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Ere Perez

Ere Perez

AI visibility and ranking for Beauty: Australia

Sydney-based makeup and skincare brand built around plant-based, sensitive-skin-friendly formulations.

Ere Perez
appears in
3.0
% of measured AI answers in this industry and market.

Found score

Track Ere Perez’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 11, 2026

Updated

October 11, 2026

Latest scan visibility

2.7

October 11, 2026

Overall visibility

3.0

27 September – 11 October 2026 (scan 3 of 4)

Industry rank

15

Within this industry and market

Published scan history

Across 10 recorded scans from 13 August 2026 to 11 October 2026, Ere Perez's single-scan score moved from 4.4% to 2.7%, down 1.7 percentage points. Latest recorded scan 2.7% on 11 October 2026; combined-window score 3.0%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 3.0% over 27 September – 11 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
13 August 20264.4%
16 August 20264.2%
26 August 20262.9%
30 August 20263.3%
6 September 20263.3%
13 September 20262.9%
20 September 20263.3%
27 September 20262.9%
4 October 20263.3%
11 October 20262.7%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

3.6%

Perplexity Logo

Perplexity

2.4%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

2.9%

27 September – 11 October 2026 (scan 3 of 4)

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ChatGPT names Ere Perez most often.

It appears in 3.6% of collected ChatGPT answers and 2.4% of Perplexity answers: a difference of 1.2 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 14 of 150 questions.

Ere Perez appears in at least one collected answer to 9.3% of the tracked questions. That is question coverage; the 3.0% visibility score measures its share of individual answers.

Across 10 published scans, visibility ranged from 2.7% to 4.4%. The latest scan was 2.7% on 11 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

27 September – 11 October 2026 (scan 3 of 4)

Share of collected answers naming each brand

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best Australian beauty brands
  • Best Australian beauty brands to gift
  • Best Australian makeup brands
  • Best Australian owned skincare
  • Best carbon neutral beauty brands Australia
  • Best clean beauty brands Australia

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best Australian skincare brands 2026 (Alpha-H, Go-To, Aesop)
  • Best Australian skincare brands (Ultra Violette, Go-To, Alpha-H)
  • Best Australian beauty brands to gift (Aesop, Jurlique, Sukin)
  • Best Australian beauty brands on sale (Bondi Sands, Alpha-H, Go-To)
  • Which Australian beauty brands are actually sustainable (INIKA Organic, Go-To, Alpha-H)
  • What Australian skincare brands do people actually recommend (Ultra Violette, Go-To, Sukin)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best Australian beauty brands

From the recorded answer

Ere Perez: Clean, botanical, cruelty-free, and vegan makeup formulas powered by plant science.
Read recorded answer

Recorded answer text · Google AI Overviews · 11 October 2026

Australia is home to a thriving beauty and cosmetics industry known for clean formulas, native botanicals, and scientific efficacy.

- Aesop: Famous for sensory, plant-based formulations and iconic minimalist packaging. - Alpha-H: Celebrated for science-backed, clean formulas and its cult-favorite Liquid Gold glycolic acid treatment. - Jurlique: A pioneer in holistic, farm-grown botanical skincare harvested in the Adelaide Hills. - Kora Organics: Founded by Miranda Kerr, offering certified organic, ritualistic skincare. - Ultraceuticals: High-performance, science-backed clinical skincare targeting various skin concerns. - Go-To Skincare: Simple, effective, and cruelty-free daily skincare staples. - Lanolips: Renowned for rich, multi-use, lanolin-based hydration balms.

### Top Australian Makeup & Cosmetic Brands

- Ere Perez: Clean, botanical, cruelty-free, and vegan makeup formulas powered by plant science. - Eye of Horus: Byron Bay-based organic and clean makeup line celebrated for long-wear eye and brow products. - Lust Minerals: Clean, mineral-based makeup focused on performance and skin health. - Australis & MCoBeauty: Affordable, widely accessible everyday cosmetics found in local pharmacies and beauty stockists. - Natio: An underrated favorite known for affordable everyday makeup, essential oils, and reliable SPF-infused cosmetics.

