1.1 percentage points. Latest recorded scan 1.3% on 4 October 2026; combined-window score 0.5%.
View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.5% over 21 August 2026 – 4 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan date
Single-scan score
21 August 2026
0.2%
24 August 2026
0.0%
30 August 2026
0.0%
6 September 2026
0.2%
13 September 2026
0.2%
20 September 2026
1.1%
27 September 2026
1.1%
4 October 2026
1.3%
Latest scan = one scan. Overall visibility = all answers in the published window.
Visibility across AI platforms
Share of answers naming this brand
ChatGPT
0.9%
Perplexity
0.7%
AI Overviews
0.0%
21 August 2026 – 4 October 2026 (scans 1–8)
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It appears in 0.9% of collected ChatGPT answers and 0.0% of Google AI Overviews answers: a difference of 0.9 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.
Named across 7 of 150 questions.
Hair Syrup appears in at least one collected answer to 4.7% of the tracked questions. That is question coverage; the 0.5% visibility score measures its share of individual answers.
Across 8 published scans, visibility ranged from 0.0% to 1.3%. The latest scan was 1.3% on 4 October 2026. Individual scan scores and the published-window score describe different samples.
The brand is named in at least one collected answer to each of these questions.
Best British alternative to Moroccanoil
Best British owned haircare brands
Best boutique haircare brands UK
Best haircare subscription London
Best independent British haircare brands
Best new British haircare brands
Examples from the published question set. A mention on one platform does not mean every platform names the brand.
Other brands in these answers
Prompts that surface other brands
Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.
Best British hair brands (Philip Kingsley, Trevor Sorbie, Lee Stafford)
Best British haircare brands (Philip Kingsley, Umberto Giannini, Faith in Nature)
Which British haircare brands are actually good (Philip Kingsley, Percy & Reed, Boucleme)
Best affordable British haircare brands (Faith in Nature, Umberto Giannini, Charles Worthington)
Best British hair care line (Philip Kingsley, Only Curls, Percy & Reed)
Best curly hair brand UK (Only Curls, Boucleme, Umberto Giannini)
Competitor names are shown where they appear in the collected examples.
Recorded AI questions and answers
Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.
ChatGPT
The question asked
Best British owned haircare brands
From the recorded answer
| Hair Syrup | Oils, growth-focused routines & TikTok-style haircare | Founder-led British indie brand that has grown considerably while retaining its independent identity. flux.agency | …
Read recorded answer
Recorded answer text · ChatGPT · 4 October 2026
Yes - if by British-owned you mean currently owned/independent in the UK, rather than merely founded in Britain, there are some particularly good options. I checked current ownership information because several well-known “British” hair brands have changed hands.
### 🇬🇧 Best British-owned haircare brands
| Brand | Best for | Why I'd consider it |
|---|---|---|
| Bouclème | Curly & wavy hair | Founder-led, independent and specifically developed for curls. www.boucleme.co.uk |
| Faith in Nature | Natural, affordable haircare | Family-run and proudly independent; born in Scotland and manufactured in Manchester. www.faithinnature.co.uk |
| Umberto Giannini | Curls, waves & affordable care | Long-established British brand, vegan/cruelty-free and B Corp certified, with UK manufacturing partnerships. www.umbertogiannini.com |
| Philip Kingsley | Scalp & hair health | Particularly strong if your priority is scalp care, thinning, breakage or damaged hair. |
| Hair Syrup | Oils, growth-focused routines & TikTok-style haircare | Founder-led British indie brand that has grown considerably while retaining its independent identity. flux.agency |
| Only Curls | Curly/coily hair | British, female-owned and dedicated almost entirely to curl care. |
| Flora & Curl | Afro, curly & textured hair | Black-owned British brand with a botanical, hydration-focused approach. flux.agency |
### My top 5
1. Bouclème - probably my favourite if you have curls/waves.
2. Philip Kingsley - best if you're prioritising hair/scalp health over trends.
3. Faith in Nature - excellent affordable, natural, everyday option.
4. Umberto Giannini - particularly good value for waves/curls.
5. Hair Syrup - interesting choice if you're looking for oils and intensive treatments.
One useful ownership correction: Noughty is often listed as a British brand, but in June 2026 its former owner KMI Brands announced that it had sold the brand to UK-based Komerz Ltd. kmibrands.com So I'd distinguish it from brands that are clearly founder/family-owned or independently run.
If you're specifically looking to buy British-owned rather than multinational-owned, I can also make you a top 10 list with the owner, where each brand is manufactured, price range, and best products.
Perplexity
The question asked
Best new British haircare brands
From the recorded answer
Hair Syrup - Best known for pre-wash oil treatments aimed at moisture, scalp care and healthier-looking growth.
Read recorded answer
Recorded answer text · Perplexity · 4 October 2026
Some of the best newer British haircare brands to try are:
- Tootilab - A standout for curly and textured hair, with inclusive products designed to simplify curl care. It won Marie Claire UK's Best New British Hair Brand award in 2025.
- ARKIVE by Adam Reed - A salon-informed range focused on straightforward, mix-and-match washing and styling products; it won Marie Claire's Best New Brand: Wash & Care in 2023.
- Hair Syrup - Best known for pre-wash oil treatments aimed at moisture, scalp care and healthier-looking growth.
- Monday Haircare - A relatively new, affordable UK-launched brand offering large-format shampoo, conditioner and treatment products.
- Biotell - A newer home-grown brand making its products in the UK, worth watching if locally made beauty is a priority.
- Sam McKnight Hair - A premium, highly stylists-led British brand, particularly strong for volume, masks and polished styling rather than basic everyday cleansing.
Best starting picks: choose Tootilab for curls, Hair Syrup for dry or stressed hair, ARKIVE for versatile everyday care, and Sam McKnight Hair for luxury styling and volume.
Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.
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This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.
Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.
In the Found by Flux AI Visibility Index, Hair Syrup ranks #20 among 34 tracked brands for Haircare · United Kingdom (21 August 2026 – 4 October 2026). Its visibility is 0.5%. It was named in 19 of 3,600 AI answers across 7 of 150 tracked questions, averaging position 2.2 when mentioned.
Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.
The scores, explained.
The scope, scores and comparisons behind this brand profile.
What is this brand’s AI Visibility Score?
Found by Flux records 0.5% AI visibility for Hair Syrup in Haircare · United Kingdom, measured over 21 August 2026 – 4 October 2026. It ranks #20 among 34 tracked brands.
How often does AI mention this brand?
Hair Syrup was named in 19 of 3,600 collected AI answers, across 7 of 150 tracked questions, for Haircare · United Kingdom (21 August 2026 – 4 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.
How is the AI Visibility Score calculated?
Found divides the number of collected answers naming Hair Syrup by all 3,600 answers in the published Haircare · United Kingdom sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.
