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Pet
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Diggs

Diggs

AI visibility and ranking for Pet: United States

Brand making crates, beds and training gear.

Diggs
appears in
0.2
% of measured AI answers in this industry and market.

Found score

Track Diggs’s AI visibility weekly →

AI visibility scores and ranking

Data through

October 18, 2026

Updated

October 18, 2026

Latest scan visibility

0.2

October 18, 2026

Overall visibility

0.2

21 August 2026 – 18 October 2026 (scans 1–10)

Industry rank

35

Within this industry and market

Published scan history

Across 10 recorded scans from 21 August 2026 to 18 October 2026, Diggs's single-scan score moved from 0.2% to 0.2%, unchanged (0.0 percentage points). Latest recorded scan 0.2% on 18 October 2026; combined-window score 0.2%.

View recorded scan history
Individual recorded scans. Each row is one scan on one date. The published combined-window score is 0.2% over 21 August 2026 – 18 October 2026, measured across every answer in that window — a different sample from any single row below.
Scan dateSingle-scan score
21 August 20260.2%
24 August 20260.4%
30 August 20260.0%
6 September 20260.0%
13 September 20260.0%
20 September 20260.2%
27 September 20260.0%
4 October 20260.2%
11 October 20260.4%
18 October 20260.2%

Latest scan = one scan. Overall visibility = all answers in the published window.

Visibility across AI platforms

Share of answers naming this brand

Chat GPT logo

ChatGPT

0.1%

Perplexity Logo

Perplexity

0.3%

Google logo with a multicolored capital G in blue, red, yellow, and green.

AI Overviews

0.1%

21 August 2026 – 18 October 2026 (scans 1–10)

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Perplexity names Diggs most often.

It appears in 0.3% of collected Perplexity answers and 0.1% of Google AI Overviews answers: a difference of 0.2 percentage points within the published window. This describes where mentions occur; it does not establish why the platforms differ.

Named across 5 of 150 questions.

Diggs appears in at least one collected answer to 3.3% of the tracked questions. That is question coverage; the 0.2% visibility score measures its share of individual answers.

Across 10 published scans, visibility ranged from 0.0% to 0.4%. The latest scan was 0.2% on 18 October 2026. Individual scan scores and the published-window score describe different samples.

How this brand compares.

View the full industry list

Industry list

In the same market.

Compare brands using the same question set and published window.

21 August 2026 – 18 October 2026 (scans 1–10)

Named in the sample

Prompts that surface this brand

The brand is named in at least one collected answer to each of these questions.

  • Best American pet brands
  • Best car seat for dogs US
  • Best new pet brands in the US
  • Which American pet brands are actually good
  • Which pet brands have Black Friday sales US

Examples from the published question set. A mention on one platform does not mean every platform names the brand.

Other brands in these answers

Prompts that surface other brands

Different shopping needs can bring other brands into view. An absence here does not necessarily signal a problem.

  • Best new pet brands in the US (Jinx, The Farmer's Dog, Ollie)
  • Best American pet brands (The Farmer's Dog, West Paw, Stella & Chewy's)
  • Best independent pet brands US (Primal Pet Foods, Stella & Chewy's, Vital Essentials)
  • Best pet food brand transparency US (Open Farm, A Pup Above, The Farmer's Dog)
  • Best Instagram famous pet brand US (Bark, Spot & Tango, The Honest Kitchen)
  • Best award winning American pet brands (Maev, SodaPup, Nulo)

Competitor names are shown where they appear in the collected examples.

Recorded AI questions and answers

Recorded examples from the scan. Each card pairs a shopper’s prompt with an excerpt from the AI response.

Google AI Overviews

The question asked

Best American pet brands

From the recorded answer

Diggs: Known for modern, safety-focused pet housing like the Evolv dog crate.
Read recorded answer

Recorded answer text · Google AI Overviews · 11 October 2026

Top American pet brands lead the industry across food, gear, and care based on market share, expert reviews, and independent retailer support:

### Top American Pet Food & Nutrition Brands

- Mars Petcare Inc.: The world's largest pet food company (based in the U.S.) behind popular household brands like Pedigree, Iams, and Whiskas. - Nestlé Purina PetCare: A massive U.S.-based leader offering science-backed nutrition and veterinary-trusted lines like Purina Pro Plan, Fancy Feast, and Beneful. - Hill's Pet Nutrition: Renowned for clinical, veterinarian-recommended prescription and maintenance diets (Hill's Science Diet and Prescription Diet). - The Farmer's Dog: A top direct-to-consumer brand specializing in fresh, pre-portioned, human-grade dog food. - Stella & Chewy's: A favorite among independent pet specialty stores for raw, freeze-dried, and high-protein kibble options.