You can explore a curated directory of local labels on Beauty Directory or check industry roundups on Vogue Australia.To help narrow down the best brand for you, tell me:

- Are you looking for skincare or makeup? - What is your skin type or main goal (e.g., anti-aging, acne-prone, sensitive, glowy finish)? - Do you prefer cruelty-free or vegan options?

ChatGPT

The question asked

Best clean beauty brands Australia

From the recorded answer

## 4\. Ere Perez …
Read recorded answer

Recorded answer text · ChatGPT · 11 October 2026

# Best clean beauty brands in Australia

Australia has some excellent clean beauty brands, from botanical skincare and Australian-made natural cosmetics to mineral sunscreen and low-waste body care.

One important distinction: “clean beauty” isn't a regulated, universal standard. I'd look for transparent ingredient lists, evidence-backed formulas, suitable preservatives, cruelty-free policies and packaging that fits your values, rather than relying on “natural” or “chemical-free” marketing alone.

Here are the Australian brands I'd shortlist, depending on what you're looking for.

## 10 Australian clean beauty brands worth exploring

!Sustainable Skincare Brand / Skincare Sustainability - Mukti Organics

## 1\. Mukti Organics

(Best for organic skincare)

Botanical skincare with Australian native ingredients, including products aimed at hydration, skin firmness and a more luxurious daily routine.

Explore: muktiorganics.com

---

!KORA Organics Noni Glow Face Oil | Nourished Life AU

## 2\. KORA Organics

(Best for a luxury routine)

A polished, wellness-inspired skincare range known for its Noni Glow Face Oil and organic-focused formulations.

Explore: koraorganics.com

---

![Inika Organic - Organica Collective Boutique Shop](

## 3\. INIKA Organic

(Best for clean makeup)

A strong starting point for mineral foundation, mascara, lip products and complexion makeup with an organic-focused ingredient philosophy.

Explore: inikaorganic.com

---

![Oat Milk Foundation - The Detox Market](

## 4\. Ere Perez

(Best for natural-looking makeup)

Known for understated, skin-focused makeup and botanical-inspired formulations. Worth considering for everyday complexion products, cream blush and mascara.

Explore: ereperez.com

---

!24/7 Radiance | Healthy Skin Care Set | Go-To Skincare

## 5\. Go-To Skincare

(Best for easy everyday skincare)

Approachable skincare with a simple, user-friendly range of cleansers, moisturisers and serums. A good option if you don't want an elaborate routine.

Explore: gotoskincare.com

---

!House Of Derma Skin & Medical Aesthetic Clinic

## 6\. Avocado Zinc

(Best for mineral sun protection)

A useful brand to investigate if you prefer zinc-based sunscreen and skincare with a more natural, minimalist positioning. Check each product's SPF rating and Australian registration details.

Explore: avocadozinc.com.au

---

!All Skincare Products | Sodashi Skincare - Page

## 7\. Sodashi

(Best for spa-style skincare)

A premium Western Australian brand focused on botanical formulations and a luxurious, ritual-based approach to skincare.

Explore: sodashi.com

---

!Replenish Skincare Trio - Natural & Organic Skincare | Perfect Potion

## 8\. Perfect Potion

A good choice for people who enjoy aromatherapy, botanical body care, essential oils and naturally inspired self-care products.

Explore: perfectpotion.com.au

---

![Top 6 Benefits Of Our Mineral Powder Foundations - Nude by Nature](

## 9\. Nude by Nature

A mainstream option for mineral-focused complexion products, particularly if you want to explore powder foundation and accessible everyday makeup.

Explore: nudebynature.com.au

---

!Barrier Repair Collection + FREE Cleansing Mitt Duo - Mukti Organics

## 10\. Saya

A botanical skincare option worth exploring if you prefer plant-inspired formulations and a more relaxed, nature-led approach to your routine.

Explore: saya.com.au

These brands reflect Australian skincare and makeup roundups, including the 2026 guides from Sitchu and Adore Beauty. sitchu.com.auwww.adorebeauty.com.auwww.cleanbeautyawards.com

## Where to start, by priority

| If you care most about… | My shortlist | |--------|--------| | Organic-focused skincare | Mukti Organics, KORA Organics | | Makeup | INIKA Organic, Ere Perez | | Simple daily skincare | Go-To Skincare | | Mineral sunscreen | Avocado Zinc | | Luxury botanical skincare | Sodashi | | Natural aromatherapy and body care | Perfect Potion | | Accessible mineral makeup | Nude by Nature |

## What I'd check before buying

- Ingredient transparency\: Look at the complete ingredient list, not just the front label. - Fragrance\: Essential oils and botanical extracts can still irritate sensitive skin. - Cruelty-free and vegan claims\: These are different claims; verify the one that matters to you. - Sustainability\: Check packaging materials, refills and independently supported environmental claims. - Results\: For acne, pigmentation or ageing, prioritise formulas with appropriate evidence-backed active ingredients rather than choosing solely on the word “natural.”

For an additional independent starting point, the Clean + Conscious Beauty & Body Awards publishes category-specific Australian and New Zealand beauty picks. cleanandconscious.com.au

---

I can narrow this down to the best 3-5 brands for you. Are you mainly looking for skincare, makeup, haircare, or a complete beauty routine? And would you prefer strictly organic/natural, or are you happy with science-backed formulas that also prioritise ingredient transparency and sustainability?

Perplexity

The question asked

Best clean makeup brands Australia

From the recorded answer

The best clean makeup brands available in Australia are INIKA Organic, Ere Perez, Aleph Beauty, RMS Beauty, ILIA, Adorn Cosmetics, Wotnot, and Lust Minerals. “Clean” is not a legally standardised term, so prioritise brands with transparent ingredient lists, credible certifications, cruelty-free policies, and suitable preservation systems.
Read recorded answer

Recorded answer text · Perplexity · 11 October 2026

The best clean makeup brands available in Australia are INIKA Organic, Ere Perez, Aleph Beauty, RMS Beauty, ILIA, Adorn Cosmetics, Wotnot, and Lust Minerals. “Clean” is not a legally standardised term, so prioritise brands with transparent ingredient lists, credible certifications, cruelty-free policies, and suitable preservation systems.

- INIKA Organic - Best for certified organic, vegan makeup; particularly strong for mineral foundation, concealer, and powders. - Ere Perez - Best Australian all-rounder for natural-looking complexion products, blush, and mascara; its Oat Milk Foundation is recognised in Australian clean-beauty awards. - Aleph Beauty - Best for minimalist, multi-use makeup and refillable packaging; its Vitamin E Mineral Cream Foundation is award-listed. - ILIA Beauty - Best for skincare-infused complexion makeup, especially foundation and skin tints; ILIA's True Skin Serum Foundation is highly rated by Australian beauty coverage. - RMS Beauty - Best for dewy cream products, including blush, bronzer, and highlighter. - Adorn Cosmetics - Best for mineral makeup and broad shade options; its foundation products appear in Australian clean-makeup awards. - Wotnot - Best for certified-organic and cruelty-free makeup, especially if avoiding many synthetic additives. - Lust Minerals - Best Australian option for mineral foundation and makeup aimed at sensitive or ingredient-conscious users.

Quick picks: - Best overall: Ere Perez - Best certified organic: INIKA Organic - Best minimalist/refillable: Aleph Beauty - Best dewy finish: RMS Beauty - Best foundation: ILIA or Ere Perez

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Ere Perez

Beauty

27 September – 11 October 2026 (scan 3 of 4)

3.0

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

40

Answers naming the brand

1350

Answers collected

3.0

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Ere Perez ranks #15 among 51 tracked brands for Beauty · Australia (27 September – 11 October 2026). Its visibility is 3.0%. It was named in 40 of 1,350 AI answers across 14 of 150 tracked questions, averaging position 2.7 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 3.0% AI visibility for Ere Perez in Beauty · Australia, measured over 27 September – 11 October 2026. It ranks #15 among 51 tracked brands.

How often does AI mention this brand?

Ere Perez was named in 40 of 1,350 collected AI answers, across 14 of 150 tracked questions, for Beauty · Australia (27 September – 11 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Ere Perez by all 1,350 answers in the published Beauty · Australia sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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