### Top American Pet Gear, Tech & Accessories

- Ruffwear: Famous for high-performance outdoor dog gear, life jackets, and rugged harnesses. - West Paw: A Montana-based maker of eco-friendly, durable dog toys and beds. - Diggs: Known for modern, safety-focused pet housing like the Evolv dog crate. - Wisdom Panel: A leading name in comprehensive canine DNA and health screening tests.

### Top American Pet Retailers & Platforms

- Chewy: The dominant U.S. online pet retailer, widely praised for its customer service and massive catalog of food and supplies. - PetSmart & Petco: The two largest brick-and-mortar national pet store chains in the U.S., offering full-service grooming, training, and veterinary clinics.

If you share what kind of pet you have (dog, cat, small animal) and what type of product you need (food, toys, tech, or health care), I can give you more specific recommendations.

ChatGPT

The question asked

Which pet brands have Black Friday sales US

From the recorded answer

!Evolv - Modern Dog Crate | Diggs® …
Read recorded answer

Recorded answer text · ChatGPT · 11 October 2026

For Black Friday 2026 in the US, I'd start with pet retailers like Chewy and Petco, plus direct-to-consumer brands that sell food, beds, toys, and pet tech. Black Friday falls on November 27, 2026, so many brands may not have announced their official sales yet.

Here are the brands and retailers worth watching, based on their product categories and established holiday-shopping patterns. These are leads to monitor, not confirmed 2026 Black Friday offers.

## Pet brands to watch for Black Friday

!Dog Treat Toys & Food Dispensers (Free Shipping) | Chewy

1\. Chewy

(Top place to start)

Food, treats, toys, beds, crates, grooming products and cat trees. Chewy ran a dedicated Black Friday event in 2025, with offers across a wide range of pet categories. www.chewy.comwww.chewy.comwww.sfgate.comwww.mysanantonio.com

Shop Chewy Black Friday deals

---

!Lowe's and Petco Deepen Pet Parent Affinity with Expansion of Store-in-Store Concept to Nearly 300 Locations

2\. Petco

Pet food, toys, treats, litter, aquariums and everyday essentials. Its 2025 Black Friday event featured discounts across many pet categories. www.blackerfriday.comwww.kcci.comwww.sfgate.com

Shop Petco deals

---

!PETLIBRO Automatic Cat Feeder & Wireless Cat Fountain Set, Black - Chewy.com

3\. PETLIBRO

Automatic feeders, smart feeders and water fountains. Petlibro products appeared in 2025 Black Friday promotions at PetSmart, making this one to watch for pet-tech savings. www.kcci.comwww.sfgate.comwww.mysanantonio.com

Shop PETLIBRO

---

!Furbo

4\. Furbo

Pet cameras, treat-tossing cameras and monitoring subscriptions. Furbo featured substantial Black Friday discounts in 2025, including offers of up to 60% off reported by shopping publications. www.sfgate.comwww.mysanantonio.com

Shop Furbo

---

!Litter-Robot 4 automatische zelfreinigende kattenbak wit

5\. Litter-Robot

Self-cleaning litter boxes and bundles. Its 2025 Black Friday promotions included savings of up to \$150 on bundles. www.blackerfriday.comwww.kcci.comwww.sfgate.com

Shop Litter-Robot

---

!Bedsure Calming Dog Bed Medium Size Dog - Donut Washable Medium Pet Be

6\. Bedsure

Calming beds, orthopedic beds, blankets and pet bedding. Bedsure products were featured in 2025 Black Friday pet-deal roundups. www.sfgate.comwww.mysanantonio.com

Shop Bedsure

---

!Evolv - Modern Dog Crate | Diggs®

7\. DIGGS

Premium crates and dog accessories. Its products were included in 2025 Black Friday coverage, with reported discounts of up to 40% on crates. www.sfgate.comwww.mysanantonio.com

Shop DIGGS

---

!The Bargain Bag

8\. Redbarn

Natural chews, treats and pet food. Redbarn had a reported 15% sitewide Black Friday discount in 2025. www.kcci.comwww.sfgate.comwww.mysanantonio.com

Shop Redbarn

## Which should you prioritize?

| If you're shopping for… | Start with | |--------|--------| | Everyday food and supplies | Chewy, Petco | | Automatic feeders and fountains | PETLIBRO | | Cameras and smart pet tech | Furbo | | Automatic litter boxes | Litter-Robot | | Beds and blankets | Bedsure | | Premium dog crates | DIGGS | | Treats and chews | Redbarn |

My recommendation\: Check Chewy and Petco for the broadest selection, then compare specialist brands directly for higher-priced items. The 2025 discounts above are historical examples, not guarantees of the same offers in 2026.

You can start monitoring sales now through the links above; more specific holiday promotions may appear as November approaches.

Perplexity

The question asked

Best car seat for dogs US

From the recorded answer

Best carrier-style option: Diggs Travel Carrier - The Spruce Pets lists it as its top overall pick; it is better suited to dogs that fit comfortably inside a carrier.
Read recorded answer

Recorded answer text · Perplexity · 18 October 2026

For most small dogs in the US, the PupSaver Travel Booster Seat is a strong overall choice: it is crash-tested, designed for dogs up to 30 lb, and connects to the vehicle's seat-belt system. For larger dogs, use a crash-tested harness or secured travel crate instead of a booster seat.

## Best options by use

- Best overall for small dogs: PupSaver Travel Booster Seat - especially for dogs up to 30 lb that prefer to see out the window. - Best carrier-style option: Diggs Travel Carrier - The Spruce Pets lists it as its top overall pick; it is better suited to dogs that fit comfortably inside a carrier. - Best for maximum restraint: Sleepypod Clickit Terrain harness - a dedicated automotive harness designed for rear-seat use with a lap-and-shoulder belt. - Best budget approach: A properly fitted, vehicle-tested dog harness attached directly to the rear seat belt, rather than a loosely secured plush booster.

## What to look for

- Crash testing or automotive-safety testing-not merely “sturdy” marketing. - A secure attachment to the vehicle, plus an internal tether attached to a harness, never a collar. - Correct weight and dimensions; an undersized seat may not adequately support the dog. - Placement in the back seat, away from airbags. - A design that prevents the dog from jumping out or becoming a projectile during sudden braking.

Avoid placing a dog in the front passenger seat, using a standard leash as a restraint, or relying on an unanchored bed. For medium and large dogs, a crash-tested harness or secured crate is generally safer than a raised car seat.

Excerpts from collected AI answers. AI claims are evidence of the response, not verified brand facts.

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Found / Brand snapshot

Diggs

Pet

21 August 2026 – 18 October 2026 (scans 1–10)

0.2

%

AI visibility

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A clear measure.
An open method.

Visibility is the share of collected answers that name the brand. Brands in the same industry and market are measured against the same question set.

Published window

8

Answers naming the brand

4498

Answers collected

0.2

AI visibility

Answers naming the brand ÷ all collected answers × 100

01

Ask consistently

The same industry questions across ChatGPT, Perplexity and Google AI Overviews.

02

Record each response

Track brand mentions and positions across the published scans.

03

Compare the same scope

Use the same market, category and measurement window for every comparison.

Read the methodology

This is a sample of AI responses. Answers vary by platform and date; visibility does not measure sales or product quality.

Overall visibility combines answers within the published dates. Some market series accumulate scans from launch; others use four-scan cycles. A new cycle changes the scoring window, while individual scan history is retained. Compare the dates and sample sizes before comparing periods.

In the Found by Flux AI Visibility Index, Diggs ranks #35 among 43 tracked brands for Pet · United States (21 August 2026 – 18 October 2026). Its visibility is 0.2%. It was named in 8 of 4,498 AI answers across 5 of 150 tracked questions, averaging position 3.8 when mentioned.

Source: Found by Flux · ChatGPT, Perplexity and Google AI Overviews. Visibility measures mentions in this sample, not sales or recommendation quality.

The scores, explained.

The scope, scores and comparisons behind this brand profile.

What is this brand’s AI Visibility Score?

Found by Flux records 0.2% AI visibility for Diggs in Pet · United States, measured over 21 August 2026 – 18 October 2026. It ranks #35 among 43 tracked brands.

How often does AI mention this brand?

Diggs was named in 8 of 4,498 collected AI answers, across 5 of 150 tracked questions, for Pet · United States (21 August 2026 – 18 October 2026). A mention can include a comparison or qualification; it is not necessarily a recommendation.

How is the AI Visibility Score calculated?

Found divides the number of collected answers naming Diggs by all 4,498 answers in the published Pet · United States sample, then multiplies by 100. The same question set is used across ChatGPT, Perplexity and Google AI Overviews. See the Found methodology for the scope and limitations.

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Every shopper question this brand is missing from, the split across ChatGPT, Perplexity and Google AI Overviews, and what is causing the gap.
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